cedarwood essential oil
Launch itA $1.1M/yr market growing +173.4% this quarter with returns at 1.2% — clears our launch bar.
Growth
Incredible+173.4%90-day search growth — must beat 0% to launch
Conversion
Incredible12.3%search→purchase rate — share of searches ending in a sale
Returns
Great1.2%return rate — above 6% kills the launch gate
Price range
Great$4.90–$89.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great$1.1M$1.1M/yr · 619K searches
Avg price
Good$14.82avg listing price — sweet spot $15–$100
Brand share
Good62%top-5 brand share — brands hold most of the demand
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,738.07avg incumbent reviews — the moat a new listing must climb
Competition
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
23 rising
Sellers
44
Top-5 brand share
62%
Open market
33%
- Handcraft Blends19%
- NaturoBliss14%
- Majestic Pure11%
- Cliganic11%
- KUKKA essential oils6%
- HIQILI5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 27 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Handcraft Blends Cedarwood Essential Oil Huge 4 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance
Handcraft Blends$9.874.4★1,483 rev
NaturoBliss Cedarwood Essential Oil Huge 4 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance
NaturoBliss$9.304.6★864 rev
Cliganic Organic Cedarwood Essential Oil - 100% Pure Natural Undiluted for Aromatherapy Diffuser | Non-GMO Verified
Cliganic$9.913.9★1,128 rev
Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser Aromatherapy Soap and Candle Making Cedarwood Essential Oil Cedarwood Oil 4 Fl Oz
Majestic Pure$10.804.2★3,701 rev
100% Pure Cedarwood Oil - 4 Fl Oz Cedarwood Essential Oil for Hair Skin Diffuser Aromatherapy & DIY Soap Making Scent
KUKKA essential oils$9.954.4★650 rev
Newest
by launch date
Wuvezrub Cedarwood Essential Oil 30ML - 100% Pure and Natural Oils for Aromatherapy Diffuser - 1 Fl Oz/Cedarwood
Wuvezrub$5.9764 rev
SU JUABA Cedarwood Essential Oil 4 Oz Aromatherapy Oil for Hair Massage Relaxation & Skin Care - 118ML
SU JUABA$8.66203 rev
Handcraft Blends Organic Cedarwood Essential Oil 1 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy
Handcraft Blends$12.98505 rev
Carno Calm Organic Cedarwood Essential Oil 50ml : 100% Pure & Natural Cedarwood Oil for Hair | for Skin Diffuser Soaps & Candles | 1.7 fl oz
Carno Calm$9.484,023 rev
Handcraft Blends Cedarwood Essential Oil Huge 4 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance
Handcraft Blends$9.871,483 rev
Trending
90-day click momentum
Nirvana Nurture Cedarwood Essential Oil USDA Certified Organic 100% Pure Undiluted Aromatherapy Oil for Diffuser Hair & Skin Care
Nirvana Nurture$10.304.3★
Carno Calm Organic Cedarwood Essential Oil 50ml : 100% Pure & Natural Cedarwood Oil for Hair | for Skin Diffuser Soaps & Candles | 1.7 fl oz
Carno Calm$9.484.5★
Wondercide Cedar Flea & Tick Spray for Pets Plus Home with Natural Essential Oils 16 fl. oz.
Wondercide$26.184.2★
Handcraft Blends Cedarwood Essential Oil 1 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance
Handcraft Blends$7.554.4★
PUROLEO Cedarwood Essential Oil 32 Fl Oz/946 ML (Packed in Canada) 100% Pure & Natural Cedarwood Oil for Aromatherapy Relaxation and Skin Care - Cedarwood Oil for Diffuser
PURÓLEO$89.584.1★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +173.4% search growth over the last 90 days.Peak months: May, Jun · busiest ÷ quietest = 2.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing scent”
“Excellent Quality Product”
“Well worth the money”
“Keeps pests away”
“As advertised”
“Good size”
“Cedarwood essential oil is a powerful”
“The product is great”
“this worked great”
“Very easy to use”
What buyers complain about
“Artificial smell”
“Waste of money”
“for my purpose this did not do the job”
“Not strong”
“Low quality”
“This is a watery product, poor quality and strength”
“Small container”
“This product is harmful”
“They were definitely not 100 percent natural oils”
“Does not kill ticks”