dabo and shobo markers
Skip itA small market ($28K/yr) — this niche doesn't clear our bar today.
Returns
Incredible1.0%return rate — above 6% kills the launch gate
Avg price
Good$14.79avg listing price — sweet spot $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Price range
Good$4.87–$30.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Review moat
Okay3,729.64avg incumbent reviews — the moat a new listing must climb
Growth
Bad-19.7%90-day search growth — must beat 0% to launch
Market size
Bad$28K$28K/yr · 34K searches
Competition
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
28 falling
Sellers
102
Top-5 brand share
81%
Open market
18%
- Dabo&Shobo64%
- Ooly10%
- Mr. Pen3%
- Bendon2%
- Harloon2%
- SALAHEYO1%
- Open — no brand owns it (22 brands, 18%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 45 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dabo&Shobo 120 Color Alcohol Marker Pens Bright Permanent Markers for Coloring Markers For Adults Coloring Book Wide Chisel and Fine Tip Dual Tip Design Equipped with Black Suitcase
Dabo&Shobo$22.534.5★997 rev
Dabo&Shobo 120 Colors Alcohol Drawing Markers Dual Tip Art Markers Fine & Chisel Tip Chisel Coloring Marker For Adult Coloring
Dabo&Shobo$24.774.5★1,181 rev
Dabo&Shobo 60 Colors Drawing Markers Dual Tip Markers Fine & Chisel Coloring Marker for Adult Coloring And Sketching
Dabo&Shobo$15.994.6★1,014 rev
Ooly Rainbow Sparkle Glitter Markers Set of 15 Includes 5 Pastel & 10 Classic Color Markers Glittery & Sparkling Marker for Kids 2mm Nib for Medium Sized Lines - GLITTER VARIETY PACK
Ooly$19.284.6★299 rev
Dabo&Shobo 60 Color Alcohol Marker Pens Bright Permanent Markers For Coloring Markers For Adults Coloring Book Wide Chisel And Fine Tip Dual Tip Design Equipped with Black Suitcase
Dabo&Shobo$14.944.5★1,165 rev
Newest
by launch date
Dabo&Shobo 80 Pack Permanent Markers Assorted Colors Fine Point 16 Colors Works on Plastic Wood Stone Metal and Glass for Doodling Coloring
Dabo&Shobo$18.3139 rev
VIBEX 80 Colors Alcohol Markers with Base Dual Tip Drawing Markers for Adult and Kids Comics Coloring Sketching Illustration - Refillable (80 White)
VIBEX$20.4789 rev
Pastel Smarkers - Washable Patented Gourmet Scented Pastel Markers Assorted Colors Standard Point Felt Tip 16 Count
Scentco$9.98115 rev
Mr. Pen- Glitter Marker Pens 12 Pack Assorted Colors Medium Tip
Mr. Pen$6.59213 rev
MOZXIRZ 6 Pcs Capybara Highlighter Marker Cute Capybara Pastel Highlighter Marker Pens for Students Boys Girls Women Highlighter Pens School Supplies Office Supplies (6Pcs Capybara)
MOZXIRZ$6.7741 rev
Trending
90-day click momentum
SALAHEYO 120 Colors Alcohol Markers with Base Art Drawing Markers Set for Adults Painting Coloring Sketching Comics Illustration- Refillable
SALAHEYO$30.734.1★
Primrosia 24 Pastel Dual Tip Markers Fine Tip and Brush Pens. Perfect for art illustration drawing calligraphy and bullet journals
Primrosia$21.834.6★
VIBEX 80 Colors Alcohol Markers with Base Dual Tip Drawing Markers for Adult and Kids Comics Coloring Sketching Illustration - Refillable (80 White)
VIBEX$20.474.4★
Dabo&Shobo 80 Pack Permanent Markers Assorted Colors Fine Point 16 Colors Works on Plastic Wood Stone Metal and Glass for Doodling Coloring
Dabo&Shobo$18.314.8★
Mr. Pen- Glitter Marker Pens 12 Pack Assorted Colors Medium Tip
Mr. Pen$6.594.5★
Demand & seasonality
Weekly Amazon search volume, last 98 weeks — -19.7% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 3.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Bright colors”
“Amazing quality”
“Great pens”
“Great value”
“Fun for kids”
“Smooth writing”
“As advertised”
“bright at a great price”
“Easy to use”
“The case is pretty durable”
What buyers complain about
“Darker than it looks”
“Dry Markers”
“Almost seemed dried up”
“some them not working properly”
“Bleed through paper easily”
“this set was low quality”
“Dried out”
“Not Worth The Money :”
“Short lived”
“Ink Bleeds”