paint kit
Worth a lookShows a sweet-spot price point ($34.85 avg), but soft demand (-23.2% this quarter) keeps it on the watch list.
Avg price
Incredible$34.85avg listing price — sweet spot $15–$100
Competition
Great30%top-5 click share — an open shelf
Returns
Great1.6%return rate — above 6% kills the launch gate
Brand share
Great55%top-5 brand share — no brand owns this niche
Price range
Good$7.02–$141.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$271K$271K/yr · 295K searches
Review moat
Okay2,019.38avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-23.2%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.Brands
36 rising
Sellers
43
Top-5 brand share
55%
Open market
41%
- ESRICH25%
- Nicpro8%
- Shuttle Art8%
- koseibal8%
- TMOL6%
- Whalsure4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 58 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ESRICH 26 PCS Acrylic Paint Set with 12 Colors Acrylic Paints (12ml 0.4 oz) 10 Paint Brushes 2 Canvas 1 Wood Easel 1 Plate Painting Supplies Kits for Kids Adults Artists and Beginners
ESRICH$10.214.6★1,096 rev
Nicpro 68PCS Acrylic Paint Canvas Set for Adults Art Painting Supplies Kit with 24 Acrylic Paints Table Easel 8 Canvas Panels 12 Brushes Paper Pad Cleaning Cup Sponge Palette for Beginner Artist
Nicpro$28.364.6★468 rev
ESRICH Acrylic Paint Canvas Set 52 Piece Professional Painting Supplies Kit with 2 Wood Easel 2 * 12Colors 2 * 10 Brushes Circular Canvas Etc Premium Paint Kit for Kids Students Artists and Beginner
ESRICH$23.894.6★1,076 rev
TMOL Acrylic Paint Set 24 Colors (2 oz/Bottle) with 12 Art Brushes Art Supplies for Painting Canvas Wood Ceramic & Fabric Rich Pigments Lasting Quality for Beginners Students & Professional Artist
TMOL$15.104.4★6,697 rev
Shuttle Art Acrylic Paint 36 Colors Acrylic Paint Set with Brushes & Palette 2oz/60ml Bottles Rich Pigments Non-toxic for Artists Kids & Adults Painting on Canvas Rocks Ceramic Wood
Shuttle Art$25.114.7★10,847 rev
Newest
by launch date
MISUMISO Acrylic Paint Kit for Beginners 24 Colors Complete Painting Set with 4 Canvas Panels 10 Brushes Wooden Easel Palette & Art Supplies All-in-One Paint Set for Adults & Teens
MISUMISO$22.1630 rev
MISUMISO Acrylic Paint Set for Beginners - 24 Colors Painting Kit with Canvas Panels Easel 10 Brushes Apron Palette & Accessories - Art Kit Painting Supplies for Adults Kids Teens Gift Set
MISUMISO$28.1331 rev
ESRICH 12 Pack 8x10 Canvas and Easel Set Mini Acrylic Paint Paint Brushes Palettes Aprons Painting Kits for Adults Couples Friends Date Night Sip and Paint Party Supplies
ESRICH$35.4554 rev
Whalsure Paint Set Acrylic Paint Set for Kids & Adults - Painting Supplies with 18 Acrylic Paints 8 Painting Brushes 5 Canvas Panels etc
Whalsure$25.52117 rev
12 Pack Mini Acrylic Paint Set 12 Colors Washable Acrylic Paint Strips with 24Pcs Painting Brushes for Kids&Adults Paint 168 PCS Kids Painting Kit for Birthday Party Favor Classroom Art Gift
Celepen$15.46155 rev
Trending
90-day click momentumMISUMISO Acrylic Paint Kit for Beginners 24 Colors Complete Painting Set with 4 Canvas Panels 10 Brushes Wooden Easel Palette & Art Supplies All-in-One Paint Set for Adults & Teens
MISUMISO$22.164.3★
MISUMISO Acrylic Paint Set for Beginners - 24 Colors Painting Kit with Canvas Panels Easel 10 Brushes Apron Palette & Accessories - Art Kit Painting Supplies for Adults Kids Teens Gift Set
MISUMISO$28.134.5★
ESRICH 166 Pcs Painting Set Painting Supplies with 96 Paint(Oil WatercolorGouache & Acrylic Paint) Metal and Wooden Easels Canvas Paper Pads 45 Paintbrushes etc. for Adults Kids Artists
ESRICH$100.254.6★
Rhibak Paint Roller Kit with Extension Pole 27 Piece Set 2 to 4 Ft Pole 49 Paint Rollers Paint Brushes Set for Professional Painting House Paint Roller for All Latex and Oil Paints & Stains
Rhibak$36.894.5★
Artbreezing Mixed Media Art Set 55 Pack Painting Supplies Kit with Tabletop Sketch Box Easel and Various Accessories Complete Painting Set for Students Artists Beginners
Artbreezing$48.784.9★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -23.2% search growth over the last 90 days.Peak months: Oct, Dec · busiest ÷ quietest = 2.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful colors”
“Great quality set”
“Great deal”
“paint works well”
“Awesome gift”
“As described”
“Absolutely fun”
“easy to travel with”
“I was able to paint my room really easy with it”
“the size is great”
What buyers complain about
“the paint itself feels low quality”
“Awful quality”
“Not standard size”
“not very colorful”
“It's THICK”
“a little difficult to work with”
“Inaccurate description”
“I do think it is just slightly overpriced”
“they break when you squeeze”
“not very sturdy”