diamond painting coasters
Worth a lookShows no brand lock-in (top 5 brands take 25% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible25%top-5 brand share — no brand owns this niche
Returns
Incredible0.7%return rate — above 6% kills the launch gate
Competition
Great21%top-5 click share — an open shelf
Review moat
Great418.16avg incumbent reviews — the moat a new listing must climb
Market size
Good$378K$378K/yr · 1.3M searches
Avg price
Okay$11.04avg listing price — sweet spot $15–$100
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Bad$5.28–$17.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-20.8%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.Brands
72 falling
Sellers
75
Top-5 brand share
25%
Open market
70%
- Billbotk5%
- askkqtx5%
- ijbnhd5%
- UPINS5%
- croshom5%
- NEGEKFKX5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 121 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
UPINS Ocean Diamond Art Painting Coaster Kit 8Pcs DIY Crafts Kit with Holder Non Slip Coaster Art Supplies for Adults Ideal Christmas Gift
UPINS$10.594.5★2,971 rev
Billbotk Diamond Painting Coasters Kit 8 Pieces Mandala with Holder DIY Art for Beginners
Billbotk$11.264.6★2,365 rev
ijbnhd Mandala Diamond Painting Coasters Kit with Holder DIY Diamond Art Coasters Cork Wooden Pad Board Double Layer is Strong and Wear-Resistant for Beginners Adults Art Craft Supplies Gift 4X4IN
ijbnhd$8.824.6★786 rev
croshom 8 PCS Flowers Diamond Art Coasters Diamond Painting Coasters Kits with Holder Flowers DIY Coaster for Adults Beginners Diamonds Art Crafts Supplies Sunflowers
croshom$9.434.5★569 rev
8 Pcs Aurora Diamond Art Coasters Kits with Holder Landscape Diamond Painting Coasters Kits for Adults DIY 5D Nature Scenery Diamond Dots Small Mini Kit Full Drill Art Craft Supplies 4X4 Inch
askkqtx$12.014.5★280 rev
Newest
by launch date
ijbnhd 8 Pack Halloween Diamond Art Coasters Kits Halloween Diamond Painting Coasters Kit with Holder DIY Ghost Diamonds Art Non Slip Coaster Crafts Kits for Adults Gifts 4x4 inch (Cork Wooden Pad)
ijbnhd$12.44786 rev
croshom Books Diamond Art Coasters Kits 8 Pieces Books Diamond Painting Coasters with Holder Books Coaster Diamonds Art Painting Kits for Adults 5D DIY Wooden Coaster for Gift
croshom$9.323 rev
8Pcs Beach Diamond Art Coasters Kits Summer Diamond Painting Coasters Kits Coastal Diamond Dot Coasters for Adults Crafts 5D Gem Art Kit Easy Crafts Non Slip Coaster for Home Decor Gift Ocean DIY
LEZHIJIA$10.892 rev
Ferrochef 12 Pcs Blue Floral Hydrangea Diamond Art Coasters Kit 5D DIY Diamond Coasters Crafts with Tool Kit Non Slip Cork Coaster for Women Blue Coquette Aesthetic Bow Printed Gift
Ferrochef$17.440 rev
Cocktail Diamond Art Coasters Kits Cocktail Diamond Painting Coasters with Holder Set of 8 DIY Coaster Gem Art Crafts Supplies for Adults Beginners Cup Mat with Nice Gift Box for Home Decor 3.9 inch
xackcme$10.118 rev
Trending
90-day click momentum
GQYCZZ 8 Pcs Diamond Art Coasters Kit for Adults/Beginner Game Theme Diamond Painting Coasters with Holder 5D Gem Art DIY Crafts Diamond Dots for Gift Life 10X10CM
GQYCZZ$12.654.6★
tigdtiu 8 Pcs Diamond Art Coasters Kit for Adults Beginners Poker Diamond Painting Coasters with Holder 5D Cocktail Gem Art DIY Crafts Diamond Dots for Gift
tigdtiu$9.554.8★
8Pcs Beach Diamond Art Coasters Kits Summer Diamond Painting Coasters Kits Coastal Diamond Dot Coasters for Adults Crafts 5D Gem Art Kit Easy Crafts Non Slip Coaster for Home Decor Gift Ocean DIY
LEZHIJIA$10.894.5★
Ferrochef 12 Pcs Blue Floral Hydrangea Diamond Art Coasters Kit 5D DIY Diamond Coasters Crafts with Tool Kit Non Slip Cork Coaster for Women Blue Coquette Aesthetic Bow Printed Gift
Ferrochef$17.440.0★
croshom Books Diamond Art Coasters Kits 8 Pieces Books Diamond Painting Coasters with Holder Books Coaster Diamonds Art Painting Kits for Adults 5D DIY Wooden Coaster for Gift
croshom$9.324.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -20.8% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 1.7×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fun and easy”
“Easy to handle”
“Good variety and results look super pretty,”
“Great Gift”
“Vibrant colors”
“Fun design”
“As described”
“Great value”
“it creates a nice shine”
“Glue works well”
What buyers complain about
“Poor Adhesive”
“Different Color Variations”
“Poor quality”
“A little large”
“Not as pictured”
“No directions”
“I found it difficult to use”
“My coaster broke while I was putting the diamonds on”
“But it was chunky”
“Some of the wording does not show well”