floral pins
Worth a lookShows searches that convert (11.5% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Great11.5%search→purchase rate — share of searches ending in a sale
Review moat
Great367.44avg incumbent reviews — the moat a new listing must climb
Returns
Great1.7%return rate — above 6% kills the launch gate
Brand share
Great56%top-5 brand share — no brand owns this niche
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Price range
Good$4.71–$35.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+23.9%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad$8.21avg listing price — sweet spot $15–$100
Market size
Bad$85K$85K/yr · 90K searches
Competition
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
30 flat
Sellers
42
Top-5 brand share
56%
Open market
44%
- JFFX18%
- Panacea10%
- Phinus8%
- Hovesty7%
- Doloftena6%
- Sunenlyst6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 34 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
JFFX Floral Pins 120 Pcs 1.8 Inch U Shaped Greening Pin
JFFX$5.564.6★206 rev
Panacea Sharp Greening Pins 1.75 50/Pkg 1 Pack Silver
Panacea$4.774.6★1,670 rev
220p Corsage Pins Boutonniere Pins Boutineer Pin White Pearl Pins Wedding Bouquet Pins for Jewelry Flower DIY Crafts
Phinus$5.474.8★884 rev
160PCS Floral Pins Greening Pin 1.7 Inch U-Shape Floral Fern Pin U-Pins Craft for Foam Straw Wreaths Flower DIY Sewing Holiday Arrangements Craft Projects
Hovesty$6.394.7★647 rev
Doloftena 180PCS Floral Picks 1.81Inch U/M Shape Floral Pins Premium Metal Sharp Flower Plant Pins for Straw Wreath Making Floral Arrangement Supplies DIY Craft Projects Bouquet Plants
Doloftena$6.424.6★328 rev
Newest
by launch date
100 Pieces 2in Silver Floral Pins Greening pins U-Shaped Fern Plant Pin for Straw Wreaths Bouquets Fern Moss and DIY Craft Projects.
CYLGSSZ$9.959 rev
100 Pieces 1.7in green Floral Pins Greening pins U-Shaped Fern Plant Pin for Straw Wreaths Bouquets Fern Moss and DIY Craft Projects.
CYLGSSZ$14.039 rev
Jersvimc 100Pcs Floral Pins for Crafts - 1.7 Inch Length Flower U Pins U Shaped Greening Plant Pin Staples for Foam Bouquet DIY Arrangements Sewing
Jersvimc$4.980 rev
Floral Pins Plant Pins Greening Floral Pin for Foam 1.7 Inch U Pin for Crafts Metal Picks for Bouquet U Shaped for Straw Wreath Making Flowers Supplies DIY Bouquet Plants 120pcs
Fadayunn$5.318 rev
GardEasy Floral Arrangement Kit with Green Tape and Wire 26 Gauge Stem Wire and 22 Gauge Paddle Wire Boutonniere Flower pin Florist and Wreath Making
GardEasy$7.2065 rev
Trending
90-day click momentum100 Pieces 1.7in green Floral Pins Greening pins U-Shaped Fern Plant Pin for Straw Wreaths Bouquets Fern Moss and DIY Craft Projects.
CYLGSSZ$14.034.8★
100 Pieces 2in Silver Floral Pins Greening pins U-Shaped Fern Plant Pin for Straw Wreaths Bouquets Fern Moss and DIY Craft Projects.
CYLGSSZ$9.954.8★
Jersvimc 100Pcs Floral Pins for Crafts - 1.7 Inch Length Flower U Pins U Shaped Greening Plant Pin Staples for Foam Bouquet DIY Arrangements Sewing
Jersvimc$4.980.0★
uadbau White Teardrop Corsage Pins Pearl Pins Boutonniere Pins for Women Wedding Long Sewing Pins for Jewelry DIY Bridal Bouquet & Floral Decoration Sewing Crafts Accessories (100 Pcs 1 Box)
uadbau$7.954.6★
100pcs Corsage Boutonniere Pins 2.56 Inch Floral Pins for Flowers
JFFX$5.084.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +23.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“As described”
“Great price”
“Good quality”
“Very strong”
“Easy to use”
“They are a good size”
“Don't bend or break”
“Pins worked very well”
“This set is a value and includes various accessories that get a lot of use when making floral arrangements and wreaths”
“Perfect for my craft project”
What buyers complain about
“Rusted almost immediately”
“Too long”
“not very strong”
“Get different tape”
“Disappointed in thickness of clips”
“These do not shine like a diamond so we just retuned them”
“it did not work”
“Difficult to used”
“Anything like this in garden stores is way more expensive for far fewer”
“Looks plastic”