coco glucoside
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$27.53avg listing price — sweet spot $15–$100
Review moat
Great157.94avg incumbent reviews — the moat a new listing must climb
Returns
Great1.3%return rate — above 6% kills the launch gate
Price range
Great$7.00–$65.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Growth
Bad-3.5%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$63K$63K/yr · 29K searches
Brand share
Bad97%top-5 brand share — brand-locked demand
Competition
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
6 rising
Sellers
7
Top-5 brand share
97%
Open market
0%
- 33RD PARALLEL SOAP CO.28%
- Hznxolrc24%
- Lusera19%
- Talsen Chemicals16%
- cocojojo10%
- Dr Joe Lab3%
- Open — no brand owns it (0%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
33rd Parallel | COCO GLUCOSIDE Surfactant (16 oz) | Natural Plant Derived | For DIY Cleansers Shampoos Conditioners Moisturizers Lotions Makeup Removers Baby Products | 16 Ounces
33RD PARALLEL SOAP CO.$19.874.8★23 rev
Hznxolrc 12 oz Coco Glucoside Surfactant - Natural Foaming Cleanser - Plant Derived - Biodegradable - For Formulations and DIY Skin Care
Hznxolrc$14.094.7★395 rev
Coco Glucoside Organic (12 Ounce / 354 mL) Natural Non-Ionic Surfactant Cleansing & Foaming Agent for DIY Cosmetics Skincare & Haircare Versatile Emulsifying Agent by Talsen Chemicals
Talsen Chemicals$12.624.5★68 rev
33rd Parallel | COCO GLUCOSIDE Surfactant (8 oz) | Natural Plant Derived | For DIY Cleansers Shampoos Conditioners Moisturizers Lotions Makeup Removers Baby Products | 8 Ounces
33RD PARALLEL SOAP CO.$13.994.8★36 rev
Lusera Coco Glucoside Surfactant 8 fl oz Cosmetic Grade Plant-Based Nonionic Cleansing Agent Sulfate-Free Foam Booster for DIY Shampoo Body Wash Facial Cleanser
Lusera$8.985.0★4 rev
Newest
by launch date
Lusera Coco Glucoside Surfactant 128 fl oz Cosmetic Grade Plant-Based Nonionic Cleansing Agent Sulfate-Free Foam Booster for DIY Shampoo Body Wash Facial Cleanser
Lusera$59.922 rev
Lusera Coco Glucoside Surfactant 8 fl oz Cosmetic Grade Plant-Based Nonionic Cleansing Agent Sulfate-Free Foam Booster for DIY Shampoo Body Wash Facial Cleanser
Lusera$8.984 rev
Lusera Coco Glucoside Surfactant Cosmetic Grade Plant-Based Nonionic Cleansing Agent Sulfate-Free Foam Booster for DIY Shampoo Body Wash Facial Cleanser 16 fl oz
Lusera$15.8112 rev
Lusera Coco Glucoside Surfactant 4 fl oz Cosmetic Grade Plant-Based Nonionic Cleansing Agent Sulfate-Free Foam Booster for DIY Shampoo Body Wash Facial Cleanser
Lusera$7.002 rev
Lusera Coco Glucoside Surfactant 32 fl oz
Lusera$28.0711 rev
Trending
90-day click momentumLusera Coco Glucoside Surfactant 128 fl oz Cosmetic Grade Plant-Based Nonionic Cleansing Agent Sulfate-Free Foam Booster for DIY Shampoo Body Wash Facial Cleanser
Lusera$59.925.0★
Lusera Coco Glucoside Surfactant 4 fl oz Cosmetic Grade Plant-Based Nonionic Cleansing Agent Sulfate-Free Foam Booster for DIY Shampoo Body Wash Facial Cleanser
Lusera$7.005.0★
Lusera Coco Glucoside Surfactant 32 fl oz
Lusera$28.074.8★
Lusera Coco Glucoside Surfactant 8 fl oz Cosmetic Grade Plant-Based Nonionic Cleansing Agent Sulfate-Free Foam Booster for DIY Shampoo Body Wash Facial Cleanser
Lusera$8.985.0★
Lusera Coco Glucoside Surfactant Cosmetic Grade Plant-Based Nonionic Cleansing Agent Sulfate-Free Foam Booster for DIY Shampoo Body Wash Facial Cleanser 16 fl oz
Lusera$15.815.0★
Demand
Weekly Amazon search volume, last 23 weeks — -3.5% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“this brand delivers great performance”
“The price is reasonable”
“It has a light neutral scent”
“exactly as described”
“It provides exceptional, gentle cleansing power and builds a wonderfully stable, creamy lather”
“Great for DIY shampoos, face washes, and gentle cleansers,”
“It pairs well with other ingredients”
“Super simple to make and shockingly effective”
“This stuff is awesome if you want foam or suds it's incredible tiny amount goes a long way seems to make things clean better”
“Works great”
What buyers complain about
“It has a slightly chemical scent”
“the liquid is thicker than I expected”
“Empty bottle”
“Very small”
“Received an already opened, half empty bottle”
“Price too high for such a small amount”
“then did not dissolve in distilled water”
“However, it was a little difficult to wash off, especially as a bodywash”
“Terrible product”