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64

paint cups

Worth a look

Shows no brand lock-in (top 5 brands take 36% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 42Growth 43Conversion 65Competition 87Returns 92Price range 76Avg price 81Brand share 96Review moat 53Quality gap 25

Brand share

Incredible36%

top-5 brand share — no brand owns this niche

Returns

Great1.1%

return rate — above 6% kills the launch gate

Competition

Great28%

top-5 click share — an open shelf

Avg price

Great$17.59

avg listing price — sweet spot $15–$100

Price range

Great$2.99–$54.82

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.8%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,369.78

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+14.2%

90-day search growth — must beat 0% to launch

Market size

Okay$217K

$217K/yr · 211K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

Brands

56 rising

Sellers

110

Top-5 brand share

36%

Open market

58%

  • Mister Rui9%
  • Ultimate Stationery7%
  • TCP Global7%
  • BAGTeck6%
  • ALLWAY6%
  • HP CO. HANDY PRODUCTS6%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$4K4%$9K6%$13K8%$17K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 73 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +14.2% search growth over the last 90 days.
6K4KPrime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product16%

“As Described”

Quality-Overall15%

“The quality of the cups is good”

Value For Money10%

“good value”

Ease Of Use10%

“easy to open”

Size-Overall9%

“A convenient size”

Ease Of Cleaning5%

“Easy to clean up”

Paint Quality5%

“Perfect for paint”

Strength4%

“These are very sturdy cups”

Durability3%

“The whole set is durable”

Mixing/Blending2%

“Most amazing mixing cup ever”

What buyers complain about

Size-Overall15%

“Very small cups”

Ease Of Use7%

“Hard to open”

Paint Quality7%

“after awhile the paint rubs off”

Thickness6%

“The plastic is thicker”

Strength6%

“Flimsy”

Leak-Proof5%

“They leak if tipped”

Mixing/Blending4%

“they do not mix at the proper ratio”

Measurement/Reading Accuracy4%

“Measurement System is off”

Quality-Overall4%

“Lower quality stuff”

Value For Money4%

“High price for what it is”

Top return reasons

Size-Overall50%
Value For Money11%
Paint Quality10%
Advertised Vs Actual Product7%
Quality-Overall3%
Strength2%
Thin2%
Material Quality2%
Defective Material/Parts2%
Functionality-Overall2%