felt flowers
Worth a lookShows a thin review moat (126 avg reviews), but a small market ($51K/yr) keeps it on the watch list.
Review moat
Great125.65avg incumbent reviews — the moat a new listing must climb
Competition
Great33%top-5 click share — an open shelf
Avg price
Great$15.39avg listing price — sweet spot $15–$100
Returns
Great2.0%return rate — above 6% kills the launch gate
Brand share
Good64%top-5 brand share — brands hold most of the demand
Price range
Good$2.38–$32.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-10.7%90-day search growth — must beat 0% to launch
Market size
Bad$51K$51K/yr · 119K searches
Competition
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.Brands
38 falling
Sellers
43
Top-5 brand share
64%
Open market
33%
- Glaciart One31%
- Coopay11%
- Naler11%
- FreshCut Crafts6%
- takemay6%
- JKJF3%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 57 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Naler 120pcs Felt Flowers Fabric Flower Embellishments for DIY Crafts Sewing Spring Handcraft Decoration 1.1 Inch Assorted Colors
Naler$7.584.6★316 rev

Coopay 120 Pieces Felt Flowers Fabric Flower Embellishments Assorted Colors for DIY Crafts
Coopay$9.394.5★467 rev

Glaciart One Felt Flowers Artificial Bouquet - 5 pcs | Reusable Washable and Essential Oil Ready Pastel Artificial Flowers w/Bendable Wire Stem | Great as Gift and Home or Event Decorations
Glaciart One$14.044.5★51 rev

FreshCut Crafts: 280 Pieces of DIY Flower Cutouts with IDEA Guide - 2-Sided Punch Out Tulips Daisies Daffodils Flowers Ideal for Spring Craft Projects and Mothers Day DIY Gift Craft
FreshCut Crafts$11.994.7★353 rev

24pcs Felt Fabric Flowers Embellishments for Crafts 1.2 inch Nonwoven Appliques Ornament with 30 Stickers for DIY Wedding Bride Cards Gift Wrapping Sewing Scrapbook Photo Frame Album Decoration
takemay$7.964.7★40 rev
Newest
by launch date
SULIKJHUI 200 Pcs Felt Flowers for Crafts Felt Glower 1.1 x 1.1 Inch Fabric Embellishments Assorted Colors for DIY Projects
SULIKJHUI$5.890 rev

DS. DISTINCTIVE STYLE 120 Pcs Felt Flowers Fabric Flowers Embellishments for Crafts 1.1inch Assorted Colors Mini Flowers Felt Stickers Flowers for Crafts DIY
DS. DISTINCTIVE STYLE$6.792 rev

Glaciart One Wool Felt Flowers Set Handcrafted Artificial Arrangement with Colorful Stems Eco-Friendly Material Essential Oil Ready Reusable Decor Washable Gift for Events or Home
Glaciart One$29.49101 rev

Glaciart One Wool Felt Flowers Set Handcrafted Artificial Arrangement with Colorful Stems Eco-Friendly Material Essential Oil Ready Reusable Decor Washable Gift for Events or Home
Glaciart One$30.68101 rev

Glaciart One Wool Felt Flowers Set Handcrafted Artificial Arrangement with Colorful Stems Eco-Friendly Material Essential Oil Ready Reusable Decor Washable Gift for Events or Home
Glaciart One$26.20101 rev
Trending
90-day click momentum
SULIKJHUI 200 Pcs Felt Flowers for Crafts Felt Glower 1.1 x 1.1 Inch Fabric Embellishments Assorted Colors for DIY Projects
SULIKJHUI$5.890.0★

DS. DISTINCTIVE STYLE 120 Pcs Felt Flowers Fabric Flowers Embellishments for Crafts 1.1inch Assorted Colors Mini Flowers Felt Stickers Flowers for Crafts DIY
DS. DISTINCTIVE STYLE$6.793.5★

Teyva Daily 60 Pcs Spring 3D Felt Flower Pompom Craft 2.36 Inch Daisy Sunflower Floral Colorful Plush Ornament for Spring Party Supplies Birthday Boho Home Mantel Wall Window Decor Holiday Art (Bold)
Teyva Daily$12.863.8★

Glaciart One Wool Felt Flowers Set Handcrafted Artificial Arrangement with Colorful Stems Eco-Friendly Material Essential Oil Ready Reusable Decor Washable Gift for Events or Home
Glaciart One$26.204.7★

Glaciart One Wool Felt Flowers Set Handcrafted Artificial Arrangement with Colorful Stems Eco-Friendly Material Essential Oil Ready Reusable Decor Washable Gift for Events or Home
Glaciart One$29.494.7★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -10.7% search growth over the last 90 days.Peak months: Feb, Mar, Apr, May · busiest ÷ quietest = 1.8×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great fun”
“Excellent gift”
“Good Quality”
“Easy to use”
“The colors are vibrant”
“great for the price”
“allows for endless creativity”
“Perfectly crafted by hand”
“Exactly what I needed”
“They were the perfect size”
What buyers complain about
“It's small”
“Awkward to use”
“they do not stand up”
“Sadly I had to hot glue the flowers on”
“Terrible quality”
“The reality of the product does not match the picture”
“Very funky smell when you open the package that permitted my entire room”
“Cheap”
“Instructions not easy to follow”
“Not fun”