orange cardstock
Worth a lookShows searches that convert (13.4% search→purchase), but strong incumbent ratings (4.7★) keeps it on the watch list.
Conversion
Incredible13.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.9%return rate — above 6% kills the launch gate
Review moat
Great412.84avg incumbent reviews — the moat a new listing must climb
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Price range
Okay$5.58–$22.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.65avg listing price — sweet spot $15–$100
Growth
Okay+1.3%90-day search growth — must beat 0% to launch
Market size
Bad$81K$81K/yr · 56K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
80
Top-5 brand share
70%
Open market
24%
- Astrobrights23%
- Neenah18%
- FLIPPED14%
- Ciphyfee8%
- Vishoitty7%
- Gehanfai7%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 25 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Astrobrights Mega Collection Colored Cardstock Bright Orange 320 Sheets 65 lb/176 gsm 8.5 x 11 - MORE SHEETS! (91626)
Astrobrights$18.604.8★616 rev
Cardstock 8.5 x 11 Cardstock Paper 85 lb/230 gsm Orange Card Stock for Printer Drawing Gift tags Invitations Cards etc (Orange 30 Sheets)
FLIPPED$6.294.7★814 rev
Neenah Astrobrights Premium Color Card Stock 65 lb 8.5 x 11 Inches 250 Sheets Cosmic Orange
Neenah$17.334.7★269 rev
40 Sheets Colored Cardstock 8.5 x 11 Construction Paper Orange Card Stock Paper Cardstock Printer Paper for Halloween Mothers Day Christmas Wedding Invitations DIY Cards Photo Art and Crafts
Gehanfai$7.064.7★121 rev
Orange Cardstock 8.5 x 11 Card Stock 200GSM Cover Cardstock for Printer Copy Card Stock Paper for Printing 40 Sheets Orange Paper for Invitations Gift Tags DIY Card Art Drawing Crafts Invitations
Vishoitty$7.014.7★339 rev
Newest
by launch date
35 Sheets Pumpkin Orange Cardstock - 8.5 x 11 75lb/210gsm
Uncle Paul$7.6213 rev
Orange Cardstock 8.5 x 11 Card Stock 200GSM Cover Cardstock for Printer Copy Card Stock Paper for Printing 40 Sheets Orange Paper for Invitations Gift Tags DIY Card Art Drawing Crafts Invitations
Vishoitty$7.01339 rev
Orange Cardstock Paper 8.5 x 11 Card Stock Orange Paper 200GSM 8.5x11 Printer Paper 40 Sheets Bright Orange Construction Paper for Halloween Card Making Art Drawing Tags Invitations DIY Cards
Vishoitty$7.97339 rev
Astrobrights Colored Cardstock Bright Orange 65 lb./176 gsm 8.5 x 11 126 Sheets AcidFree LigninFree Perfect for School Office & DIY (91979)
Astrobrights$11.2627 rev
Orange Cardstock Paper 8.5 x 11 100 Sheets 180gsm/65 lb Orange Printer Cover Card Stock Construction Paper for Card Making Printing Craft Drawing Scrapbooking Cutting School Supplies
Oleitodh$13.7592 rev
Trending
90-day click momentumAstrobrights Colored Cardstock Bright Orange 65 lb./176 gsm 8.5 x 11 126 Sheets AcidFree LigninFree Perfect for School Office & DIY (91979)
Astrobrights$11.264.9★
35 Sheets Pumpkin Orange Cardstock - 8.5 x 11 75lb/210gsm
Uncle Paul$7.625.0★
Cardstock 8.5 X 11 40 Sheets Pumpkin Orange Card Stock 65lb/ 180gsm Copy Paper Cardstock Printer Paper for Art Drawing Invitations DIY Cards Craft Construction School & Office Supplie
Ciphyfee$6.394.5★
Orange Cardstock 8.5 x 11 Card Stock 200GSM Cover Cardstock for Printer Copy Card Stock Paper for Printing 40 Sheets Orange Paper for Invitations Gift Tags DIY Card Art Drawing Crafts Invitations
Vishoitty$7.014.7★
Orange Cardstock Paper 8.5 x 11 Card Stock Orange Paper 200GSM 8.5x11 Printer Paper 40 Sheets Bright Orange Construction Paper for Halloween Card Making Art Drawing Tags Invitations DIY Cards
Vishoitty$7.974.7★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +1.3% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 3.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Such great colors”
“Overall, it is a lovely cardstock”
“Decent Price”
“Great thickness”
“great cardstock paper”
“As advertised, just what I needed”
“it holds up great”
“The kids have been using it without any trouble”
“durable”
“Very bright”
What buyers complain about
“so it would tear more easily than a thicker, coated cardstock”
“This cardstock was not heavy at all”
“doesn't cut well”
“just a little lighter than I expected”
“The size of his item was absolutely great unfortunately it was brighter than the color that it shows”
“For me, i'm a wreck with the stitching so I can't re-use regardless of paper type and prefer a thinner, more pliable paper”
“It takes effort to rip it”
“Only downside is the price”