cat paint by number
Worth a lookShows no brand lock-in (top 5 brands take 39% of clicks), but a small market ($47K/yr) keeps it on the watch list.
Brand share
Incredible39%top-5 brand share — no brand owns this niche
Competition
Great24%top-5 click share — an open shelf
Review moat
Great226.99avg incumbent reviews — the moat a new listing must climb
Returns
Great1.7%return rate — above 6% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$4.80–$29.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.29avg listing price — sweet spot $15–$100
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-20.9%90-day search growth — must beat 0% to launch
Market size
Bad$47K$47K/yr · 177K searches
Competition
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.Brands
53 falling
Sellers
56
Top-5 brand share
39%
Open market
55%
- Canrichshop10%
- GEMFAMILY10%
- Okarina7%
- Clendo7%
- TCDZMYGS6%
- obterie6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 90 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
4 Pack Paint by Numbers Kit for Adults with Frame Cat Framed Paint by Number for Adults Beginner with Wooden Easel Green Plant DIY Painting by Numbers Canvas Framed for Home Decor 8 x 12 Inch
Okarina$28.584.7★114 rev
Canrichshop 4 Pack Cat Paint by Numbers for Beginner Black Cat Adult Paint by Number Kits on Canvas Framed DIY Number Paintings for Adults for Wall Home Decor 8X 8 inch
Canrichshop$16.834.3★293 rev
Cat Paint by Numbers Animals DIY Painting On Canvas by Number Black Cat in Stained by Numbers Kit for Adults Beginner Acrylic Simple Oil Paint by Number Kits for Home Wall Decor 16 x 20 inch
GEMFAMILY$8.254.4★191 rev
TCDZMYGS Cat Paint by Numbers Kit for Adults Beginner Garden Pond Cat Adult Paint by Number Kits on Canvas with Frame DIY Acrylic Oil Painting by Numbers Kits for Home Wall Decor 10x12 inch
TCDZMYGS$8.774.4★106 rev
GEMFAMILY Black Cat Paint by Numbers Kit for Adults Beginner Funny Adult Paint by Number Kits on Canvas Easy Canvas Paint by Numbers for Adults for Home Wall Decoration 16 X 20 inch
GEMFAMILY$8.074.4★191 rev
Newest
by launch date
Kalonyth Cat Paint by Numbers Kit for Adults Beginner Funny Animal Adult Paint by Number Kits Without Frame DIY Acrylic Painting for Stress Relief Gift 16x20 inch
Kalonyth$10.019 rev
zpptAugs Paint by Numbers Kit for Adults BeginnersBack Cat Acrylic Adult Paint by Number Kits on Canvas Digital Oil Number Painting Kits for Home Decor Gift 12x16(Without Frame)
zpptAugs$6.972 rev
Canrichshop 4 Packs Black Cat Paint by Number Kit for Beginner with Frame Paint by Numbers Kits on Canvas DIY Number Painting for Adults for Decor 8X 8 inch
Canrichshop$16.52293 rev
Canrichshop 4P Bathing Cat Paint by Numbers for Beginner with Frame Black Cat Adult Painting by Numbers Kits on Canvas DIY Oil Painting for Decor 8X 8 inch
Canrichshop$16.54293 rev
4 Pack Framed Paint by Numbers Kit for Adults Beginner with Wooden Easel Funny Cat Easy Paint by Numbers with Frame DIY Cute Animal Number Painting for Adults Canvas for Home Decor Gift 8x12 Inch
Possoco$24.965 rev
Trending
90-day click momentumCanrichshop 4P Bathing Cat Paint by Numbers for Beginner with Frame Black Cat Adult Painting by Numbers Kits on Canvas DIY Oil Painting for Decor 8X 8 inch
Canrichshop$16.544.3★
YooNotee 6 Pack Black Cat Paint by Numbers Kit on Canvas with Wooden Easels & Brushes 8x8 Inch Black Cat Adult Paint by Number Kits on Canvas Framed DIY Number Paintings for Adults for Wall
YooNotee$23.364.2★
APVZARHT Black Cat Paint by Numbers for Adults Paint by Numbers Kit on Canvas for Beginners Painting Set Craft Supplies and Acrylic Paint by Number Kits for Home Wall Decor 16x20 Inch
APVZARHT$9.965.0★
zpptAugs Paint by Numbers Kit for Adults BeginnersBack Cat Acrylic Adult Paint by Number Kits on Canvas Digital Oil Number Painting Kits for Home Decor Gift 12x16(Without Frame)
zpptAugs$6.974.0★
HMZephitiquc Cat Paint by Numbers Kit for Adults Beginners Funny Paint by Number for Adults Painting by Numbers Easy Acrylic Oil DIY Crafts for Gift Home Decor 16x20 in
HMZephitiquc$9.944.4★
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — -20.9% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 2.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fun and Easy”
“Paint was decent”
“Turned out beautiful”
“The colors are beautiful”
“Worth it”
“Easy”
“Looks just like the images”
“I really love the cat design”
“This was a gift”
“Good size”
What buyers complain about
“hard to paint”
“the colors were off”
“with slightly larger numbers”
“Brushes are a poor quality”
“Description incorrect”
“Not useable”
“too thin”
“No frame”
“would not cover the numbers printed on the canvas requiring multiple coats”
“it was honestly a little boring compared to others”