polyurethane resin
Skip itA small market ($38K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$36.44avg listing price — sweet spot $15–$100
Price range
Great$13.96–$73.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.7%return rate — above 6% kills the launch gate
Review moat
Good1,016.17avg incumbent reviews — the moat a new listing must climb
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Competition
Bad72%top-5 click share — a locked-up shelf
Growth
Bad-8.2%90-day search growth — must beat 0% to launch
Market size
Bad$38K$38K/yr · 40K searches
Competition
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 rising
Sellers
29
Top-5 brand share
79%
Open market
14%
- LET'S RESIN32%
- SPRESIN17%
- FGCI13%
- Bond Craftor10%
- Pourpals8%
- DecorRom7%
- Open — no brand owns it (4 brands, 14%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LETS RESIN Polyurethane Resin 60oz 2 Part Casting Resin Fast Cured Resin within 10 Minutes Ultra Low Viscosity & Low Odor Pourable Liquid Plastic for Casting Models Prototypes & Other Resin Craft
LET'S RESIN$38.414.6★467 rev
FGCI Boatyard Polyester Laminating Resin 1 Quart Kit with MEKP Hardener Clear Fiberglass Resin for Boat Repair and Small Layup Projects Made in the USA
FGCI$19.554.0★8 rev
Bond Craftor Polyurethane Resin 64oz 10 Mins Fast Curing PU Resin for Casting DIY Crafts Jewelry Making and Prototypes
Bond Craftor$39.324.5★40 rev
SPRESIN Model-Pro 1 Gal (0.5-Gal Part A + 0.5-Gal Part B) 2-Part Polyurethane Casting Resin Kit Low-Viscosity and Odorless Ideal for Casting Models Prototypes Figurines Art and Craft Projects
SPRESIN$73.574.6★488 rev
Pourpals Polyurethane Resin 60oz 2Part Fast Cured Resin Within 10 Minutes Ultra Low Viscosity & Low Odor Pourable Liquid Plastic for Casting Models Prototypes Figurines Art Craft
Pourpals$32.404.4★39 rev
Newest
by launch dateBond Craftor Polyurethane Resin 64oz 10 Mins Fast Curing PU Resin for Casting DIY Crafts Jewelry Making and Prototypes
Bond Craftor$39.3240 rev
Polyurethane Resin 72oz Polyurethane Casting Resin Rapid Curing White Low Viscosity Low Odor for Making Prototype Models Sculptures Figurines Special Effects Props and Decorative Jewelry
DecorRom$41.0134 rev
Polyurethane Resin - 72oz Fast Cured 2 Part Casting Resin Kit White Resin for Painting Low-Viscosity and Low-Odor Suitable for Casting Models Prototypes Figurines DIY Craft and Art Projects
Limino$42.0241 rev
Pourpals Polyurethane Resin 60oz 2Part Fast Cured Resin Within 10 Minutes Ultra Low Viscosity & Low Odor Pourable Liquid Plastic for Casting Models Prototypes Figurines Art Craft
Pourpals$32.4039 rev
Polymer World- Premium Grade Polyester Resin 1-10 Gallon Kit with MEKP for Boats Cars Surfboard RV Pools Canoes Jetskis Watercrafts (1 1 Gallon)
Polymer World$44.50346 rev
Trending
90-day click momentumFGCI Boatyard Polyester Laminating Resin 1 Quart Kit with MEKP Hardener Clear Fiberglass Resin for Boat Repair and Small Layup Projects Made in the USA
FGCI$19.554.0★
Polymer World- Premium Grade Polyester Resin 1-10 Gallon Kit with MEKP for Boats Cars Surfboard RV Pools Canoes Jetskis Watercrafts (1 1 Gallon)
Polymer World$44.504.7★
Varathane Water-Based Crystal-Clear Ultimate Polyurethane | Interior Wood Protection | Fast Dry Time | Easy Clean Up | Satin | Half Pint
Varathane$13.964.6★
Bond Craftor Polyurethane Resin 64oz 10 Mins Fast Curing PU Resin for Casting DIY Crafts Jewelry Making and Prototypes
Bond Craftor$39.324.5★
Polyurethane Resin 72oz Polyurethane Casting Resin Rapid Curing White Low Viscosity Low Odor for Making Prototype Models Sculptures Figurines Special Effects Props and Decorative Jewelry
DecorRom$41.014.6★
Demand
Weekly Amazon search volume, last 32 weeks — -8.2% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Ease of use”
“Great Product”
“Fast, Stable Polyurethane Resin That Does Exactly What It Should”
“Decent value”
“Works well”
“low odor”
“As advertised”
“The white base of the resin makes the colors look really cool and unique”
“Painting and finishing after curing is simple and the white base takes color nicely”
“I made a clear beautiful project”
What buyers complain about
“since the product is quite runny it is very difficult to try to fill or work with it in any way”
“knew nothing about using it besides what the directions told me”
“Advertised as clear resin, but it is actually amber like any other resin. I wanted clear, so a little dissapointed; but it works just fine for other uses besides what I wanted it for. Should not be sold as clear!”
“I'm not real impressed with this product it's extremely messy trying to pour into something”
“This stuff is water-thin”
“Just wish the bottles came in larger sizes”
“Very brittle after cured”
“it just seemed not heat up that great”
“it didnt seem to set up very well”
“Very little smell”