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51

comte cheese

Worth a look

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.

Market size 50Growth 15Conversion 81Competition 41Returns 99Price range 87Avg price 94Brand share 8Review moat 65Quality gap 37

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Avg price

Great$22.74

avg listing price — sweet spot $15–$100

Price range

Great$5.87–$93.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great8.4%

search→purchase rate — share of searches ending in a sale

Review moat

Good895.8

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$274K

$274K/yr · 144K searches

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-20.7%

90-day search growth — must beat 0% to launch

Brand share

Bad97%

top-5 brand share — brand-locked demand

Competition

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 rising

Sellers

594

Top-5 brand share

97%

Open market

1%

  • Conté à Paris53%
  • JureFlore30%
  • Emmi6%
  • Conte elegant5%
  • MARKY'S2%
  • Scardello Artisan Cheese2%
  • Open — no brand owns it (1 brand, 1%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$27K20%$55K30%$82K40%$110K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 25 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -20.7% search growth over the last 90 days.
4K3KHoliday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.7×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall28%

“Tastes very good”

Flavor10%

“Great flavor”

Value For Money9%

“Good value for the money”

Color8%

“the colors were great”

Freshness7%

“Fresh, tasty”

Drawing Experience5%

“But a really nice addition to my animal drawing”

Gifting Purpose3%

“This was a gift for my daughter”

Advertised Vs Actual Product3%

“Just right”

Ease Of Use3%

“Great to use”

Size-Overall3%

“Quedan perfectas,”

What buyers complain about

Value For Money15%

“A little pricey for the size”

Quality-Overall14%

“the quality has diminished for this old staple drawing tool”

Size-Overall13%

“Smaller than I expected”

Durability11%

“it kept breaking”

Taste-Overall8%

“nutty taste gruyere is known for”

Stale/Rotten/Spoiled6%

“Sent moldy too often”

Advertised Vs Actual Product5%

“Misled”

Soft Feel3%

“too soft like charcoal now”

Ingredients-Overall3%

“However it is made with nasty enzymes”

Sweetness3%

“im not a fan of sweet cheese now after having it”

Top return reasons

Defective Material/Parts35%
Size-Overall22%
Value For Money9%
Color8%
Durability4%
Quality-Overall4%
Compatibility-Overall4%
Certifications4%
Advertised Vs Actual Product3%
Display Colors2%