cricut sticker paper
Worth a lookShows searches that convert (8.7% search→purchase), but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.
Conversion
Great8.7%search→purchase rate — share of searches ending in a sale
Returns
Great1.7%return rate — above 6% kills the launch gate
Avg price
Good$14.32avg listing price — sweet spot $15–$100
Price range
Good$6.08–$33.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$429K$429K/yr · 344K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,157.39avg incumbent reviews — the moat a new listing must climb
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Growth
Okay+6.8%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand
Competition
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
7 falling
Sellers
12
Top-5 brand share
96%
Open market
2%
- Cricut74%
- Joyberg8%
- RowinsyDD6%
- JOYEZA5%
- LabelChoice3%
- AgoDeo3%
- Open — no brand owns it (1 brand, 2%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Cricut Waterproof Sticker Paper (20 White Sheets 8.5x11) Printable Stickers For Inkjet Printer - Works with Joy Xtra Explore & Maker Machines
Cricut$17.654.6★416 rev
Cricut Sticker Paper (50 White Sheets 8.5x11) Printable Stickers For Inkjet Printers - Works with Joy Xtra Explore & Maker Machines
Cricut$27.294.5★54 rev
Printable Sticker Paper for Inkjet Printer 40 Sheets 8.5x11 Matte Sticker Printer Paper Full Sheet Labels for Laser/Inkjet Printers Letter Size
Joyberg$6.084.6★4,678 rev
Cricut Sticker Paper for Laser Printers (25 White Sheets 8.5x11) Printable Stickers - Works with Joy Xtra Explore & Maker Machines
Cricut$10.474.1★24 rev
Cricut Vinyl Sticker Paper (25 White Sheets 8.5x11) Printable Stickers for Laser Printer - Compatible with Cricut Maker Explore & Joy Xtra Machines
Cricut$11.484.3★205 rev
Newest
by launch dateCricut Sticker Paper for Laser Printers (25 White Sheets 8.5x11) Printable Stickers - Works with Joy Xtra Explore & Maker Machines
Cricut$10.4724 rev
Cricut Waterproof Holographic Sticker Paper (10 White Sheets 8.5x11) Printable Stickers for Inket Printer - Compatible with Cricut Maker Explore & Joy Xtra Machines
Cricut$12.66133 rev
Cricut Temporary Tattoo Paper for Inkjet Printers (8 Sheets 8.5x11) Printable Tattoo Transfer Paper - Works with Joy Xtra Explore & Maker Machines
Cricut$14.71148 rev
Cricut Vinyl Sticker Paper (25 White Sheets 8.5x11) Printable Stickers for Laser Printer - Compatible with Cricut Maker Explore & Joy Xtra Machines
Cricut$11.48205 rev
100 Sheets 8.5x11 Printable Sticker Paper for Inkjet Laser Printer & Cricut Maker Labelchoice Blank Matte White Self Adhesive Full Sheet Labels for Smart Cutting Machines Whole Page Shipping Labels
LabelChoice$14.3796 rev
Trending
90-day click momentum
Cricut Vinyl Sticker Paper (12 Clear Sheets 8.5x11) Printable Stickers for Inket Printer - Compatible with Maker Explore & Joy Xtra Machines
Cricut$6.214.6★
Cricut Temporary Tattoo Paper for Inkjet Printers (8 Sheets 8.5x11) Printable Tattoo Transfer Paper - Works with Joy Xtra Explore & Maker Machines
Cricut$14.714.3★
Cricut Printable Waterproof Sticker Set 6 Clear Sheets (8.5 x 11) - Compatible with Inkjet Printers - for Joy Xtra Explore & Maker Machines
Cricut$7.124.7★
Cricut Vinyl Sticker Paper (25 White Sheets 8.5x11) Printable Stickers for Laser Printer - Compatible with Cricut Maker Explore & Joy Xtra Machines
Cricut$11.484.3★
Cricut Sticker Paper for Laser Printers (25 White Sheets 8.5x11) Printable Stickers - Works with Joy Xtra Explore & Maker Machines
Cricut$10.474.1★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +6.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great and reliable product”
“sticks really well”
“Amazing paper”
“Printing is beautiful”
“Good for the price”
“As described”
“Easy to Use”
“Nice color”
“Smudge resistant”
“feels durable”
What buyers complain about
“Not sticky enough”
“Because the paper is super thin”
“Jams every time”
“A bit thick”
“isn't water resistant”
“Cant use”
“Bad quality”
“The print is very dull”
“could not get the right pressure for this paper”
“Not worth the price”