gum eraser
Skip itA small market ($64K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 6% kills the launch gate
Conversion
Incredible13.5%search→purchase rate — share of searches ending in a sale
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Bad4,214.08avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-12.5%90-day search growth — must beat 0% to launch
Avg price
Bad$6.77avg listing price — sweet spot $15–$100
Price range
Bad$3.33–$17.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$64K$64K/yr · 70K searches
Competition
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 falling
Sellers
66
Top-5 brand share
87%
Open market
9%
- GENERAL'S37%
- Faber-Castell26%
- Sanford12%
- Mr. Pen6%
- STAEDTLER6%
- WHTCHSU4%
- Open — no brand owns it (4 brands, 9%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
General Pencil 136EBP Artist Gum Eraser- (2 Pack)
GENERAL'S$6.834.7★503 rev
Faber-Castell Kneadable Eraser for Artists in Storage Case - Absorbent Kneaded Erasers Art Eraser 1 Pack Grey
Faber-Castell$3.334.7★20,667 rev
Sanford Artgum Gum Erasers 2 in. x 1 in. x 7/8 in. Each
Sanford$8.024.7★588 rev
General Pencil 136EBP Artist Gum Eraser-
GENERAL'S$4.604.7★860 rev
Faber-Castell Erasers - Drawing Art kneaded Erasers Large Size Grey - 4 Pack
Faber-Castell$6.394.8★12,682 rev
Newest
by launch date
Kneaded Eraser for Artists Soft Kneadable Eraser for Drawing Moldable Rubber for Sketching Art Erasers with Storage Case 2 Pack Artist Erasers for Drawing
Aenir$5.56106 rev
Phinus Kneaded Erasers for Artists Drawing Eraser Grey Kneadable Eraser Absorbent Kneaded Eraser for Art Supplies Charcoal Pencils Sketching Supplies (8 Pack)
Phinus$6.94116 rev
WHTCHSU 2 Pcs Glue and Residue Eraser Rubber Cement Cleaner for Removing Adhesive and Residues from Paper Plastic and More
WHTCHSU$4.98461 rev
Mr. Pen- Art Eraser Set 12 pcs Artist Pencil Erasers
Mr. Pen$7.76639 rev
Tamaki 6 Pack Erasers Large White Erasers for School Office Art Eraser for Drawing
Tamaki$5.042,650 rev
Trending
90-day click momentumPhinus Kneaded Erasers for Artists Drawing Eraser Grey Kneadable Eraser Absorbent Kneaded Eraser for Art Supplies Charcoal Pencils Sketching Supplies (8 Pack)
Phinus$6.944.3★
STAEDTLER Mars Plastic Vinyl Erasers (4-Pack) White Erasers for Clean & Precise Results - Latex-Free Minimal Crumbling Made in Peru
STAEDTLER$4.234.8★
Kneaded Eraser for Artists Soft Kneadable Eraser for Drawing Moldable Rubber for Sketching Art Erasers with Storage Case 2 Pack Artist Erasers for Drawing
Aenir$5.564.6★
WHTCHSU 2 Pcs Glue and Residue Eraser Rubber Cement Cleaner for Removing Adhesive and Residues from Paper Plastic and More
WHTCHSU$4.984.4★
Faber-Castell Kneadable Eraser for Artists in Storage Case - Absorbent Kneaded Erasers Art Eraser 1 Pack Grey
Faber-Castell$3.334.7★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -12.5% search growth over the last 90 days.Peak months: Aug · busiest ÷ quietest = 1.8×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Best erasers”
“Good Quality”
“Great value”
“Works as advertised”
“Easy to use”
“which makes cleanup easy”
“Feels soft”
“the right size”
“Durable”
“These glue cleaners are great”
What buyers complain about
“They were bigger than I expected”
“Very sticky”
“Not the Best”
“Didn't work for me”
“take forever to get dirty”
“WARNING: These erasers are defective”
“Maybe it will dry out a little”
“They are plastic”
“Too hard”
“Thin, not for me”