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clay bead charms

Skip it42/100

a small market ($17K/yr) — clay bead charms doesn't clear our bar today.

Market/yr

$17K

Growth (1y)

+77.5%

Products

40

Brands

33

was 26 a year ago

Sellers

90

Price range

$5.00–$23.29

Returns

1.6%

Rating

4.6★

42/100

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Scored 42/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
1
×0.30
Growth
58
×0.30
Competition
65
×0.20
Quality gap
28
×0.10
Returns
87
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +77.5% year over year.
7K4KSpike '25Jul '24Nov '24Mar '25Jun '25Oct '25Feb '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Jul, Aug · busiest ÷ quietest = 2.7×

Competition

20%BBita
  • BBita20%
  • JOICEE14%
  • Gionlion9%
  • TINKRSTUFF7%
  • selizo5%
  • richginker5%
  • Other (27 brands)41%

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them. 33 brands and 90 sellers compete here.

Brands

33 rising

was 26 a year ago

Sellers

90

Top 5 brand share

55%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 40 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“The quality is solid for what it is”

Value For Money12%

“Great value”

Color10%

“Color is vibrant”

Fun/Entertainment Experience9%

“Fun assortment”

Advertised Vs Actual Product6%

“As advertised”

Design-Overall5%

“Cute designs”

Size-Overall5%

“they look like a good size to do alot of didffernt things with them”

Gifting Purpose4%

“Gift”

Embellishment/Embroidery Quality3%

“A great amount of em embellishments all really cute fun to work with very satisfied”

Durability2%

“Non broken and no repeats”

What buyers complain about

Size-Overall19%

“The container is very small”

Advertised Vs Actual Product18%

“FALSE ADVERTISING”

Quality-Overall16%

“Horrible quality”

Color4%

“The rose gold ones appeard very light colored”

Durability4%

“Not durable at all”

Defective Material/Parts4%

“Broken pieces”

Strength2%

“Flimsy”

Design-Overall2%

“Some of them are a little weird looking because of how the design came out”

Ease Of Use2%

“not a lot of uses”

Print Quality1%

“The printing is blurry”

Top return reasons

  • Size-Overall46%
  • Advertised Vs Actual Product19%
  • Quality-Overall7%
  • Value For Money7%
  • Color4%
  • Defective Material/Parts3%
  • Material Quality2%
  • Functionality-Overall2%
  • Shape/Style2%
  • Design-Overall2%

Data scraped July 6, 2026 · Marketplace baseline: 4.4★ avg rating · $22.79 median price · 2.2% median returns across 14,944 tracked niches.