face paint crayons
Worth a lookShows searches that convert (9.4% search→purchase), but a small market ($81K/yr) keeps it on the watch list.
Conversion
Great9.4%search→purchase rate — share of searches ending in a sale
Growth
Great+79.2%90-day search growth — must beat 0% to launch
Returns
Good2.3%return rate — above 6% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay$5.55–$24.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$11.42avg listing price — sweet spot $15–$100
Review moat
Okay2,500.48avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand
Market size
Bad$81K$81K/yr · 75K searches
Competition
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
13 rising
Sellers
20
Top-5 brand share
91%
Open market
8%
- Blue Squid41%
- Trandpter20%
- JOYIN14%
- Drawdart13%
- EFFECTEER2%
- BOBISUKA2%
- Open — no brand owns it (7 brands, 8%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 25 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Blue Squid Face Paint Crayons for Kids - 42pcs XL Non-Toxic Washable Body Paint Crayons - Our Face Painting Kit Makeup Sticks are Easy to Use Safe for Sensitive Skin and Perfect for a Kids Party
Blue Squid$15.024.4★7,827 rev
Face Paint Crayons for Kids - 18pcs Non-Toxic Washable Face Paint Sticks| Easy to Use Safe for Sensitive Skin and Perfect for Kids Party Easter Makeup School Event Cosplay
Trandpter$5.654.3★60 rev
42PCS Face and Body Paint Crayons XL Face Painting Kit Safe and Non-Toxic Ultimate Party Pack Including 14 Metallic Colors for Birthday Makeup Party Supplies Festivals Gifts for Kids Girls Boys
JOYIN$13.144.3★6,157 rev
Blue Squid Face Paint Crayons for Kids - 18pcs XL Non-Toxic Washable Body Paint Crayons - Our Face Painting Kit Makeup Sticks are Easy to Use Safe for Sensitive Skin and Perfect for a Kids Party
Blue Squid$9.804.4★7,827 rev
Drawdart Face Painting Kit for Kids 12Pcs XL Face and Body Paint Crayons| 12 Vibrant Colors Safe and Washable Face Paint Sticks for Adults Kids Party Halloween Makeup School Event Cosplay
Drawdart$8.914.6★167 rev
Newest
by launch dateFace Paint Crayons for Kids - 18pcs Non-Toxic Washable Face Paint Sticks| Easy to Use Safe for Sensitive Skin and Perfect for Kids Party Easter Makeup School Event Cosplay
Trandpter$5.6560 rev
42Pcs XL Face Paint Crayons for Kids - Non-Toxic Vibrant Colors Face Painting Crayons Kit| Easy to Use Safe for Sensitive Skin and Perfect for Kids Party Easter Makeup School Event Cosplay
Trandpter$7.8047 rev
Drawdart Face Painting Kit for Kids 12Pcs XL Face and Body Paint Crayons| 12 Vibrant Colors Safe and Washable Face Paint Sticks for Adults Kids Party Halloween Makeup School Event Cosplay
Drawdart$8.91167 rev
Blue Squid Face Painting Kit for Kids 60g/2.12oz Split Cake Face Paint Palette One Stroke Rainbow Colors with Brushes & Stencils - Non-Toxic Water Activated - Kids Party & Halloween Makeup Kit
Blue Squid$14.572,614 rev
YELARXI Fishing Squid Skirts Glow Soft Plastic Trolling Lures 5cm/2 Inch Luminous Fit for Bass Trout Salmon Saltwater Fishing Bait (5Pcs Clear Blue)
YELARXI$5.5530 rev
Trending
90-day click momentum
Kangaroo Face Painting Kit for Kids & Body Paint Crayons - 32 Washable Non Toxic Face Paint Sticks 16 Colors (2 Each) - Easy Grip Makeup Crayons for Kids & Adults - Cosplay Parties & Costume Makeup
Kangaroo$7.974.2★
YELARXI Fishing Squid Skirts Glow Soft Plastic Trolling Lures 5cm/2 Inch Luminous Fit for Bass Trout Salmon Saltwater Fishing Bait (5Pcs Clear Blue)
YELARXI$5.554.6★
42Pcs XL Face Paint Crayons for Kids - Non-Toxic Vibrant Colors Face Painting Crayons Kit| Easy to Use Safe for Sensitive Skin and Perfect for Kids Party Easter Makeup School Event Cosplay
Trandpter$7.804.2★
Face Paint Crayons for Kids - 18pcs Non-Toxic Washable Face Paint Sticks| Easy to Use Safe for Sensitive Skin and Perfect for Kids Party Easter Makeup School Event Cosplay
Trandpter$5.654.3★
Blue Squid Face Painting Kit for Kids 60g/2.12oz Split Cake Face Paint Palette One Stroke Rainbow Colors with Brushes & Stencils - Non-Toxic Water Activated - Kids Party & Halloween Makeup Kit
Blue Squid$14.574.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +79.2% search growth over the last 90 days.Peak months: Jun, Oct, Nov · busiest ÷ quietest = 10.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Bright colors”
“Easy removal”
“easy to clean off”
“Best paint Ive found in a while”
“Good quality and dont irritate skin”
“affordable”
“Nice and creamy going on and sets well”
“It works really good”
“As advertised”
“Fast application”
What buyers complain about
“The colors are too light”
“Hard to Use”
“rubs off and stains EVERYTHING”
“doesnt wipe it off or anything”
“They can break if youre not careful”
“Can cause extreme burning, itching and rash”
“unfortunately these didnt perform well enough for me to recommend”
“I wasnt a fan of these face paint sticks”
“smudges really easy at first”
“It's a little bit thicker point then I was looking for”