daiso clay
Skip it32/100a concentrated shelf (top 5 take 88% of clicks) — daiso clay doesn't clear our bar today.
Market/yr
$72K
Growth (1y)
+90.3%
Products
9
Brands
3
was 6 a year ago
Sellers
31
Price range
$6.11–$85.16
Returns
1.3%
Rating
4.6★
Skip it
Scored 32/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +90.3% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.No pronounced peak months · busiest ÷ quietest = 1.8×
Competition
- Daiso78%
- YACHIYO20%
- Artsity2%
The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack. 3 brands and 31 sellers compete here.
Brands
3 falling
was 6 a year ago
Sellers
31
Top 5 brand share
100%
Product shelf
All 9 tracked products in this niche.
Soft Clay (2 Set white)
Daiso
$10.494.4★1,471 reviews
Daiso Detergent Cleaning for Markup Puff and Sponge 80ml
Daiso
$6.974.6★745 reviews
Japan DAISO Soft Clay Lightweight Non-Toxic Clay (White2)
Daiso
$10.744.5★141 reviews
YACHIYO DAISO Soft Clay Lightweight Fluffy Packs (4 Set White)
YACHIYO
$13.084.6★304 reviews
YACHIYO DAISO Soft Clay Lightweight Fluffy Packs (2 Set White)
YACHIYO
$9.714.6★304 reviews
Daiso Japanese Rice Measuring Cup(180cc = 1 Gou Cup) Stainless Steel
Daiso
$7.614.8★927 reviews
Daiso Good Luck Chopsticks 9.1in Made in Japan (Lucky Cat)
Daiso
$6.114.7★85 reviews
White Air Dry Foam Clay Total 8oz - Super Soft Modeling Clay for Kids Age 3-12 Ultra Light Safe & Non-Toxic Molding Clay Perfect for Arts & Crafts Gift for Boys and Girls 24-Set of 0.33oz Bags
Artsity
$12.014.6★400 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The clay was good quality”
“very durable”
“Does the job”
“cheap for what you get”
“Nice Soft Clay”
“Very fun for any age”
“The accuracy is great because I was using American measurements”
“The cup is easy to clean”
“Very easy to use”
“Light and easy to work with”
What buyers complain about
“Not worth the money at all”
“is inaccurate”
“The plastic looks larger”
“Only thing is it gave my neice an allergic reaction after playing with it so i would not reccomend this for people with sensitive skin”
“it also had a strange kind of smell so add scents”
Top return reasons
- Size-Overall36%
- Advertised Vs Actual Product14%
- Value For Money11%
- Material Quality10%
- Adhesion/Stickiness6%
- Soft Feel4%
- Dilute/Watery4%
- Functionality-Overall3%
- Color2%
- Product Condition2%