happy birthday stamp
Worth a lookShows low returns (0.3%), but a small market ($30K/yr) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 6% kills the launch gate
Review moat
Great150.2avg incumbent reviews — the moat a new listing must climb
Brand share
Great45%top-5 brand share — no brand owns this niche
Competition
Great38%top-5 click share — an open shelf
Price range
Great$5.49–$46.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$11.94avg listing price — sweet spot $15–$100
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-21.8%90-day search growth — must beat 0% to launch
Market size
Bad$30K$30K/yr · 66K searches
Competition
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.Brands
32 falling
Sellers
60
Top-5 brand share
45%
Open market
50%
- JZTang13%
- ORIGACH12%
- United States Postal Service7%
- PH PandaHall7%
- Hampton Art6%
- Stamps by Impression5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 44 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
JZTang 6 Pcs Wooden Stamps Set Round Wooden Rubber Stamps for Card Making Happy Birthday Pattern Rubber Stamp for DIY Craft Card and Scrapbooking (Happy Birthday Stamps)
JZTang$8.964.5★198 rev
ORIGACH Happy Birthday Clear Stamps Birthday Sentiment Silicone Stamps for Cards Making DIY Scrapbooking Photo Album Decoration 6.3x4.3inch
ORIGACH$6.684.2★102 rev
PH PandaHall Happy Birthday Pattern Clear Stamps Transparent Rubber Stamps Words Candles Banner for DIY Scrapbooking Stamp Birthday Card Making Decoration Paper Photo Card Album Crafting
PH PandaHall$5.494.6★62 rev
Threetols Happy Birthday Clear Stamps for Card Making Ballon Clear Rubber Stamps Sentiments Words Stamps for Holiday Card Making DIY Scrapbooking Transparent Album Decor Paper Craft
Threetols$6.864.7★26 rev
Stamps by Impression Happy Birthday Rubber Stamp - ST 0615 - .75 x 3
Stamps by Impression$10.474.4★48 rev
Newest
by launch date
Happy Birthday 2026 (2 Sheets of 20) Oversized White Birthday Cake with Bright and Colorful Candles First-Class Mail Forever Postage Stamps
United States Postal Service$46.041 rev
Happy Birthday 2026 (Sheet of 20) Oversized White Birthday Cake with Bright and Colorful Candles First-Class Mail Forever Postage Stamps
United States Postal Service$25.501 rev
Happy Birthday Self Inking Stamp Reusable Self-Inking Stamps for DIY Art Craft Card Making Birthday Wishes Party Cake Shop Message Stamp with Clear Impressions Round 25mm/1inch Red Ink
Jieyouhui$10.889 rev
Wood Rubber Stamp Set 7 Pcs Happy Birthday Thank You with Love Merry Christmas Handmade Sentiments Vintage Floral Butterfly Designs for DIY Card Making Scrapbooking Gift Wrapping
Dplolng$8.734 rev
GLASSWINDS 6 Pcs Greeting Words Clear Stamps for Card Making 20 Ink Pad
GLASSWINDS$19.60113 rev
Trending
90-day click momentumHappy Birthday 2026 (Sheet of 20) Oversized White Birthday Cake with Bright and Colorful Candles First-Class Mail Forever Postage Stamps
United States Postal Service$25.505.0★
Happy Birthday Self Inking Stamp Reusable Self-Inking Stamps for DIY Art Craft Card Making Birthday Wishes Party Cake Shop Message Stamp with Clear Impressions Round 25mm/1inch Red Ink
Jieyouhui$10.884.6★
Happy Birthday 2026 (2 Sheets of 20) Oversized White Birthday Cake with Bright and Colorful Candles First-Class Mail Forever Postage Stamps
United States Postal Service$46.045.0★
Happy Birthday Blessing Words Clear Stamps Silicone Stamp Cards Celebrate Greetings Words Transparent Seal Stamps for Holiday Card Making Decoration DIY Scrapbooking Album DIY Crafts
HGSALK$6.985.0★
Wood Rubber Stamp Set 7 Pcs Happy Birthday Thank You with Love Merry Christmas Handmade Sentiments Vintage Floral Butterfly Designs for DIY Card Making Scrapbooking Gift Wrapping
Dplolng$8.734.4★
Demand & seasonality
Weekly Amazon search volume, last 70 weeks — -21.8% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Prints clean”
“Ease of use”
“Good deal”
“Exactly as advertised”
“Beautiful, High-Quality Stamps with Great Value”
“Beautiful designs delivered to your door”
“A great deal for anyone getting started or who wants to fill out their collection”
“Colorful and great price for the money”
“Saves a trip to the post office”
“Perfect sizes”
What buyers complain about
“Very small font”
“I cant understand how USPS postage stamps can be different prices”
“not all of the words stamp evenly”
“Cant get the stamps off of the sheets, bad batch”
“two of the packs were terrible quality”
“Received totally different stamps than picture in any of the packages”
“The ink is thin”
“we're a little tough to break apart”
“Cannot get stamps off of paper”
“there's not much to color”