custom diamond painting
Skip itSoft demand (-24.4% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Avg price
Okay$11.15avg listing price — sweet spot $15–$100
Review moat
Okay2,268.73avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Market size
Okay$160K$160K/yr · 514K searches
Competition
Bad72%top-5 click share — a locked-up shelf
Price range
Bad$6.91–$17.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-24.4%90-day search growth — must beat 0% to launch
Competition
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.Brands
12 rising
Sellers
11
Top-5 brand share
76%
Open market
17%
- UM UPMALL31%
- Mougins18%
- Bemaystar11%
- Caydo8%
- Rainsar8%
- DPDP7%
- Open — no brand owns it (6 brands, 17%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
UM UPMALL Custom Diamond Art Painting Kits for Adults - 5D Full Drill Personalized Diamond Art with Photo Customized Your Own Picture Diamond Art Painting for Home Decor - Round Drill 12x12in/30x30cm
UM UPMALL$9.264.2★6,935 rev
Mougins 5D Custom Diamond Art Painting DIY Personalized Diamond Art Photo Custom Your Own Picture Painting by Diamond Pictures Kits Paint by Numbers for Adults
Mougins$6.914.3★6,491 rev
Rainsar Custom Diamond Art Painting 5D DIY Diamond Art Kit for Adults Personalized Art Painting from Photo Create Your Own Pictures Diamonds Kit for Home Decor - 11.7x15.8inch/30x40cm
Rainsar$16.064.4★1,005 rev
Bemaystar Custom Diamond Art Painting - Personalized Diamond Art for Adults Customized Diamond Art Accessories with Photo DIY Home Decor Full Drill - Round Drill 12x12inch/30x30cm
Bemaystar$8.894.3★2,842 rev
DPDP Custom Diamond Art Painting Kits for Adults - Personalized Diamond Art with Name Customized Diamond Art Painting Private Custom Your Own Picture - Round/Square Drill (11.8x11.8inch/30x30cm)
DPDP$11.304.3★1,709 rev
Newest
by launch date
Ssedltbc Custom Diamond Painting Kit Personalized Diamond Art from Photo
Ssedltbc$7.5431 rev
JIOJOG Custom Diamond Art Painting for Adults Personalized Diamond Photo Art Full Drill Create Your Own Diamond Pictures Kits for Home Decor and Gifts 11.811.8in/3030cm
JIOJOG$9.7837 rev
JIOJOG Custom Diamond Art Painting for Adults DIY 5D Personalized Diamond Art Kits Create Your Own Diamond-Art Photo for Home Decor and Gifts 11.7x11.7inch/30x30cm
JIOJOG$9.6936 rev
YUYUGO Custom Diamond Art Painting Kits for Adults - Personalized Diamond Photo Full Drill Create Your Own Picture Diamonds Art DIY Gifts for Home Wall Decor (11.8x11.8inch/30x30cm)
YUYUGO$9.3552 rev
Caydo 3 Pack Quick Custom Diamond Painting with Design App - Create Personalized Diamond Art from Photo Includes 30 000PCS Diamonds (56 Colors) A3 Canvases & Full Tools |No Long Wait
Caydo$16.9849 rev
Trending
90-day click momentumJIOJOG Custom Diamond Art Painting for Adults Personalized Diamond Photo Art Full Drill Create Your Own Diamond Pictures Kits for Home Decor and Gifts 11.811.8in/3030cm
JIOJOG$9.784.6★
Ssedltbc Custom Diamond Painting Kit Personalized Diamond Art from Photo
Ssedltbc$7.543.8★
JIOJOG Custom Diamond Art Painting for Adults DIY 5D Personalized Diamond Art Kits Create Your Own Diamond-Art Photo for Home Decor and Gifts 11.7x11.7inch/30x30cm
JIOJOG$9.694.8★
YUYUGO Custom Diamond Art Painting Kits for Adults - Personalized Diamond Photo Full Drill Create Your Own Picture Diamonds Art DIY Gifts for Home Wall Decor (11.8x11.8inch/30x30cm)
YUYUGO$9.354.6★
Bemaystar Custom Diamond Art Painting - Personalized Diamond Art for Adults Customized Diamond Art Accessories with Photo DIY Home Decor Full Drill - Round Drill 12x16 Inch/30x40cm
Bemaystar$16.774.3★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -24.4% search growth over the last 90 days.Peak months: Jan, Feb, Dec · busiest ÷ quietest = 1.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing quality”
“Looks just like the picture”
“Nice picture”
“Reasonably priced”
“True to color”
“Amazing gift”
“Good Entertainment”
“Custom design came great”
“This print is gorgeous”
“The right size”
What buyers complain about
“Too much pink”
“poor quality, wrong sizing”
“Inaccurate Size in description”
“colors are off”
“Had a lot of trouble with the glue”
“This was fun-but the print is so small I had to use the photo to id which Diamond art”
“Not really free”
“It was VERY small”
“still can't use it”
“I kept in mind diamond paintings wont be perfect”