clay paint
Skip it44/100a small market ($191K/yr) — clay paint doesn't clear our bar today.
Market/yr
$191K
Growth (1y)
+120.1%
Products
19
Brands
11
was 15 a year ago
Sellers
33
Price range
$7.02–$34.31
Returns
1.6%
Rating
4.6★
Skip it
Scored 44/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +120.1% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Dec · busiest ÷ quietest = 2.0×
Competition
- Shuttle Art53%
- EIGTWEN20%
- Apple Barrel7%
- TMOL6%
- lockmio5%
- GOTIDEAL2%
- Other (5 brands)6%
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them. 11 brands and 33 sellers compete here.
Brands
11 falling
was 15 a year ago
Sellers
33
Top 5 brand share
92%
Product shelf
All 19 tracked products in this niche.
Shuttle Art Acrylic Paint Set 16 x12ml Tubes Artist Quality Non Toxic Rich Pigments Colors Great for Kids Adults Professional Painting on Canvas Wood Clay Fabric Ceramic Crafts
Shuttle Art
$7.224.7★10,051 reviews
Shuttle Art Acrylic Paint Set 30 x12ml Tubes Artist Quality Non Toxic Rich Pigments Colors Great for Kids Adults Professional Painting on Rocks Canvas Wood Clay Fabric Ceramic Crafts
Shuttle Art
$10.584.7★10,051 reviews
Shuttle Art Acrylic Paint Set 15 x 12ml Tubes Artist Quality Non Toxic Rich Pigments Colors Perfect for Kids Adults Beginners Artists Painting on Canvas Wood Clay Fabric Ceramic Crafts
Shuttle Art
$7.024.6★4,664 reviews
100ml Air Dry Clay Glaze Air Dry Clay Varnish Can Not Only Used to Prevent Clay Cracking Scratches and Wear It Can Also Having a Gloss Glaze Effect (Gloss)
EIGTWEN
$13.784.7★905 reviews
Shuttle Art Acrylic Paint 36 Colors Acrylic Paint Set with Brushes & Palette 2oz/60ml Bottles Rich Pigments Non-toxic for Artists Kids & Adults Painting on Canvas Rocks Ceramic Wood
Shuttle Art
$25.114.7★10,847 reviews
Apple Barrel Vibrant Spectrum Collection Acrylic Craft Paint Promoabiii each 16 assorted matte colors 2 Fl Oz 16 Count
Apple Barrel
$16.284.7★9,397 reviews
50ml Air Dry Clay VarnishAir Dry Clay Sealant for Airdry ClayAir Dry Clay Glaze Can Not Only Used to Prevent Clay Cracking Scratches and Wear It Can Also Having a Glossy Glaze Effect (Gloss)
EIGTWEN
$9.844.6★445 reviews
TMOL Acrylic Paint Set 24 Colors (2 oz/Bottle) with 12 Art Brushes Art Supplies for Painting Canvas Wood Ceramic & Fabric Rich Pigments Lasting Quality for Beginners Students & Professional Artist
TMOL
$15.104.4★6,697 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful colors”
“Good variety”
“Excellent value”
“Its nice paint”
“Easy to use”
“As advertised”
“The product itself functions great”
“Great paint for small projects”
“It spreads relatively evenly and dried quickly”
“nice gift for kids”
What buyers complain about
“Not the best quality paint”
“Missing color”
“very small”
“The quality is pretty low as just about all the parts are plastic”
“however, some of the paints are too thick to utilize that option”
“Some are used”
“arrived dried out”
“black so not a good value at all”
“Every marker Ive tried in this new set is dry”
“the majority of the bottles were leaking when they arrived”
Top return reasons
- Paint Quality32%
- Value For Money17%
- Size-Overall11%
- Color10%
- Advertised Vs Actual Product6%
- Product Condition4%
- Functionality-Overall3%
- Quality-Overall3%
- Leak-Proof2%
- Defective Material/Parts2%