porcelain paint pens
Skip itBrand-locked demand (top 5 brands take 93% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$24.91avg listing price — sweet spot $15–$100
Price range
Great$8.27–$112.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.9%return rate — above 6% kills the launch gate
Review moat
Good1,180.29avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Growth
Okay+6.3%90-day search growth — must beat 0% to launch
Market size
Bad$86K$86K/yr · 96K searches
Brand share
Bad93%top-5 brand share — brand-locked demand
Competition
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.Brands
8 falling
Sellers
39
Top-5 brand share
93%
Open market
5%
- PEBEO69%
- ZEYAR8%
- LMMINBZ7%
- LM-Kreativ5%
- Coogert3%
- RUIYUE3%
- Open — no brand owns it (2 brands, 5%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Pebeo Porcelaine 150 China Paint Fine Tip Marker - Anthracite Black (021009)
PEBEO$8.274.3★2,470 rev
Pebeo Porcelaine 150 China Paint Exploration Set # 2- Set of 6 (Colors may vary) DIY Arts & Crafts Supplies Heat-Resistant Finish Microwave & Dishwasher Safe Formula 20 ml Bottles (757472) 0.6 Fl Oz (Pack of 12)
PEBEO$32.934.5★667 rev
Porcelaine 150 Assorted China Paint Fine Tip Markers - Lapis Blue DIY Arts & Crafts Supplies Fun for Kids Heat-Resistant Finish Microwave & Dishwasher Safe Formula
PEBEO$8.374.3★2,470 rev
Pebeo PE020010 Porcelaine 150 China Paint Marker Set 9/Pkg-Bullet Tip Colors may vary Count (Pack of 1)
PEBEO$41.834.3★2,470 rev
ZEYAR Acrylic Paint Pens for Porcelain Professional Ceramic Drawing 12 colors Water-based Fine Point Water and Fade Resistant DIY on Mugs and other Ceramics for Permanent Collection
ZEYAR$14.524.5★660 rev
Newest
by launch date
12 Colors Porcelain Pens for Ceramic 18mm Brush Tip Porcelain Markers for Mugs Plates & Glass Waterproof Acrylic Paint Pens for DIY Crafts Christmas Ornaments & Wine Glass Decorating(1set)
RUIYUE$16.659 rev
Guangna 12 Colors Permanent Ceramics Paint Pens 1-8mm Brush Tip Porcelain Markers Arcylic Paint Markers Waterproof & Fade Resistant Suitable for Wine Mugs Christmas Art Unglazed Ceramics
Guangna$17.4045 rev
LMMINBZ Permanent Marke Ceramics Pens 24 Colors Porcelain Paint Brush Pen for Both Glazed and Unglazed Ceramics Christmas Decoration Wine Markers for Adults
LMMINBZ$30.53207 rev
LM-Kreativ Ceramic and Porcelain Paint Set (17 x 1.52 fl oz) Color Cosmos Dishwasher Safe Perfect for Mug Tile & Creative DIY Projects
LM-Kreativ$36.13179 rev
LM-Kreativ Ceramic and Porcelain Paint Set 11 x 1.52 fl oz - Vivid Vision Dishwasher Safe Perfect for Mug Tile & Creative DIY Projects
LM-Kreativ$24.79179 rev
Trending
90-day click momentumLM-Kreativ Ceramic and Porcelain Paint Set (17 x 1.52 fl oz) Color Cosmos Dishwasher Safe Perfect for Mug Tile & Creative DIY Projects
LM-Kreativ$36.134.4★
Pebeo Porcelaine 150 China Paint Exploration Set #1- Set of 12 x 20 ml Bottles
PEBEO$38.024.5★
LM-Kreativ Ceramic and Porcelain Paint Set 11 x 1.52 fl oz - Vivid Vision Dishwasher Safe Perfect for Mug Tile & Creative DIY Projects
LM-Kreativ$24.794.4★
12 Colors Porcelain Pens for Ceramic 18mm Brush Tip Porcelain Markers for Mugs Plates & Glass Waterproof Acrylic Paint Pens for DIY Crafts Christmas Ornaments & Wine Glass Decorating(1set)
RUIYUE$16.654.1★
Pebeo Porcelaine 150 Ceramic Paint - Water-Based High-Gloss Color Paints for Porcelain Premium Art Supplies Non-Toxic & Heat-Safe 45 ml Bottle Ming Blue
PEBEO$9.744.7★
Demand & seasonality
Weekly Amazon search volume, last 82 weeks — +6.3% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 9.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Bright colors”
“they seem like good quality pens to me”
“Ease of use”
“Works as advertised”
“Lovely ceramic paints”
“Great for ceramics”
“clean it off”
“Fun to draw with”
“The 1 to 8mm brush tip is the best feature because it is incredibly flexible”
“They survived a dishwashing cycle and didnt fade”
What buyers complain about
“The green and silver colors were very watered down, not very pigmented”
“Do not work”
“These pens aren't very high quality”
“the tops are wayyy too thick”
“Packaging description about reversible points not accurate”
“Burned right off the ceramic pieces”
“No clue how I am going to fix this as it looks terrible and I can afford to rip it out, repaint, and reinstall”
“Designs came off easily with hand washing after baking”
“I had a bottle leak out”
“is dry to the touch in about 4-5 minutes leaving you time to work with it”