colored pens bulk
Worth a lookShows a sweet-spot price point ($46.58 avg), but soft demand (-11.8% this quarter) keeps it on the watch list.
Avg price
Great$46.58avg listing price — sweet spot $15–$100
Returns
Great1.2%return rate — above 6% kills the launch gate
Competition
Great35%top-5 click share — an open shelf
Price range
Good$12.36–$143.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$565K$565K/yr · 783K searches
Review moat
Good1,398.15avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Bad-11.8%90-day search growth — must beat 0% to launch
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Competition
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.Brands
16 falling
Sellers
18
Top-5 brand share
84%
Open market
12%
- languo35%
- Joyask14%
- Grabie14%
- Xipan12%
- Shuttle Art10%
- Guangna4%
- Open — no brand owns it (10 brands, 12%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 47 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
languo Acrylic Gel Pens for Coloring 99 Colors Set Gel Colored Pens Marker Perfect Gel Pens for Adult Drawing Doodling Journaling Art Supplies and DIY Crafts
languo$43.174.4★403 rev
Joyask Gel Pens For Coloring 168 Pack Colored Pens for Black Paper & White Paper 0.6MM Fine Point Pens for Coloring Writing Drawing Journaling Note Taking Office Home
Joyask$58.984.4★452 rev
Xipan Acrylic Colored Pens Set 90 Colors Retractable Gel Ink Pens 0.7mm Fine Point Colorful Pen for Black Paper Rock Glass Fabric and Art Crafts Supplies Color Pen for Journaling Note Taking
Xipan$47.104.4★121 rev
languo 168 PCS Acrylic Gel Pens for Coloring 162 Colors Gel Colored Pens Set with Travel Case Perfect Gel Pens for Adult Drawing Doodling Journaling Art Supplies and DIY Crafts
languo$67.254.4★403 rev
Grabie Coloring Kit Acrylic Gel Pens Set with Coloring Book 1.0mm Medium Tip Opaque Gel Pens for Adult Coloring Books Drawing Journaling Planner Art Supplies Gift Set of 12 Essential Colors
Grabie$23.324.7★285 rev
Newest
by launch date
DICEKOO 216 Pack Acrylic Gel Pens for Coloring Includes 144 Colors Gel Pens & 72 Colors Glitter Pens 1mm Fine Tip Colored Gel Pens 50% More Ink Acrylic Pens for Black Paper Journaling Drawing
DICEKOO$89.4061 rev
languo 120 Colors Multicolor Pen 12PCS 10-in-1 Multicolor Ballpoint Pen Set 0.8mm Tip Retractable Colored Pens for Drawing and Writing School Office Art Supplies
languo$23.6259 rev
Languo 216 Colors Acrylic Gel Pens with Glitter Gel Pens Set 144 Acrylic Paint Pens & 72 Glitter Pens for Adult Coloring 1.0mm Bold Tip Gel Pens Colored with Carrying Case for Drawing and Art Crafts
languo$99.364 rev
Ddaowanx Colored Acrylic Gel Pens 1mm Medium Point Acrylic Paint Pens Set for Drawing Coloring Note Taking DIY and Art Crafts Supplies (90 Colors)
Ddaowanx$54.587 rev
Ddaowanx Acrylic Colored Pens 0.7mm Fine Point Acrylic Paint Retractable Pastel Gel Pens for Adult Coloring Books Drawing Journaling Art Supplies Gifts for Women (36 Colors)
Ddaowanx$24.8215 rev
Trending
90-day click momentumDICEKOO 216 Pack Acrylic Gel Pens for Coloring Includes 144 Colors Gel Pens & 72 Colors Glitter Pens 1mm Fine Tip Colored Gel Pens 50% More Ink Acrylic Pens for Black Paper Journaling Drawing
DICEKOO$89.404.2★
languo 120 Colors Multicolor Pen 12PCS 10-in-1 Multicolor Ballpoint Pen Set 0.8mm Tip Retractable Colored Pens for Drawing and Writing School Office Art Supplies
languo$23.624.5★
languo 288 Colors Acrylic Paint Markers Soft Brush Tip Marker Pens Set with Marker Bag Acrylic Paint Pens for Fabric Wood Stone Canvas Glass Egg Rock Painting DIY Crafts and Art Supplies
languo$143.764.4★
Ohuhu Acrylic Gel Pens 36 Colors 0.7MM Extra Fine Rollerball Tip Colored Gel Pens High Opacity Acrylic Paint Pens for Journal Black Paper Scrapbooking Note Taking Rock Glass Wood DIY Craft - Wai Momi
Ohuhu$26.544.7★
Languo 216 Colors Acrylic Gel Pens with Glitter Gel Pens Set 144 Acrylic Paint Pens & 72 Glitter Pens for Adult Coloring 1.0mm Bold Tip Gel Pens Colored with Carrying Case for Drawing and Art Crafts
languo$99.365.0★
Demand & seasonality
Weekly Amazon search volume, last 66 weeks — -11.8% search growth over the last 90 days.Peak months: Jan, Feb, Mar · busiest ÷ quietest = 2.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Bright colors”
“The quality was pristine”
“Definitely worth the price”
“Good quality pens”
“Smooth Writing”
“easy to work with”
“Really smooth”
“it also comes with refills for the pens”
“so bright”
“Works as advertised”
What buyers complain about
“White not that white”
“This shows a serious lack of quality control”
“Stopped working”
“you get a few pens that are dry or dont work right”
“Leaky pen”
“comes apart too easily”
“Does not write smooth”
“Maybe on smooth paper they'd fair better but, for me, I'm not ecstatic about them”
“They leak really easily”
“They are a little pricey”