playdoh mat
Skip it44/100a small market ($91K/yr) — playdoh mat doesn't clear our bar today.
Market/yr
$91K
Growth (1y)
+169.3%
Products
20
Brands
15
was 14 a year ago
Sellers
84
Price range
$4.91–$31.95
Returns
1.3%
Rating
4.6★
Skip it
Scored 44/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +169.3% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Nov, Dec · busiest ÷ quietest = 3.0×
Competition
- LEOBRO34%
- Play-Doh13%
- Yuioase11%
- aoulela11%
- Lattooland8%
- AtMini6%
- Other (9 brands)18%
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them. 15 brands and 84 sellers compete here.
Brands
15 rising
was 14 a year ago
Sellers
84
Top 5 brand share
76%
Product shelf
All 20 tracked products in this niche.
LEOBRO Silicone Mat for Resin Molds 2 PCS 15.7 x 11.7 Playdough Mat Silicone Mats for Crafts Jewelry Resin Molds Mats for Clay Paint Blue & Rose Red
LEOBRO
$6.594.7★32,521 reviews
Play-Doh Fold & Go Playmat Starter Set with 19 Accessories Preschool Toys for 3 Year Old Girls & Boys & Up Kids Arts & Crafts
Play-Doh
$15.124.5★1,270 reviews
2Pack Silicone Mats Premium Silicone Mat for Crafts 15.7 x11.8 Playdough Mat Silicone Sheet for Crafts Liquid Resin Jewelry Casting Molds Mat Nonstick & Nonslip Table Protector by YUIOASE
Yuioase
$4.914.6★255 reviews
3 Pack Silicone Mats for Crafts Premium Playdough Mat A3 Size Silicone Sheet Liquid Resin Jewelry Casting Molds Mat 15.7 x11.8 Nonstick & Nonslip Heat-Resistant Table Protector by AOULELA
aoulela
$6.384.6★815 reviews
Alphabet & Number Playdough Mat for Letter Tracing | 36 Activity Card for Clay Playdoh Marker | Learn ABCs Number & Shape | Educational Montessori Flashcard for Preschool Kid | 2 3 4 5 Year Old
Lattooland
$23.734.8★85 reviews
LEOBRO Silicone Mat Silicone Mats for Crafts 2pcs Silicone Mat for Jewelry Resin Molds Silicone Mats for UV Resin Molds DIY Art Crafts Hot Pink & Light Purple 11.69 x 8.26
LEOBRO
$5.204.7★32,521 reviews
AtMini Silicone Art Mats for Kids 24x16 Silicone Craft Mat with Lip to Keep Clean Play Sand Painting DIY Crafts Mat for Kids (Purple)
AtMini
$18.274.7★301 reviews
LEOBRO Silicone Mat for Resin Molds 3 PCS Silicone Mats for Epoxy Resin UV Resin Play Dough Mat Clay Mat Nonstick Silicone Sheets Pads for DIY Arts and Crafts Pink & Purple & Blue 15.7x 11.7
LEOBRO
$7.484.7★8,814 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Easy clean up”
“Great size”
“Well made, sturdy and easy to clean”
“Good buy”
“So much fun”
“Pretty colors”
“Comes with everything it listed”
“Easy to use”
“Good gift items”
“having three mats is convenient because you can spread things out or keep different materials separated”
What buyers complain about
“I was expecting thicker mats”
“Bigger than what I thought”
“Sticky”
“Cheap”
“It was cheap”
“Get Dirty Easily”
“they are so flimsy”
“Not worth it”
“Ridiculous Assembly”
“Too thin”
Top return reasons
- Size-Overall49%
- Thin12%
- Adhesion/Stickiness6%
- Material Quality5%
- Value For Money4%
- Advertised Vs Actual Product4%
- Quality-Overall3%
- Thickness2%
- Strength2%
- Defective Material/Parts2%