easter diamond painting
Worth a lookShows no brand lock-in (top 5 brands take 29% of clicks), but soft demand (-93.4% this quarter) keeps it on the watch list.
Brand share
Incredible29%top-5 brand share — no brand owns this niche
Returns
Incredible0.8%return rate — above 6% kills the launch gate
Competition
Great24%top-5 click share — an open shelf
Review moat
Great191.31avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Price range
Okay$1.97–$23.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad$8.69avg listing price — sweet spot $15–$100
Market size
Bad$65K$65K/yr · 210K searches
Growth
Bad-93.4%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.Brands
43 falling
Sellers
47
Top-5 brand share
29%
Open market
66%
- Generic8%
- OJTOYART6%
- YULIDECO5%
- MEIYUDA5%
- gganmtere5%
- Genius maker5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 61 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
OJTOYART Cute Rabbit Carrot Diamond Art Kits for Adults Cute Animals 5D Diamond Painting Kits for Beginners DIY Round Full Drill Diamond Gem Art Crafts Paintings Home Wall Decor 12 X 16 Inch
OJTOYART$4.844.8★49 rev
YULIDECO Easter Diamond Art DIY Bunny Diamond Art Kits for Adults Full Drill Diamond Painting Kit Home Wall Decor Diamond Painting(12x16 Inch)
YULIDECO$6.165.0★10 rev
gganmtere Easter Day Diamond Art Painting Kits for Adults Easter Eggs Diamond Painting Beginner Flowers 5D Full Drill Diamond Dots Gem Art Wall Decor 12x16inch
gganmtere$8.354.8★100 rev
KTHOFCY 5D DIY Diamond Painting Kits for Adults Rabbit Butterfly Flower Full Drill Embroidery Cross Stitch Crystal Rhinestone Paintings Pictures Arts Wall Decor Painting Dots Kits 11.8X15.7 inch
KTHOFCY$8.515.0★23 rev
MEIYUDA Easter Bunny Diamond Painting Kits for Adults 5D Colorful Eggs Diamond Art Kits for Beginners DIY Easter Rabbits Full Diamonds Art Painting Kit for Home Wall Decor Gift 12x16in
MEIYUDA$7.784.9★35 rev
Newest
by launch date
EIBEILI Diamond Painting Kits for Adults DIY 5D Diamond Art Paint with Round Diamonds Full Drill Gem Rabbit Art Painting Kit for Home Wall Decor Gifts 12x16inch
EIBEILI$6.1812 rev
FLYSONG Diamond Art Kits for Kids DIY Cute Bunny 24 Pcs Creative Diamond Art Stickers - Gem Craft Mosaic Painting Stickers by Number Kits (Cute Bunny)
FLYSONG$8.0247 rev
5D Diamond Art Painting Kits Cute Bunny Diamond Paintings for Adults Beginners Paint Spring Floral DIY Gem Diamond Art for Home Wall Decor 8x12 Inch
Generic$1.970 rev
OJTOYART Cute Rabbit Carrot Diamond Art Kits for Adults Cute Animals 5D Diamond Painting Kits for Beginners DIY Round Full Drill Diamond Gem Art Crafts Paintings Home Wall Decor 12 X 16 Inch
OJTOYART$4.8449 rev
SENQAO Rabbit Diamond Art Kits for Kids with Frame Easter Diamond Painting for Kids Ages 4-8-12 Easy Kids Gem Art Kit with Beautiful Package for Home Wall Decoration(7.1x7.1inch)
SENQAO$9.6922 rev
Trending
90-day click momentumFLYSONG Diamond Art Kits for Kids DIY Cute Bunny 24 Pcs Creative Diamond Art Stickers - Gem Craft Mosaic Painting Stickers by Number Kits (Cute Bunny)
FLYSONG$8.024.4★
Bunny Diamond Art Painting Kits for Adults Easter Diamond Painting Kits for Beginners 5D Full Drill Diamond Dots Gem Art Kit for Adults Home Wall Decor Easter Gift 8x12 in
Generic$9.444.6★
OJTOYART Cute Rabbit Carrot Diamond Art Kits for Adults Cute Animals 5D Diamond Painting Kits for Beginners DIY Round Full Drill Diamond Gem Art Crafts Paintings Home Wall Decor 12 X 16 Inch
OJTOYART$4.844.8★
Easter Diamond Art Kits for Adults Cute Rabbit Diamond Painting Kits for Beginners DIY Full Round Drill Paint with Diamond Home Wall Decor Easter Gift 8x12 in
Generic$8.984.6★
EIBEILI Diamond Painting Kits for Adults DIY 5D Diamond Art Paint with Round Diamonds Full Drill Gem Rabbit Art Painting Kit for Home Wall Decor Gifts 12x16inch
EIBEILI$6.184.9★
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — -93.4% search growth over the last 90 days.Peak months: Jan, Feb, Mar · busiest ÷ quietest = 29.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fun”
“Colors are beautiful”
“So easy and fun”
“Just as lovely as indicated in the photo”
“exceeded my expectations”
“the detail is nice”
“Finished really quick”
“Terrific value”
“Creates a beautiful gift”
“Very Pretty and Sparkly”
What buyers complain about
“The color scheme wasn't right”
“wrong size in description”
“Missing the glue board”
“Color of beads do not match the print of the design”
“But there are no instructions”
“did not come with a frame”
“So cheaply made”
“BUT- they have us suctions to hang them from a window- theres not a hole in these to put a sting through to do that so theres no way they use those”
“Suddenly it isnt quite so fun anymore”
“Poor design”