emulsion
Worth a lookShows a sweet-spot price point ($29.50 avg), but brand-locked demand (top 5 brands take 92% of clicks) keeps it on the watch list.
Avg price
Incredible$29.50avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 6% kills the launch gate
Price range
Great$8.28–$79.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,995.05avg incumbent reviews — the moat a new listing must climb
Growth
Okay+9.7%90-day search growth — must beat 0% to launch
Market size
Okay$170K$170K/yr · 116K searches
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Brand share
Bad92%top-5 brand share — brand-locked demand
Competition
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
9 rising
Sellers
41
Top-5 brand share
92%
Open market
4%
- Screen Print Direct57%
- Speedball15%
- Jacquard9%
- Ecotex6%
- LorAnn Oils5%
- Caydo4%
- Open — no brand owns it (3 brands, 4%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ecotex Beginner Screen Printing Emulsion (8 oz.) - Pre-Sensitized Ready to Use Photo Emulsion for Silk Screens and Fabric - for Plastisol Ink and Water Based Ink Screen Printing Supplies
Screen Print Direct$16.923.9★170 rev
Ecotex PWR Screen Printing Emulsion (Quart - 32oz.) Pre - Sensitized Photo Emulsion for Silk Screens and Fabric - for Screen Printing Plastisol Ink and Water Based Ink Screen Printing Supplies
Screen Print Direct$40.574.2★611 rev
Speedball Art Products Diazo Photo Emulsion Kit for Screen Printing Frames
Speedball$30.074.1★1,474 rev
Jacquard Photo Emulsion & Diazo Sensitizer 8oz - Light Sensitive Emulsion - Create Silk Screens with Photos Lettering Logos or Detailed Images
Jacquard$15.614.2★1,181 rev
Ecotex PWR Screen Printing Emulsion (Pint - 16oz.) Pre - Sensitized Photo Emulsion for Silk Screens and Fabric - for Screen Printing Plastisol Ink and Water Based Ink Screen Printing Supplies
Screen Print Direct$30.044.2★611 rev
Newest
by launch date
Ecotex Beginner Screen Printing Emulsion (Pint - 16oz.) - Pre-Sensitized Ready to Use Photo Emulsion for Silk Screens and Fabric - for Plastisol Ink and Water Based Ink Screen Printing Supplies
Screen Print Direct$26.97170 rev
Speedball Diazo Photo Emulsion and Sensitizer Kit Includes 26oz Emulsion and 2oz Sensitizer
Speedball$39.6147 rev
Caydo Screen Printing Photo Emulsion (8.5 oz) Diazo Sensitizer(1g) Measuring Cup Gloves and 5 Stir Sticks Pre-Sensitized Photo Emulsion Screen Printing Supplies for Screen Printing and Fabric
Caydo$18.7170 rev
Ecotex Beginner Screen Printing Emulsion (8 oz.) - Pre-Sensitized Ready to Use Photo Emulsion for Silk Screens and Fabric - for Plastisol Ink and Water Based Ink Screen Printing Supplies
Screen Print Direct$16.92170 rev
YLZ Emulsion Scoop Coater for Screen Printing 9 Aluminum Alloy Screen Printing Supplies
YLZ$10.04180 rev
Trending
90-day click momentum
Ecotex AP Blue Screen Printing Emulsion (Gallon - 128oz.) Pre - Sensitized Photo Emulsion for Silk Screens Textiles and Fabric - for Screen Printing Plastisol Ink Screen Printing Supplies
Ecotex$79.474.4★
LorAnn Oils Cookie Butter Bakery Emulsion: True Essence Ideal for Boosting Fruit Tones in Cakes Cookies & Desserts Gluten-Free Keto-Friendly Extract Substitute Essential for Your Kitchen 4 Oz
LorAnn Oils$8.284.5★
Ecotex Beginner Screen Printing Emulsion (Pint - 16oz.) - Pre-Sensitized Ready to Use Photo Emulsion for Silk Screens and Fabric - for Plastisol Ink and Water Based Ink Screen Printing Supplies
Screen Print Direct$26.973.9★
Lorann Oils Variety Bakery Emulsion: Multiple Flavors Perfect for Enhancing Baking Variety in Cakes Cookies & Desserts Gluten-Free Keto-Friendly Baking Essential for Your Kitchen 4oz per Bottle
LorAnn Oils$32.924.7★
YLZ Emulsion Scoop Coater for Screen Printing 9 Aluminum Alloy Screen Printing Supplies
YLZ$10.044.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +9.7% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing moisturizer”
“Great taste and perfect to make coffee creamer with”
“Smells so clean”
“Good price”
“Omg amazing flavor”
“Excellent seller and product”
“it's easy to use”
“Absorbs well”
“Love it takes my cake to another level”
“it goes on smooth and even”
What buyers complain about
“Too highly scented for me”
“the consistency is very thick”
“Tastes gross”
“Very difficult to get the cream out”
“Doesnt moisturize very well”
“Too expensive now for what you get”
“Poor Washouts”
“Flavor was not as expected”
“Did not work for me”
“Don't buy this cheap o junk”