moss table runner
Skip itA small market ($51K/yr) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great451.77avg incumbent reviews — the moat a new listing must climb
Avg price
Great$15.72avg listing price — sweet spot $15–$100
Price range
Good$7.52–$33.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Returns
Okay4.3%return rate — above 6% kills the launch gate
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-2.1%90-day search growth — must beat 0% to launch
Market size
Bad$51K$51K/yr · 110K searches
Competition
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
18
Top-5 brand share
76%
Open market
18%
- BYHER31%
- USMOLA23%
- QHQhaven8%
- FAICOIA8%
- Zeyune6%
- Lumina Garden6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 30 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BYHER Fake Moss Mat Artificial Moss Roll - 12 x 71Cloud Soft Feel Moss Table Runner for Decor Faux Grass Mat for Crafts DIY Fairy Garden Wedding & Party Decorations (Realistic Green: 30x180cm)
BYHER$14.834.4★120 rev
USMOLA Fake Moss Mat Artificial Moss Table Runner for Wedding Decor Table Centerpieces Fairy Garden Crafts Indoor Green Faux Grass Wall Decor (Green: 4x47Inch / 10x120cm)
USMOLA$8.844.0★93 rev
Byher 71 x 12 Dried Moss Table Runner for Party Garden Decoration Dark Green 30x180CM
BYHER$14.694.0★2,084 rev
Fake Moss Table Runner for Decor 12 x 71 Soft Fluffy Faux Moss Mat Artificia Dark Green Moss Roll Fake Grass for Crafts Fairy Garden Enchanted Forest Wedding Party DIY Table Centerpieces
QHQhaven$14.524.1★21 rev
Lumina Garden 1 Pcs Wonderland Tea Party Decoration 47 x 12 Inch Artificial Dried Moss Table Runner Forest Decor Fairy Decor for Garden Spring Tea Party Holiday Wedding Dinner Birthday
Lumina Garden$26.434.1★10 rev
Newest
by launch date
LifeisLuck Fake Moss Roll Table Runner Artificial Moss Sheet 4Wx47L Dark Green and Light Green Mat for Table Wedding Christmas Garden Craft Home Dcor
LifeisLuck$12.0721 rev
70 x 12.6 Wonderland Tea Party Decoration Fake Halloween Moss Decor Enchanted Artificial Forest Table Runner Tea Party Fairy Decor for Garden Halloween Holiday Wedding Dinner Birthday
Windkream$27.403 rev
ACRYCS Fake Moss Rug Dark Green 12 x 79 Faux Moss for Table Runner Decorating Artificial Grass for Indoor Plants Wall Crafts DIY Table Centerpieces Fairy Woodland Garden Floral Wedding 30x200cm
ACRYCS$13.1366 rev
Fake Moss Table Runner for Decor 12 x 71 Soft Fluffy Faux Moss Mat Artificia Dark Green Moss Roll Fake Grass for Crafts Fairy Garden Enchanted Forest Wedding Party DIY Table Centerpieces
QHQhaven$14.5221 rev
FAICOIA Moss Table Runner Fake Moss Rolls for Decoration 12 x 79 Artificial Moss for Plants Indoor Green Faux Grass for Planters Crafts DIY Table Centerpieces Fairy Garden Floral Wedding 30 x 200cm
FAICOIA$13.44170 rev
Trending
90-day click momentumACRYCS Fake Moss Rug Dark Green 12 x 79 Faux Moss for Table Runner Decorating Artificial Grass for Indoor Plants Wall Crafts DIY Table Centerpieces Fairy Woodland Garden Floral Wedding 30x200cm
ACRYCS$13.134.3★
70 x 12.6 Wonderland Tea Party Decoration Fake Halloween Moss Decor Enchanted Artificial Forest Table Runner Tea Party Fairy Decor for Garden Halloween Holiday Wedding Dinner Birthday
Windkream$27.403.9★
LifeisLuck Fake Moss Roll Table Runner Artificial Moss Sheet 4Wx47L Dark Green and Light Green Mat for Table Wedding Christmas Garden Craft Home Dcor
LifeisLuck$12.074.2★
Bupelo Fake Moss Rug Artificial Moss 19.7 x 39.4 Faux Moss for Crafts Like Fairy Garden Accessories Plants Indoor DIY Enchanted Forest Decor Wedding Table Runner Party Decorations (50x100cm)
Bupelo$13.724.4★
Fake Moss Table Runner for Decor 12 x 71 Soft Fluffy Faux Moss Mat Artificia Dark Green Moss Roll Fake Grass for Crafts Fairy Garden Enchanted Forest Wedding Party DIY Table Centerpieces
QHQhaven$14.524.1★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.1% search growth over the last 90 days.Peak months: Mar, Apr · busiest ÷ quietest = 2.7×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality”
“Great colors”
“easy to handle”
“Good value”
“It looks excellent”
“Works as advertised”
“So soft”
“It is also a good size”
“The material feels durable”
“The material itself is lightweight”
What buyers complain about
“smells strong”
“Poor quality”
“does not look like the picture at all”
“Just a small flimsy sheet”
“Definitely thinner that t thought”
“It was narrow”
“The material looks very artificial with an overly bright”
“Also, I didn't like how the white background showed through on most of the edges”
“it will completely come apart”
“I do not recommend this product for any type of use”