dental impression kit
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 6% kills the launch gate
Avg price
Incredible$25.36avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Price range
Great$6.31–$54.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good63%top-5 brand share — brands hold most of the demand
Review moat
Good793.81avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Growth
Okay+2.8%90-day search growth — must beat 0% to launch
Market size
Bad$78K$78K/yr · 74K searches
Competition
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
18 rising
Sellers
34
Top-5 brand share
63%
Open market
31%
- Moldify21%
- LET'S RESIN18%
- JRTAL10%
- ClearRetain7%
- Dentemp7%
- MARK36%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Moldify Silicone Putty Fast Set (250ml Part A + 250ml Part B) | 40-Second Work Time | 2.0-Minute Cure | Easy 1:1 Mixing
Moldify$36.684.4★48 rev
LETS RESIN Silicone Putty 1LB/40A Mold Making Kit Non-Toxic Strong & Flexible Easy 1:1 Mixing Ratio for Reusable Silicone Molds Resin Soap
LET'S RESIN$22.514.4★987 rev
NC 50g Silicone Molding Putty Cake Rubber Mold Making Kit - Blue & White
JRTAL$11.174.1★129 rev
Silicone Indentation Teeth At home Kit | Fast Setting Great Fit For Retainers and More
ClearRetain$14.844.1★154 rev
Mark3 3005 VPS Putty Fast Set 300 mL Base/Catalyst
MARK3$54.004.5★102 rev
Newest
by launch dateMoldify Silicone Putty Fast Set (250ml Part A + 250ml Part B) | 40-Second Work Time | 2.0-Minute Cure | Easy 1:1 Mixing
Moldify$36.6848 rev
Silicone Indentation Teeth Grillz Putty At home Kit - Use for retainers dentures jewelry orthodontic appliances transparent models etc.
Impressive Smile$32.9113 rev
No Stress Impress One-Step Pre-Loaded Boil & Bite Dental Impression Kit Easy At-Home Teeth Impression Trays
No Stress Impress$22.4522 rev
Silicone Indentation Teeth At home Kit | Fast Setting Great Fit For Retainers and More
ClearRetain$14.84154 rev
GumGuard Putty Pack
GUMGUARD$25.29371 rev
Trending
90-day click momentum
Imako Cosmetic Moldable Fitting Material (Pink & White) - 2 Pack - Gums and Teeth - Made in USA
Imako$15.013.5★
Moldify Silicone Putty Fast Set (250ml Part A + 250ml Part B) | 40-Second Work Time | 2.0-Minute Cure | Easy 1:1 Mixing
Moldify$36.684.4★
Dentemp Maximum Strength Loose Cap and Lost Filling Repair - Dental Repair Kit for Instant Pain Relief - Value Pack (Packaging May Vary)
Dentemp$10.333.7★
House Brand Dentistry 210141 VPS Putty Impression Material Regular Set Base & Catalyst
House Brand Dentistry$28.954.0★
No Stress Impress One-Step Pre-Loaded Boil & Bite Dental Impression Kit Easy At-Home Teeth Impression Trays
No Stress Impress$22.454.2★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +2.8% search growth over the last 90 days.Peak months: Apr, Oct, Nov · busiest ÷ quietest = 2.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to use”
“Excellent Product”
“As advertised”
“it does work”
“Good price”
“Clean your teeth”
“Very easy to use and durable”
“It worked well for my broken tooth”
“Afterwards it stayed pretty stable and rigid”
“Quick fix”
What buyers complain about
“doesnt work as expected”
“but it's very sticky”
“WASTE OF MONEY”
“falls off quickly”
“Not easy to work with”
“takes forever to dry”
“Nothing is as good as your dentist”
“Poor quality”
“was really hard to get out of my tooth”
“the directions weren't very clear”