glazing medium for acrylic paint
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 6% kills the launch gate
Conversion
Great11.1%search→purchase rate — share of searches ending in a sale
Avg price
Good$14.64avg listing price — sweet spot $15–$100
Price range
Good$8.34–$26.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,487.58avg incumbent reviews — the moat a new listing must climb
Growth
Bad-10.8%90-day search growth — must beat 0% to launch
Competition
Bad79%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$44K$44K/yr · 27K searches
Brand share
Bad98%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 flat
Sellers
31
Top-5 brand share
98%
Open market
0%
- Liquitex55%
- GOLDEN31%
- Vallejo8%
- Artecho2%
- Mont Marte2%
- Winsor & Newton2%
- Open — no brand owns it (0%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Liquitex Professional Fluid Medium 118ml (4-oz) Glazing Medium
Liquitex$9.614.7★1,759 rev
GOLDEN Satin Glazing Liquid 8 fl. oz. Bottle Professional Acrylic Medium Semi-Transparent
GOLDEN$12.974.8★1,187 rev
Liquitex Professional Fluid Medium 237ml (8-oz) Glazing Medium
Liquitex$19.054.7★1,759 rev
Liquitex Professional Fluid Medium 473ml (16-oz) Glazing Medium
Liquitex$23.844.7★1,759 rev
Vallejo - Glaze Medium 60 ml. (2.02 fl.oz.) | Transparent Slow-Drying Acrylic Medium for Flow and Glazing Effects
Vallejo$10.154.8★868 rev
Newest
by launch date
Artecho Pouring Effects Medium 8oz / 236ml Acrylic Medium for Acrylic Paint
Artecho$8.341,072 rev
MONT MARTE Premium Acrylic Flow Medium 250ml
Mont Marte$8.802,811 rev
Vallejo - Glaze Medium 60 ml. (2.02 fl.oz.) | Transparent Slow-Drying Acrylic Medium for Flow and Glazing Effects
Vallejo$10.15868 rev
Liquitex Professional Fluid Medium 118ml (4-oz) Glazing Medium
Liquitex$9.611,759 rev
Liquitex Professional Fluid Medium 237ml (8-oz) Glazing Medium
Liquitex$19.051,759 rev
Trending
90-day click momentumLiquitex Professional Fluid Medium 473ml (16-oz) Glazing Medium
Liquitex$23.844.7★
Liquitex Professional Fluid Medium 118ml (4-oz) Glazing Medium
Liquitex$9.614.7★
Artecho Pouring Effects Medium 8oz / 236ml Acrylic Medium for Acrylic Paint
Artecho$8.344.5★
Golden Acrylic Medium Glazing Liquid 32 Oz Satin
GOLDEN$26.154.7★
Liquitex Professional Fluid Medium 237ml (8-oz) Gloss
Liquitex$15.074.8★
Demand
Weekly Amazon search volume, last 21 weeks — -10.8% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“It adds working time”
“This is an excellent product to add to acrylic paint”
“Great Product”
“Made paint easier to apply”
“shine to them”
“Especially good if you are blending colors”
“Doing the job”
“Works”
“Perfect for glazing and layering”
“Easy flow”
What buyers complain about
“Unable to use”
“at least half my bottle was a dried mass of product”
“I'm not going to test other colors”
“Faux painting”
“It was a little bit thicker than I expected”
“Bad Quality, Old”
“This came as one huge glob”
“the two products shouldnt even be called the same thing”