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clay mat

Skip it42/100

a small market ($52K/yr) — clay mat doesn't clear our bar today.

Market/yr

$52K

Growth (1y)

+158.1%

Products

19

Brands

13

was 24 a year ago

Sellers

22

Price range

$5.20–$22.69

Returns

1.5%

Rating

4.6★

42/100

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Scored 42/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
3
×0.30
Growth
72
×0.30
Competition
38
×0.20
Quality gap
28
×0.10
Returns
88
×0.10

Demand

Weekly Amazon search volume, last 18 weeks — +158.1% year over year.
3K1KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26

Competition

48%LEOBRO
  • LEOBRO48%
  • anezus16%
  • SAPID9%
  • TDHDIKE5%
  • QPIX DIGITAL3%
  • DIYSELF3%
  • Other (7 brands)15%

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them. 13 brands and 22 sellers compete here.

Brands

13 falling

was 24 a year ago

Sellers

22

Top 5 brand share

82%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 19 tracked products in this niche.

LEOBRO Silicone Mats for Crafts 2 Pcs 11.69 x 8.26 Silicone Mats for Resin Paint Clay Play Dough Mat DIY Arts and Crafts Light Gray & Clear

LEOBRO Silicone Mats for Crafts 2 Pcs 11.69 x 8.26 Silicone Mats for Resin Paint Clay Play Dough Mat DIY Arts and Crafts Light Gray & Clear

LEOBRO

$5.214.7★32,521 reviews

anezus Self Healing Sewing Mat 12inch x 18inch Rotary Cutting Mat Double Sided 5-Ply Craft Cutting Board for Sewing Crafts Hobby Fabric Precision Scrapbooking Project

anezus Self Healing Sewing Mat 12inch x 18inch Rotary Cutting Mat Double Sided 5-Ply Craft Cutting Board for Sewing Crafts Hobby Fabric Precision Scrapbooking Project

anezus

$9.024.7★20,484 reviews

LEOBRO Silicone Mat Silicone Mats for Crafts 2pcs Silicone Mat for Jewelry Resin Molds Silicone Mats for UV Resin Molds DIY Art Crafts Hot Pink & Light Purple 11.69 x 8.26

LEOBRO Silicone Mat Silicone Mats for Crafts 2pcs Silicone Mat for Jewelry Resin Molds Silicone Mats for UV Resin Molds DIY Art Crafts Hot Pink & Light Purple 11.69 x 8.26

LEOBRO

$5.204.7★32,521 reviews

LEOBRO Silicone Mat for Resin Molds 2 PCS 15.7 x 11.7 Playdough Mat Silicone Mats for Crafts Jewelry Resin Molds Mats for Clay Paint Blue & Rose Red

LEOBRO Silicone Mat for Resin Molds 2 PCS 15.7 x 11.7 Playdough Mat Silicone Mats for Crafts Jewelry Resin Molds Mats for Clay Paint Blue & Rose Red

LEOBRO

$6.594.7★32,521 reviews

3 Pack Silicone mat Large Silicone Sheets for Crafts Liquid Resin Jewelry Casting Molds Mat Silicone Placemat 15.7 x 11.8 (Blue & Rose Red & Green)

3 Pack Silicone mat Large Silicone Sheets for Crafts Liquid Resin Jewelry Casting Molds Mat Silicone Placemat 15.7 x 11.8 (Blue & Rose Red & Green)

TDHDIKE

$7.254.6★24,556 reviews

Sapid Extra Large Silicone Sheet for Crafts Thick Silicone Jewelry Casting Mats Nonstick Nonslip Silicon Mat for Epoxy Resin Art Painting Heat- Resistance Counter Mat (2027.9 Black)

Sapid Extra Large Silicone Sheet for Crafts Thick Silicone Jewelry Casting Mats Nonstick Nonslip Silicon Mat for Epoxy Resin Art Painting Heat- Resistance Counter Mat (2027.9 Black)

SAPID

$12.284.7★3,891 reviews

anezus Self Healing Sewing Mat Rotary Cutting Mat Double Sided 5-Ply Craft Cutting Board for Sewing Crafts Hobby Fabric Precision Scrapbooking Project 9inch x 12inch(A4)

anezus Self Healing Sewing Mat Rotary Cutting Mat Double Sided 5-Ply Craft Cutting Board for Sewing Crafts Hobby Fabric Precision Scrapbooking Project 9inch x 12inch(A4)

anezus

$7.014.7★20,484 reviews

Extra Large Silicone Table Mat Silicone Mat for Crafts Kids Dinner Placemat Desk Countertop Protector Heat Resistant Baking Mat Reusable Dough Rolling Pad Fondant Mat Pink (23.62x15.75 inches)

Extra Large Silicone Table Mat Silicone Mat for Crafts Kids Dinner Placemat Desk Countertop Protector Heat Resistant Baking Mat Reusable Dough Rolling Pad Fondant Mat Pink (23.62x15.75 inches)

QPIX DIGITAL

$12.554.5★3,822 reviews

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall16%

“Fit my needs”

Quality-Overall12%

“Great quality, great price and arrived quickly”

Advertised Vs Actual Product12%

“As described”

Value For Money9%

“Great Value”

Ease Of Cleaning9%

“no mess to clean”

Durability6%

“Durable and strong”

Strength3%

“Very sturdy”

Material Quality3%

“The mat is not slippery or grippy with a material that is smooth”

Ease Of Use3%

“Easy to use”

Color3%

“Pretty colors”

What buyers complain about

Thickness23%

“Could be a little thicker”

Size-Overall19%

“The size is completely off”

Adhesion/Stickiness7%

“Sticky”

Smell4%

“Terrible chemical smell”

Advertised Vs Actual Product4%

“False advertising”

Quality-Overall3%

“Trash”

Material Quality3%

“It was cheap”

Thin3%

“Too thin”

Ease Of Cleaning3%

“Get Dirty Easily”

Value For Money2%

“These do not cost a lot”

Top return reasons

  • Size-Overall60%
  • Thin7%
  • Material Quality4%
  • Advertised Vs Actual Product4%
  • Adhesion/Stickiness4%
  • Thickness3%
  • Value For Money3%
  • Color2%
  • Stitch/Finish/Polish2%
  • Smell2%

Data scraped July 6, 2026 · Marketplace baseline: 4.4★ avg rating · $22.66 median price · 2.2% median returns across 14,418 tracked niches.