kojic acid powder
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 6% kills the launch gate
Review moat
Great207.13avg incumbent reviews — the moat a new listing must climb
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$10.91avg listing price — sweet spot $15–$100
Price range
Okay$6.74–$19.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-13.2%90-day search growth — must beat 0% to launch
Competition
Bad87%top-5 click share — a locked-up shelf
Market size
Bad$29K$29K/yr · 34K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 falling
Sellers
7
Top-5 brand share
100%
Open market
0%
- MAYKER61%
- iFEiER16%
- Talsen Chemicals14%
- Rice Essence5%
- EVADY4%
- Open — no brand owns it (0%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MAYKER Pure Kojic Acid Powder 2.1oz (60g) Cosmetic Grade Natural and Versatile Skincare Ingredient for Soap Making Serums Lotions and Creams
MAYKER$7.534.6★774 rev
iFEiER Pure Kojic Acid Powder 60g(2.12oz) for Skincare Products and Homemade Cosmetics. Natural and Organic Kojic Acid Powder for DIY lotions | serums | soaps. Soluble in water only; insoluble in oil.
iFEiER$6.744.4★450 rev
MAYKER Pure Kojic Acid Powder 4.23oz Cosmetic Grade Natural Skincare Ingredients for Soap Making Serums Lotions Creams Water Soluble Only
MAYKER$10.154.9★16 rev
Pure Kojic Acid Powder Natural and Organic Kojic Acid (1 Ounce / 28 Gram)
Talsen Chemicals$7.124.2★121 rev
Kojic Acid Dipalmitate Powder Natural and Organic Derivative of Kojic Acid and Palmitic Acid Pure Kojic Dipalmitate More Stable Skin Softening by Talsen Chemicals (1 Ounce (Pack of 1))
Talsen Chemicals$14.124.0★32 rev
Newest
by launch dateMAYKER Pure Kojic Acid Powder 4.23oz Cosmetic Grade Natural Skincare Ingredients for Soap Making Serums Lotions Creams Water Soluble Only
MAYKER$10.1516 rev
Kojic Acid Powder 4 oz for Skincare Products and Homemade Cosmetics DIY Lotions Creams Serums Soaps
EVADY$10.4525 rev
iFEiER Pure Kojic Acid Powder 240g(8.47oz) for Skincare Products and Homemade Cosmetics. Natural and Organic Bulk Kojic Acid Powder for DIY Serums | Soaps. Soluble in Water and insoluble in Oil.
iFEiER$19.5439 rev
iFEiER Pure Kojic Acid Powder 60g(2.12oz) for Skincare Products and Homemade Cosmetics. Natural and Organic Kojic Acid Powder for DIY lotions | serums | soaps. Soluble in water only; insoluble in oil.
iFEiER$6.74450 rev
MAYKER Pure Kojic Acid Powder 2.1oz (60g) Cosmetic Grade Natural and Versatile Skincare Ingredient for Soap Making Serums Lotions and Creams
MAYKER$7.53774 rev
Trending
90-day click momentumMAYKER Pure Kojic Acid Powder 4.23oz Cosmetic Grade Natural Skincare Ingredients for Soap Making Serums Lotions Creams Water Soluble Only
MAYKER$10.154.9★
Kojic Acid Dipalmitate Powder Natural and Organic Derivative of Kojic Acid and Palmitic Acid Pure Kojic Dipalmitate More Stable Skin Softening by Talsen Chemicals (1 Ounce (Pack of 1))
Talsen Chemicals$14.124.0★
Pure Kojic Acid Powder Natural and Organic Kojic Acid (1 Ounce / 28 Gram)
Talsen Chemicals$7.124.2★
MAYKER Pure Kojic Acid Powder 2.1oz (60g) Cosmetic Grade Natural and Versatile Skincare Ingredient for Soap Making Serums Lotions and Creams
MAYKER$7.534.6★
Kojic Acid Powder Pure 99.5% Natural 100g 3.6oz
Rice Essence$11.624.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“That said, this kojic acid powder is pure & high quality”
“Fair price”
“Easy to use”
“Very effective on maintaining bright skin”
“Custom Brightening At Your Fingertips That Works”
“Same as advertised”
“add it to your favorite moisturizer”
“Is excellent product for formulation”
“my skin just feels smoother overall”
“is light”
What buyers complain about
“trash”
“realized I have not been moisturizing with the right product”
“Dont work”
“Small package”
“No result”