nutmeg essential oil
Skip itA small market ($35K/yr) — this niche doesn't clear our bar today.
Returns
Incredible1.0%return rate — above 6% kills the launch gate
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Review moat
Good586.19avg incumbent reviews — the moat a new listing must climb
Brand share
Good66%top-5 brand share — brands hold most of the demand
Avg price
Good$12.43avg listing price — sweet spot $15–$100
Price range
Good$6.00–$24.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-11.9%90-day search growth — must beat 0% to launch
Market size
Bad$35K$35K/yr · 42K searches
Competition
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
15 flat
Sellers
29
Top-5 brand share
66%
Open market
28%
- Handcraft Blends22%
- SVA ORGANICS17%
- Nirvana Nurture13%
- EUQEE8%
- KUKKA essential oils7%
- Edens Garden6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Handcraft Blends Nutmeg Essential Oil 1 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance
Handcraft Blends$9.684.4★83 rev
Nirvana Nurture Nutmeg Essential Oil USDA Certified Organic 100% Pure Undiluted Aromatherapy Oil for Diffuser Hair & Skin Care
Nirvana Nurture$10.534.4★8 rev
SVA Nutmeg Essential Oil 1/3 Fl Oz for Diffuser Skin & Hair Care Ideal for Massage & DIY Blends - with Dropper
SVA ORGANICS$9.754.6★315 rev
EUQEE Nutmeg Essential Oil 118ML Large Capacity Nutmeg Oil Premium Aromatherapy Essential Oils with Glass Dropper for Candle Making Soap Making-4oz
EUQEE$9.604.3★6,095 rev
100% Pure Nutmeg Oil - 1 Fl Oz Nutmeg Essential Oil for Hair Skin Diffuser Aromatherapy & DIY Soap Making Scent
KUKKA essential oils$11.905.0★1 rev
Newest
by launch dateNirvana Nurture Nutmeg Essential Oil USDA Certified Organic 100% Pure Undiluted Aromatherapy Oil for Diffuser Hair & Skin Care
Nirvana Nurture$10.538 rev
Soulorigin Autumn Spice Essential Oils Set Cozy Fall Fragrance Oils for Diffuser & Candle Making Cinnamon Vanilla Pumpkin Pie Nutmeg Clove Gingerbread Warm Home Aroma & Gift Set
SoulOrigin$9.5311 rev
Viva Doria Nutmeg Essential Oil USDA Certified Organic Nutmeg Oil 100% Pure Natural Essential Oil Undiluted for Aromatherapy | Food Grade 30 mL (1 Fluid Ounce)
Viva Doria$19.054 rev
Handcraft Blends Nutmeg Essential Oil 1 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance
Handcraft Blends$9.6883 rev
100% Pure Nutmeg Oil - 1 Fl Oz Nutmeg Essential Oil for Hair Skin Diffuser Aromatherapy & DIY Soap Making Scent
KUKKA essential oils$11.901 rev
Trending
90-day click momentum100% Pure Nutmeg Oil - 1 Fl Oz Nutmeg Essential Oil for Hair Skin Diffuser Aromatherapy & DIY Soap Making Scent
KUKKA essential oils$11.905.0★
Nirvana Nurture Nutmeg Essential Oil USDA Certified Organic 100% Pure Undiluted Aromatherapy Oil for Diffuser Hair & Skin Care
Nirvana Nurture$10.534.4★
Viva Doria Nutmeg Essential Oil USDA Certified Organic Nutmeg Oil 100% Pure Natural Essential Oil Undiluted for Aromatherapy | Food Grade 30 mL (1 Fluid Ounce)
Viva Doria$19.055.0★
Naturally Grenada Ease UP Nutmeg Soothing Joint Spray with Boswellia Support Menthol and Coconut Oil Hot and Cold Feel Relaxing Spray for Joints - Product of Grenada Caribbean
SPICE CARIBBEAN OUR SPICES, OUR CULTURE$18.934.5★
Soulorigin Autumn Spice Essential Oils Set Cozy Fall Fragrance Oils for Diffuser & Candle Making Cinnamon Vanilla Pumpkin Pie Nutmeg Clove Gingerbread Warm Home Aroma & Gift Set
SoulOrigin$9.534.3★
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — -11.9% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The fragrance of this KUKKA Nutmeg essential oil is amazing”
“They are pure quality oils”
“Great Natural Soothing Spray”
“Handcrafted”
“NATURAL AND EFFECTIVE FOR PAINS”
“It didnt stain my clothes”
“Handcraft Blends has some good stuff at fair prices”
“Gya Labs - Amazing Essential Oils: Fantastic Quality and Purity”
“This seems to be a pretty high-quality organic essential oil”
“works quick on pain points”
What buyers complain about
“Doesn't smell”
“Not what I expected too much other products added to it”
“Only downside is the supplied dropper is to small”
“will not screw onto the bottle with is very inconvenient”