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crushed glass

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A small market ($77K/yr) — this niche doesn't clear our bar today.

Market size 19Growth 20Conversion 23Competition 72Returns 76Price range 63Avg price 60Brand share 84Review moat 71Quality gap 32

Brand share

Great51%

top-5 brand share — no brand owns this niche

Returns

Great2.0%

return rate — above 6% kills the launch gate

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Review moat

Good643.13

avg incumbent reviews — the moat a new listing must climb

Price range

Good$4.93–$32.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$13.19

avg listing price — sweet spot $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-9.8%

90-day search growth — must beat 0% to launch

Market size

Bad$77K

$77K/yr · 322K searches

Competition

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Brands

33 rising

Sellers

45

Top-5 brand share

51%

Open market

42%

  • DIYCICO14%
  • fuceury12%
  • Syedra Art10%
  • Jeejunye9%
  • Armas kodu8%
  • QYGL7%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2K6%$5K9%$7K12%$9K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 53 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -9.8% search growth over the last 90 days.
8K6KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Color27%

“Vivid Colors”

Quality-Overall15%

“Good quality”

Value For Money8%

“Definitely worth the price”

Advertised Vs Actual Product7%

“As advertised”

Size-Overall7%

“Good size”

Brightness/Shine/Glow4%

“Beautiful shine”

Design-Overall4%

“Perfect for Projects and Crafts”

Ease Of Use4%

“Easy to use”

Material Quality3%

“The sizes of the material is as described as well”

Durability2%

“theyre very durable”

What buyers complain about

Size-Overall20%

“Particles are very small”

Advertised Vs Actual Product11%

“Not what I was spected”

Color10%

“Colors are very dull”

Value For Money8%

“Waste of money for me”

Quality-Overall5%

“it wasnt the best quality container”

Material Quality5%

“Looks feels like plastic”

Defective Material/Parts4%

“Not great pieces”

Hard Feel3%

“Glass is dusty”

Thickness2%

“Its thicker glass than I imagined”

Functionality-Overall2%

“not going to work for me”

Top return reasons

Size-Overall47%
Color14%
Advertised Vs Actual Product12%
Value For Money7%
Defective Material/Parts3%
Display Colors2%
Material Quality2%
Quality-Overall2%
Brightness/Shine/Glow1%
Functionality-Overall1%