concrete dye
Worth a lookShows low returns (1.5%), but a small market ($80K/yr) keeps it on the watch list.
Returns
Great1.5%return rate — above 6% kills the launch gate
Price range
Great$8.19–$56.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+71.9%90-day search growth — must beat 0% to launch
Avg price
Great$15.09avg listing price — sweet spot $15–$100
Review moat
Good677.41avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$80K$80K/yr · 221K searches
Competition
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
58
Top-5 brand share
82%
Open market
15%
- Quikrete40%
- GOODTAKE18%
- Sakrete9%
- OOTDART8%
- Rock N Soil7%
- ninesung4%
- Open — no brand owns it (8 brands, 15%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 29 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Quikrete Concrete Colorant Bottle Terracotta 10 oz
Quikrete$9.754.6★328 rev

Quikrete Charcoal 10 Oz. Liquid Cement Color - 1 Each
Quikrete$9.864.5★514 rev

OOTDART 5 Colors Matte Iron Oxide Pigment Powder Concrete dye Grout Colorant Color Dye for Cement Epoxy Stucco Plaster Mortar Paint CoatingBrown Blue Burgundy Green Black
OOTDART$29.634.5★13 rev

Sakrete Cement Color (10 Ounce) (Buff)
Sakrete$9.334.3★129 rev

GOODTAKE Concrete Pigment Black Iron Oxide Pigment Powder Concrete Cement Dye Color Pigment for Concrete Cement Mortar Grout Plaster Tile Terracotta Colorant Paint (Black 4 oz)
GOODTAKE$8.804.4★185 rev
Newest
by launch date
8 oz Black Iron Oxide Powder - Concrete Pigment & Cement Dye for Grout Stucco Mortar Wood Epoxy Flooring & DIY Watercolor Inorganic Colorant
AOSWTLIF$8.7840 rev

GOODTAKE Liquid Cement Color | Concrete & Cement Dye Colorant | 3.5 oz (100 ml) | Water-Based | Concentrate | Dye Tint Pigment | Odorless & Non-Toxic |for Mortar Grout Gypsum (Green 3.5 oz)
GOODTAKE$12.8118 rev

OOTDART 5 Colors Matte Iron Oxide Pigment Powder Concrete dye Grout Colorant Color Dye for Cement Epoxy Stucco Plaster Mortar Paint CoatingBrown Blue Burgundy Green Black
OOTDART$29.6313 rev

White Titanium Dioxide Oxide Color Pigment for Concrete - 5oz - Concrete Dye & Colorant for Cement Stucco Plaster Mortar Paint Coating Coil Coating Primer Epoxy Resin Rutile Grade TiO2 142g
Rock N Soil$13.90360 rev

Concrete Cement Pigment-200g 4 colors 50g/2oz/Bottle of Black blue and yellow Iron Oxide Pigment Powder Concrete Cement Dye Color Pigment for Brick Tile Clay Lime Mortar Grout Plaster Paint Bath Bombs(BlackRedblue and yellow 0.33lb)
always bright$8.1924 rev
Trending
90-day click momentum
8 oz Black Iron Oxide Powder - Concrete Pigment & Cement Dye for Grout Stucco Mortar Wood Epoxy Flooring & DIY Watercolor Inorganic Colorant
AOSWTLIF$8.784.7★

terrachrom Natural Mineral Earth Pigments for artistic and decorative paints cement resin varnish mortar - In powder form | Eco-Friendly & Sustainably Sourced (Light Yellow Ochre 150 ml)
terrachrom$12.724.5★

OOTDART 5 Colors Matte Iron Oxide Pigment Powder Concrete dye Grout Colorant Color Dye for Cement Epoxy Stucco Plaster Mortar Paint CoatingBrown Blue Burgundy Green Black
OOTDART$29.634.5★

ninesung 5 Beautiful Concrete Color Pigment Iron Oxide Powder - Concrete Dye for Cement Artistic Painting Clay Lime Plaster Paint
ninesung$29.084.2★

GOODTAKE Liquid Cement Color | Concrete & Cement Dye Colorant | 3.5 oz (100 ml) | Water-Based | Concentrate | Dye Tint Pigment | Odorless & Non-Toxic |for Mortar Grout Gypsum (Green 3.5 oz)
GOODTAKE$12.813.3★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +71.9% search growth over the last 90 days.Peak months: Apr, May, Jun · busiest ÷ quietest = 2.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful colors”
“Beautiful variety”
“Well worth it”
“As described”
“Easy to use”
“Works great as washable paint for kids”
“Works great”
“The brightness is great”
“so much fun”
“holds up very well”
What buyers complain about
“color faded away in less than a year”
“Not for paint”
“Low quality”
“Received used product”
“This arrived a complete mess”
“Item had sparkles leaking everywhere”
“Small quantities,”
“The photo in the product description shows a heaping amount”
“hard to darken”
“Makes the slime dry out quick”