pen blanks
Worth a lookShows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 6% kills the launch gate
Avg price
Incredible$29.16avg listing price — sweet spot $15–$100
Review moat
Great136.42avg incumbent reviews — the moat a new listing must climb
Price range
Great$4.92–$74.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great34%top-5 click share — an open shelf
Brand share
Great58%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-10.6%90-day search growth — must beat 0% to launch
Market size
Bad$65K$65K/yr · 74K searches
Competition
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.Brands
26 falling
Sellers
29
Top-5 brand share
58%
Open market
38%
- Penn State Industries17%
- Pen Kit Mall17%
- Qilery14%
- Colarr7%
- Barrington Hardwoods4%
- Earlywood4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 50 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PEN KIT MALL - 10 ASSORTED ACRYLIC PEN BLANKS FOR PEN TURNING - Assorted colors & Designs - 5/8 X 5/8 X 5
Pen Kit Mall$30.754.3★145 rev
Qilery 50 Pcs Exotic Wood Pen Blanks Turning Supplies DIY Crafts Hardwood Pen Blanks Turning Kit 5 x 3/4 x 3/4 Inch (Black Walnut Purpleheart Zebrawood Cherrywood Bubinga)
Qilery$43.314.6★144 rev
Qilery 10 Pcs Exotic Wood Pen Blanks Turning Supplies DIY Crafts Hardwood Pen Blanks Turning Kit 5 x 3/4 x 3/4 Inch (Black Walnut Purpleheart Zebrawood Cherrywood Bubinga)
Qilery$20.754.6★144 rev
Penn State Industries WXFUN50 50pc Funline Acrylic Pen Blank Variety Pack 5/8 x 5/8 x 5 (Grab Bag)
Penn State Industries$61.454.2★111 rev
Pen Kit Mall - Spectraply 22 pc Assorted Pen Blanks Dyed Birch Vibrant Colors
Pen Kit Mall$40.234.4★138 rev
Newest
by launch date
20Pc Premium Olive Wood Pen Blanks Pre Drilled 7mm Woodturning Pen Turning Blanks for Lathe Kiln Dried Precision Center Drilled Fits Standard Pen Kits Woodworking Gift for Pen Makers & Hobbyists
SEHX$31.851 rev
DASTTUIS 50 Pcs Pen Extenders for Beadable Pens Bulk - 4.6 Inch Stainless Steel DIY Beaded Pens Extender Rods with Blank Metal Bars Replacement Office Accessories & Craft Gifts for Teachers
DASTTUIS$8.0187 rev
Spiareal 5 Pcs Olive Wood Pen Blanks Kits Pen Turning Supplies DIY Crafts 5 x 3/4 x 3/4 Inch
Spiareal$12.8374 rev
BMTURNING BMT-J6034 Pen Blank Jaws for Woodturning Lathe Chucks V-grooves of the two jaws hold blanks securely Compatible with Super NOVA 2 G3.
BMTURNING$36.193 rev
Cididu 10 Pack Exotic Wood Pen Blanks Wood Blanks for Pen Turning Unfinished Carving Blocks Hard Woodcarving Block for Pen Making Supplies DIY Crafts Gifts Easy to Drill 5 x 3/4
Cididu$15.3021 rev
Trending
90-day click momentum20Pc Premium Olive Wood Pen Blanks Pre Drilled 7mm Woodturning Pen Turning Blanks for Lathe Kiln Dried Precision Center Drilled Fits Standard Pen Kits Woodworking Gift for Pen Makers & Hobbyists
SEHX$31.851.0★
Acrylic Pen Blanks (10-Pack) (Mix 2)
Crooked Mill Woodworking$41.994.6★
Exotic Wood Zone Pale Moon Ebony Pen Blank - Exotic Wood Turning Supply Woodturning Pen Making Woodcraft Ideal for Handmade Pens Woodworking Projects and Crafts 3/4 x 3/4 x 6 5 Pieces
Exotic Wood Zone$23.923.7★
Pack of 5 Exotic Wood Blanks for Pen Turning Premium Pen Turning Supplies Hardwood Turning Blanks Bubinga Green Sandalwood Zebrawood Boxwood South American Wenge 4 3/4 x 3/4 x 3/4 Inches
IECAP LLC$19.764.5★
DASTTUIS 50 Pcs Pen Extenders for Beadable Pens Bulk - 4.6 Inch Stainless Steel DIY Beaded Pens Extender Rods with Blank Metal Bars Replacement Office Accessories & Craft Gifts for Teachers
DASTTUIS$8.014.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -10.6% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The wood was beautiful”
“Good quality”
“Good price”
“Great colors”
“As described”
“Easy Use”
“All twenty kits arrived complete, assembled properly, fit as expected, and did exactly what they were supposed to do”
“Smooth writing as well”
“They were fun”
“They have fit every one Ive tried them in”
What buyers complain about
“Not as good at others from other suppliers”
“Only fits certain chucks i don't know what its made to fit”
“one has no grain at all not sure what kind of wood it is”
“have an odd wet feeling”
“And they are so brittle they most of them crumbled when turning or drilling”
“hard to get around”
“Assembly instructions could have been better”
“Only received a single certificate of authenticity, not 10”
“No instructions”
“Nothing to Write Home About”