origami paper
Worth a lookShows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 6% kills the launch gate
Market size
Great$1.5M$1.5M/yr · 1.8M searches
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,341.36avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$9.91avg listing price — sweet spot $15–$100
Price range
Okay$4.21–$19.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-15.3%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
21 rising
Sellers
62
Top-5 brand share
61%
Open market
34%
- BUBU21%
- Tuttle Publishing15%
- SiluFlorid10%
- Phinus9%
- Praisebank6%
- JoyCat5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 28 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Origami Paper Double Sided 200 Sheets with Assorted 20 Colors 6 Inch Square Colored Origami Sheets Easy to Fold for Beginner School Fun DIY Arts Parent-Child Interaction & Crafts Handmade Projects
BUBU$6.254.6★16,080 rev
SiluFlorid 300 Sheets Origami Paper 25 Colors Origami Paper 6x6 Double Sided Color 6 Square Oragami Paper for Scrapbook Decor Folding Craft Kits Kids DIY School Arts Crafts
SiluFlorid$6.024.6★433 rev
Origami Paper 500 sheets Japanese Washi Patterns 6 (15 cm): Double-Sided Origami Sheets with 12 Different Designs (Instructions for 6 Projects Included)
Tuttle Publishing$13.234.7★2,238 rev
300 Sheets 6 Square Origami Paper 20 Colors Origami Paper 6x6 Double Sided Color Origami Papers for Beginner OrigamiPaper for Arts and Crafts
Phinus$7.154.5★508 rev
Praisebank Origami Paper 220pcs 17 Colors 6x6 inch Double Sided Craft Kit with Guide.
Praisebank$7.794.5★846 rev
Newest
by launch date
200 Sheets 50 Colors Origami Paper 6x6 inch Double Sided Colors Paper for Arts and Crafts Projects
YINUOYOUJIA$6.8380 rev
SiluFlorid 300 Sheets Origami Paper 25 Colors Origami Paper 6x6 Double Sided Color 6 Square Oragami Paper for Scrapbook Decor Folding Craft Kits Kids DIY School Arts Crafts
SiluFlorid$6.02433 rev
JoyCat Origami Papers 6x6 Inches - Monet-Inspired Origami Paper - 50 Sheets Impressionist Art Double-Sided Colored Folding Paper for Adults Artists & Kids DIY Crafts
JoyCat$6.12272 rev
200 Sheets Origami Paper Fantasy Starry Sky Origami Paper Double Sided 10 Designs Origami Kit Squares for Scrapbook Decor Folding Crafts Kids DIY School Arts Crafts Projects(3.74*3.74in)
slapaflife$5.12203 rev
DoodleDoo Origami Paper Kit for Kids Ages 5-8 8-12 152 Sheets Origami Paper - 72 Double Sided Patterns with Instructional Book DIY Art Craft Projects Travel Game Activity Gift for Boys Girls Beginners
DoodleDoo$14.1646 rev
Trending
90-day click momentum
Origami Paper | 350 Origami Paper Kit | Set Includes - 300 Sheets 20 Colors 6x6 | 50 Traditional Japanese Patterns | Origami Book 25 Easy Colored Projects | Kids Crafts | Christmas Gifts for boys 8-12
KOOL KRAFTS$14.394.7★
DoodleDoo Origami Paper Kit for Kids Ages 5-8 8-12 152 Sheets Origami Paper - 72 Double Sided Patterns with Instructional Book DIY Art Craft Projects Travel Game Activity Gift for Boys Girls Beginners
DoodleDoo$14.164.6★
JOYSAM Origami Paper kit for Kids Ages 5-8 8-12 made in Korea Double sided colored 500 sheets 50 Colors 6x6 Square DIY art craft projects easy guide book QR Video tutorial included
JOYSAM$18.864.7★
Umikk Origami Paper 6x6 Inch 1500 Sheets 20 Vivid Colors Origami Paper Bulk Origami Kit for Kids Ages 8-12 Double Sided Same Color Square Paper for DIY Arts & Crafts School Projects
Umikk$19.784.5★
Origami Paper 160 Sheets - 20 Vivid Colors - 6x6 Inch Double Sided Premium Folding Paper for Origami Crane Butterfly Heart and Other Origami Projects - Perfect for Kids Adults Arts & Crafts
BUBU$4.814.7★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.3% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 2.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful paper”
“very colorful”
“Decent quality”
“It is fun for kids”
“Great deal”
“Easy to use”
“Just what I needed”
“the designs are beautiful”
“Colorful paper”
“correct size”
What buyers complain about
“Very flimsy paper”
“Very thin material”
“poor instructions”
“The colors are dull”
“Quality is cheap”
“Although these are shorter than I realized”
“also it's not a real square”
“very misleading”
“not durable at all”
“It also is not strong”