christmas diamond painting
Worth a lookShows no brand lock-in (top 5 brands take 17% of clicks), but a small market ($31K/yr) keeps it on the watch list.
Brand share
Incredible17%top-5 brand share — no brand owns this niche
Competition
Incredible11%top-5 click share — an open shelf
Returns
Incredible0.6%return rate — above 6% kills the launch gate
Review moat
Great208.64avg incumbent reviews — the moat a new listing must climb
Price range
Good$1.77–$33.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+6.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad$7.20avg listing price — sweet spot $15–$100
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$31K$31K/yr · 282K searches
Competition
Clicks spread well past the top 5 (11% combined) — an open shelf where new products get seen.Brands
118 falling
Sellers
131
Top-5 brand share
17%
Open market
81%
- DOTSTART4%
- LEZHIJIA4%
- Ferraycle3%
- KICHANG3%
- Arttoplus3%
- LumiCraft2%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 206 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Jesus Nativity Diamond Art Kits for Adults-Christmas Jesus Born 5D Diamond Painting Kits for Adults Beginners DIY Full Drill Diamonds Christian Gem Art Kits for Gift and Home Decoration(12x16 inch)
Arttoplus$7.944.6★270 rev
KICHANG Christmas Tree Diamond Painting Kits 5D Diamond Painting DIY Diamond Art Diamond Painting Kits for Adults Round Full Drill Diamond Diamond Dots Diamond Art Kits for Home Decor Gift-12x12inch
KICHANG$6.544.5★151 rev
LumiCraft Christmas Diamond Art Kits for Adults Christmas Tree Diamond Painting Kits for Beginner 5D DIY Full Drill Gem Art Paint by Diamonds Dots Crafts Kits for Home Decor Gift 12x16inch
LumiCraft$6.674.6★248 rev
Ferraycle 12 Pcs Diamond Art Christmas Ornaments Snowman Diamond Painting Kit 5d DIY Art Keychains Winter Hanging Ornaments for Kids Winter Home Crafts Decorations(Multicolor)
Ferraycle$15.884.6★239 rev
Christmas Night Diamond Painting DIY 5D Diamond Painting Kits for Adults Full Drill Christmas Tree with Moon Diamond Painting Well Decor 28x16 inch
MBNTJHT$8.014.7★691 rev
Newest
by launch date
HHMATITS Christmas Diamond Art Kits for Adults - Christmas Tree Diamond Painting Kits for Beginners 5D DIY Gem Art Crafts Paint by Diamonds Home Wall Decor Gift 12x16 Inch
HHMATITS$8.97123 rev
HHMATITS Christmas Diamond Art Kits for Adults - Snowman Diamond Painting Kits for Adults Beginners 5D DIY Full Drill Gem Art Kits Paint with Diamonds Wall Decor Gift 12x16inch
HHMATITS$9.02123 rev
Lophomie Diamond Art Kits for Adults 5D Full Drill Christmas Diamond Painting Kit Easy DIY for Beginners Relaxing Arts and Crafts Home Decor & Gift 14x14 Inch
Lophomie$7.6413 rev
DPARTGMJT 12 Pack Christmas Diamond Art Kits for Adults Multipack Diamond Painting Kit for Adults 5D DIY Round Drill Gem Art Adult Diamonds Dots Sets for Home Wall Decor Holiday Gift 12x16in
DPARTGMJT$31.455 rev
DPARTGMJT Multipack Diamond Art Kits for Adults 12 Pack Christmas Diamond Painting Kit for Adults 5D DIY Round Drill Gem Art Adult Diamonds Dots Sets for Home Wall Decor Holiday Gift 12x16in
DPARTGMJT$31.695 rev
Trending
90-day click momentum
Diamond Art Kits for Adults Flower DIY 5D Diamond Painting Kit for Beginners Full Round Drill Gem Art Dots for Adults Diamond Dots Paintings Crafts Home Wall Decor 8x12 Inch
Generic$1.855.0★
KICHANG Vintage Poker Diamond Art Kits for Adults Beginner Black DIY Modern Diamond Painting 5D Round Full Drill Diamond Dots Gem Art Crafts with Tools Funny Crafts for Home Wall Decor&Gift-12x16in
KICHANG$7.204.5★
Christmas Diamond Art Kits for Adults Beginners 5D DIY Full Round Drill Diamond Painting Kits Christmas House Paint by Diamonds Dot Gem Art Crystal Winter Home Wall Decor 8x12 Inch
Generic$1.840.0★
OJTOYART Wolf Diamond Art Kits for Adults Beginner Starry Sky Moon Full Round Drill 5D Diamond Painting Kit DIY Paint by Diamonds Gem Art with Dot Art for Adults Home Wall Decor 13.79 x 13.79inch
OJTOYART$3.934.8★
Tree of Life Diamond Art Kits for Adults - 5D Round Drill Diamond Painting Kits DIY Diamond Painting Gem Art Colorful Tree of Life Diamond Art Painting for Home Decor Walls Gifts 15.7 11.8 in
Xylogist$4.504.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +6.7% search growth over the last 90 days.Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 14.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“fun project, very cute”
“Easy to use”
“The quality is good the gems are sparkly”
“Beautiful color”
“As described”
“Good for the price”
“Wonderful gift”
“Nice variety of designs”
“good and sticky”
“The size is good”
What buyers complain about
“Reds were too dark”
“Not as expected”
“The bottle is small”
“Not poured glue”
“however the detail was not good”
“I found it difficult to use”
“Bottles lid doesnt stay on well”
“I don't know about the durability yet because I've only used it yesterday”
“Dried in about 2 hours”
“But it was chunky”