pastel yarn
Skip it52/100a small market ($28K/yr) — pastel yarn doesn't clear our bar today.
Market/yr
$28K
Growth (1y)
+203.0%
Products
52
Brands
8
was 2 a year ago
Sellers
42
Price range
$3.98–$36.98
Returns
2.0%
Rating
4.6★
Skip it
Scored 52/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +203.0% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Jan, Feb · busiest ÷ quietest = 1.8×
Competition
- Lion Brand Yarn76%
- Red Heart10%
- Caron7%
- Bernat4%
- Craft Bunch1%
- KnitPal1%
- Other (2 brands)1%
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen. 8 brands and 42 sellers compete here.
Brands
8 rising
was 2 a year ago
Sellers
42
Top 5 brand share
98%
Product shelf
All 52 tracked products in this niche.
Lion Brand Yarn Feels Like Butta Soft Yarn for Crocheting and Knitting Velvety 1-Pack Dusty Blue
Lion Brand Yarn
$4.754.6★8,976 reviews
Lion Brand Feels Like Butta Dusty Blue 215-108 (6-Skeins - Same Dye Lot) Worsted Medium #4 Polyester Yarn for Crocheting and Knitting with Project Bag
Lion Brand Yarn
$36.984.5★618 reviews
Lion Brand Yarn Baby Soft Baby Blanket Yarn for Crocheting Knitting and Crafts Lemonade 1 Pack
Lion Brand Yarn
$8.044.6★4,684 reviews
Lion Brand Yarn Baby Soft Baby Blanket Yarn for Crocheting Knitting and Crafts Pastel Print 3 Pack
Lion Brand Yarn
$22.564.6★4,684 reviews
Lion Brand Yarn Baby Soft Baby Blanket Yarn for Crocheting Knitting and Crafts Baby White Pompadour 3 Pack
Lion Brand Yarn
$21.564.6★4,684 reviews
Lion Brand Yarn Baby Soft Baby Blanket Yarn for Crocheting Knitting and Crafts Dusty Green 1 Pack
Lion Brand Yarn
$7.644.6★4,684 reviews
Lion Brand Yarn Feel Like Butta Velvety Soft Yarn for Knitting Crochet and Crafts Pale Grey 1 Pack Chenille Like Fiber for Plush Baby Blankets Amigurumi Toys and Worsted Weight Sweaters
Lion Brand Yarn
$4.764.6★8,976 reviews
Lion Brand Feels Like Butta Pink 215-101 (3-Skeins - Same Dye Lot) Worsted Medium #4 Polyester Yarn for Crocheting and Knitting with Project Bag
Lion Brand Yarn
$22.174.5★618 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Its really is soft as butter”
“Colors are exceptional”
“Easy to use”
“Same quality, great for baby wraps”
“Good value”
“Great Quality Yarn for Baby Crochet”
“go at a fast pace love this also very soft the material is sturdier making it suitable for beginners to use on new projects”
“Perfect thickness for crocheting dishcloths”
“Works up beautifully”
“This came exactly as described”
What buyers complain about
“Much stiffer and not as soft”
“Their dye lots are very inconstant”
“Small”
“The amount you get for the price is a total ripoff”
“thick it is a little like crocheting with rope”
“Misleading”
“Very disappointed with yarn”
“its impossible to connect with a live human”
“How I'm going to give a gift without the wrapper and label”
“The project looks very messy”
Top return reasons
- Color34%
- Thin15%
- Material Quality11%
- Size-Overall11%
- Advertised Vs Actual Product9%
- Display Colors6%
- Value For Money4%
- Thickness3%
- Quality-Overall2%
- Hard Feel1%