cricut pens
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.28avg listing price — sweet spot $15–$100
Returns
Good2.2%return rate — above 6% kills the launch gate
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Price range
Good$7.30–$30.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$364K$364K/yr · 335K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,430.52avg incumbent reviews — the moat a new listing must climb
Growth
Bad-13.8%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.Brands
5 falling
Sellers
18
Top-5 brand share
100%
Open market
0%
- Cricut62%
- REALIKE19%
- CRAFT WORLD8%
- XINART6%
- Welebar5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 27 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Cricut Dual-Sided Markers Ultimate Marker Set (22 ct) - 1.0mm Marker Tip + 0.4mm Fine Point Pen Tip - For use with Maker Explore & Venture Machines
Cricut$30.634.7★259 rev

CRAFT WORLD 0.4 Tip Fine Point Pens for Cricut Maker 3/Maker/Explore 3/Air 2 Ultimate Fine Point Pens Set of 30 Pack Assorted Tools Accessories Writing Drawing Pen Compatible with Machine
CRAFT WORLD$16.094.7★9,043 rev

Cricut Multi Pen Set Black (5 ct)
Cricut$7.864.8★3,733 rev

Cricut Fine Point Pen Set 0.4 mm (16 ct)
Cricut$14.154.8★19,071 rev

Cricut Multi Pen Set Black (6 ct)
Cricut$8.974.8★3,733 rev
Newest
by launch date
Cricut Multi Pen Set Black (5 ct)
Cricut$7.863,733 rev

Cricut Metallic Pen Set 1.0 mm (5 ct)
Cricut$7.8917 rev

REALIKE Acrylic Paint Markers for Cricut Maker 4/ Maker 3/Maker/Explore 3/Air 2/Air Black White Silver Gold Acrylic Paint Pens for Rocks Paper Wood Canvas Glass Ceramic Fabric (1.0 Tip)
REALIKE$12.7454 rev

REALIKE Acrylic Paint Markers for Cricut Maker 4/ Maker 3/Maker/Explore 4/3/Air 2/Air Black White Acrylic Paint Pens for Rocks Paper Wood Canvas Glass Ceramic Fabric (1.0 Tip)
REALIKE$9.7354 rev

Cricut Fine Point Pen Set 0.4 mm (16 ct)
Cricut$14.1519,071 rev
Trending
90-day click momentum
Cricut Multi Pen Set Black (5 ct)
Cricut$7.864.8★

Cricut Metallic Pen Set 1.0 mm (5 ct)
Cricut$7.894.2★

Cricut Fine Point Pen Set 0.4 mm (16 ct)
Cricut$14.154.8★

REALIKE Acrylic Paint Markers for Cricut Maker 4/ Maker 3/Maker/Explore 4/3/Air 2/Air Black White Acrylic Paint Pens for Rocks Paper Wood Canvas Glass Ceramic Fabric (1.0 Tip)
REALIKE$9.733.9★

REALIKE Acrylic Paint Markers for Cricut Maker 4/ Maker 3/Maker/Explore 3/Air 2/Air Black White Silver Gold Acrylic Paint Pens for Rocks Paper Wood Canvas Glass Ceramic Fabric (1.0 Tip)
REALIKE$12.743.9★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.8% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 2.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Variety of colors”
“Good deal”
“overall, these are functional and fabulous”
“as promised- so they are definitely compatible with that as well”
“Fit great”
“is fairly durable”
“As described”
“Easy to use”
“they add just the right amount of shine”
“dry fairly quickly”
What buyers complain about
“SURPRISE, they ARE NOT COMPATIBLE with the newest Explore 5”
“Not as described”
“Half dried out”
“it still didn't do well”
“Poor quality pens”
“this was really not worth it”
“1 is not very thick”
“end up looking more like brown”
“Pen dried out after one use”
“cannot get them to fit properly”