candle wax
Worth a look58/100candle wax shows low returns (1.1%), but strong incumbent ratings (4.6★) keeps it on the watch list.
Market/yr
$2.4M
Growth (1y)
+121.1%
Products
27
Brands
15
was 19 a year ago
Sellers
23
Price range
$6.38–$84.65
Returns
1.1%
Rating
4.6★
Worth a look
Scored 58/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +121.1% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Nov, Dec · busiest ÷ quietest = 2.5×
Competition
- American Soy Organics22%
- SAEUYVB20%
- Hearth & Harbor17%
- Etienne Alair9%
- SACATR8%
- FUHITIM4%
- Other (9 brands)19%
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them. 15 brands and 23 sellers compete here.
Brands
15 falling
was 19 a year ago
Sellers
23
Top 5 brand share
77%
Product shelf
All 27 tracked products in this niche.
Hearth & Harbor Organic Soy Candle Wax for Candle Making 10 lbs Natural Candles Making Supplies Beeswax-Free Paraffin-Free Pure Soy Wax Flakes Perfect for Candles Tealights and Melts
Hearth & Harbor
$33.254.6★6,490 reviews
American Soy Organics Freedom Soy Wax Beads for Candle Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Container Candles Tealights and Wax Melts 5 lbs
American Soy Organics
$22.984.8★20,952 reviews
Etienne Alair Organic Soy Candle Wax for Candle Making 10 lbs Natural Candles Making Supplies Beeswax-Free Paraffin-Free Pure Soy Wax Flakes Perfect for Candles Tealights and Melts
Etienne Alair
$31.184.7★4,547 reviews
SAEUYVB Natural Soy Candle Wax and Soy Candle Wax for Candle Making - 2 lbs Soy Wax for Candle Making Premium Soy Candle Wax.20 Candle Wicks 20 Wick Stickers and 2 Centering Devices
SAEUYVB
$13.724.7★1,625 reviews
SAEUYVB Natural Soy Candle Wax for Candle Making 10lb Bag Premium Granular Soy Wax 20 Cotton Candle Wicks 20 Wick Stickers and 2 Centering Devices-Perfect as Christmas Home Decoration
SAEUYVB
$30.984.6★472 reviews
American Soy Organics Freedom Soy Wax Beads for Candle Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Container Candles Tealights and Wax Melts 25 lbs
American Soy Organics
$84.654.8★20,952 reviews
SACATR 5LB Soy Wax for Candle Making 100% Soy Wax - Natural Candle Wax- No additives and Pure Premium Quality Candle Wax for Candle Making
SACATR
$21.424.7★1,178 reviews
SACATR 2LB Soy Wax for Candle Making 100% Soy Wax - Natural Candle Wax- No additives and Pure Premium Quality Candle Wax for Candle Making
SACATR
$12.664.7★1,178 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The quality of this wax is great”
“Easy to use”
“Can't beat the price”
“It even has its own nice little unique smell to it”
“exceeded my expectations”
“Easy clean up”
“Christmas gift”
“Fun to do when bored”
“It cools down easily”
“Candles turn out very good with this wax”
What buyers complain about
“Smells rancid”
“I couldnt even fix them with a heat gun”
“They may be a little bit more expensive than other companies”
“Terrible Quality”
“Had a very off turning color”
“Containers burning”
“Like the bag was wide open”
“No instructions,”
“l was very difficult to handle it”
“Handle broke before I could use it”
Top return reasons
- Value For Money20%
- Advertised Vs Actual Product15%
- Size-Overall13%
- Smell9%
- Functionality-Overall8%
- Quality-Overall6%
- Defective Material/Parts5%
- Heating4%
- Color3%
- Leak-Proof2%