paint board
Worth a lookShows a sweet-spot price point ($22.59 avg), but soft demand (-11.3% this quarter) keeps it on the watch list.
Avg price
Great$22.59avg listing price — sweet spot $15–$100
Returns
Great1.3%return rate — above 6% kills the launch gate
Competition
Great32%top-5 click share — an open shelf
Price range
Great$4.96–$108.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Review moat
Okay1,944.8avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$82K$82K/yr · 95K searches
Growth
Bad-11.3%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.Brands
26 rising
Sellers
43
Top-5 brand share
77%
Open market
20%
- Ampersand Art Supply46%
- ESRICH10%
- Simetufy9%
- DaVinci Wood Panel7%
- KEFF4%
- PHOENIX3%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 75 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ESRICH Canvas Boards for Painting 5 Pack Canvases for Painting 8x10 Cotton Primed Acid Free Blank Canvas Panels for Oil Paint Watercolor Acrylic Paint Gouache and Tempera.
ESRICH$6.904.6★2,374 rev
Ampersand Gessobord for Acrylic Oil and Mixed Media 1/8 Inch Depth 6X6 Inch Pack of 4 (GBS066)
Ampersand Art Supply$11.994.6★783 rev
Ampersand Gessobord for Acrylic Oil and Mixed Media 1/8 Inch Depth 9X12 Inch (GBS09)
Ampersand Art Supply$11.064.6★783 rev
Ampersand Gessobord for Acrylic Oil and Mixed Media 1/8 Inch Depth 11X14 Inch (GBS11)
Ampersand Art Supply$13.534.6★783 rev
Simetufy 12 Pack 8x10 Canvas Boards for Painting Blank Flat Canvas Panels Art Painting Supplies - Gesso Primed 100% Cotton for Acrylic Oil Watercolor Tempera Paint
Simetufy$13.034.8★3,553 rev
Newest
by launch date
Bluebird Canvas Board - 4x4 4x6 5x7 8x10 9x12 11x14. Set of 14 Gesso-Primed White Blank Canvases for Painting - 100% Cotton Canvas Board for Acrylic Poster Oil Paint
BLUEBIRD$24.4614 rev
10 Pack 8x10 Inch Canvas and Easel Set Art Canvas Boards Bulk with Easel Stand Mini Acrylic Paint & Brushes Set Paint Trays Sip and Paint Kit for Adults Couples Day Night Paint Party
Evatage$31.36129 rev
Mini Canvas for Painting 4x4 inch 20 Pack Small Painting Canvases for Novices & Artists Gesso Primed Acid-Free 100% Cotton Blank Canvas Boards Panels for Oil Watercolor Acrylic etc
YONEVALON$7.22648 rev
CraftyCrocodile Set of 2 Painting Kits for Adults and Couples - Sip and Paint Kit for Date Night and Crafts - Acrylic Painting Kit with Canvas Boards and Easels - Couple Art Set for Starters
CraftyCrocodile$23.49294 rev
ESRICH Canvas Boards for Painting 12 Pack Art Supplies Paint Canvas 4x4 5x5 5x7 8x10 Blank Large Canvases for Painting-Cotton Primed Canvas Panels for Acrylic Oil Gouache & Tempera.
ESRICH$9.49560 rev
Trending
90-day click momentum
PHOENIX Gesso Boards for Painting - 8x10 Inch / 6 Pack - Coarse Surface 3/4 Inch Cradled Wood Panels for Oil & Acrylic Paints Crafts & Pouring Art
PHOENIX$30.834.5★
ESRICH 26 PCS Acrylic Paint Set with 12 Colors Acrylic Paints (12ml 0.4 oz) 10 Paint Brushes 2 Canvas 1 Wood Easel 1 Plate Painting Supplies Kits for Kids Adults Artists and Beginners
ESRICH$10.214.6★
Ampersand Float Frame 1.5In Thin 8X10 Maple
Ampersand Art Supply$37.454.4★
CraftyCrocodile Set of 2 Painting Kits for Adults and Couples - Sip and Paint Kit for Date Night and Crafts - Acrylic Painting Kit with Canvas Boards and Easels - Couple Art Set for Starters
CraftyCrocodile$23.494.7★
Mini Canvas for Painting 4x4 inch 20 Pack Small Painting Canvases for Novices & Artists Gesso Primed Acid-Free 100% Cotton Blank Canvas Boards Panels for Oil Watercolor Acrylic etc
YONEVALON$7.224.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -11.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Great value”
“Exactly what I needed”
“Good to paint on”
“Great fit”
“fun for kids”
“Ease of use”
“Sturdy and easy to clean”
“Great durability”
“Gift”
What buyers complain about
“cheap quality”
“the size mix isnt the most useful for me”
“I makes it difficult to paint smoothly”
“Way too thin bro”
“Not as described”
“They came dirty”
“thin plastic”
“Canvases do not absorbed well and feel flimsy”
“two of them broke when i got it in the mail”
“Very expensive”