brutfuner colored pencils
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 6% kills the launch gate
Avg price
Incredible$25.02avg listing price — sweet spot $15–$100
Price range
Great$11.50–$35.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Review moat
Bad4,602avg incumbent reviews — the moat a new listing must climb
Growth
Bad-6.2%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$52K$52K/yr · 76K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 flat
Sellers
5
Top-5 brand share
100%
Open market
0%
- Ohuhu78%
- KALOUR15%
- SJ STAR-JOY7%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ohuhu Colored Pencils 72-color Oil-based for Adult Coloring Portrait Halawa
Ohuhu$35.824.6★851 rev
KALOUR 180 Colored Pencil Set for Adults Artists - Rich Pigment Soft Core -12 Metallic Pencil - Ideal for Coloring Drawing Sketching Shading Blending - Vibrant ColorTin Case
KALOUR$31.944.8★3,205 rev
SJ STAR-JOY Gold Edition 120 Colored Pencils for Adult Coloring Premier Color Pencils for Layering Shading Blending Holiday Gifts for Artist Drawing Oil Based Colored Pencils
SJ STAR-JOY$20.844.6★2,279 rev
KALOUR 72 Count Colored Pencils for Adult Coloring Books Soft Core Ideal for Drawing Blending Shading Color Pencils Set Gift for Adults Kids Beginners
KALOUR$11.504.7★12,073 rev
Newest
by launch dateOhuhu Colored Pencils 72-color Oil-based for Adult Coloring Portrait Halawa
Ohuhu$35.82851 rev
KALOUR 72 Count Colored Pencils for Adult Coloring Books Soft Core Ideal for Drawing Blending Shading Color Pencils Set Gift for Adults Kids Beginners
KALOUR$11.5012,073 rev
SJ STAR-JOY Gold Edition 120 Colored Pencils for Adult Coloring Premier Color Pencils for Layering Shading Blending Holiday Gifts for Artist Drawing Oil Based Colored Pencils
SJ STAR-JOY$20.842,279 rev
KALOUR 180 Colored Pencil Set for Adults Artists - Rich Pigment Soft Core -12 Metallic Pencil - Ideal for Coloring Drawing Sketching Shading Blending - Vibrant ColorTin Case
KALOUR$31.943,205 rev
Trending
90-day click momentumKALOUR 180 Colored Pencil Set for Adults Artists - Rich Pigment Soft Core -12 Metallic Pencil - Ideal for Coloring Drawing Sketching Shading Blending - Vibrant ColorTin Case
KALOUR$31.944.8★
SJ STAR-JOY Gold Edition 120 Colored Pencils for Adult Coloring Premier Color Pencils for Layering Shading Blending Holiday Gifts for Artist Drawing Oil Based Colored Pencils
SJ STAR-JOY$20.844.6★
Ohuhu Colored Pencils 72-color Oil-based for Adult Coloring Portrait Halawa
Ohuhu$35.824.6★
KALOUR 72 Count Colored Pencils for Adult Coloring Books Soft Core Ideal for Drawing Blending Shading Color Pencils Set Gift for Adults Kids Beginners
KALOUR$11.504.7★
Demand
Weekly Amazon search volume, last 14 weeks — -6.2% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing colors”
“Good quality pencils”
“Good Value”
“great pencils”
“They are smooth”
“making it easy to keep everything neat”
“drawing has become my hobby of choice”
“As advertised”
“easy to sharpen”
“No breakage yet”
What buyers complain about
“Colors not as strong”
“Not as great as they were made to seem”
“Does not sharpen good”
“some of themare extremely brittle”
“Not durable”
“little cheaper”
“seem to have been used”
“small”
“VERY DRY SPECIALLY FOR SHADING”
“they didnt come secure at all”