bobbin holder
Skip itSoft demand (-13.9% this quarter) — this niche doesn't clear our bar today.
Brand share
Great52%top-5 brand share — no brand owns this niche
Returns
Great2.0%return rate — above 6% kills the launch gate
Review moat
Good816.89avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Market size
Okay$132K$132K/yr · 234K searches
Price range
Okay$4.47–$19.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$9.52avg listing price — sweet spot $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-13.9%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
27 falling
Sellers
52
Top-5 brand share
52%
Open market
42%
- BAGTeck13%
- YEQIN11%
- Dritz11%
- AKIRO9%
- Opret8%
- HONEYSEW6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 36 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bobbin Box Machine Bobbin Organizer Plastic Case Transparent 25 Slots Empty Bobbins Spools BoxSewing Craft Plastic Case Storage Box for Sewing Machine
BAGTeck$6.314.8★2,640 rev
YEQIN Bobbin Box Bobbin Organizer Plastic Case Transparent 25 Slots Empty Bobbins Spools Box Sewing Craft Plastic Case Storage Box for Sewing Machine (1Pcs Box)
YEQIN$5.234.6★949 rev
AKIRO 25 Slots Empty Bobbins Spools Box Sewing Craft Plastic Case Storage Box for Sewing Machine 2 Pack
AKIRO$5.414.8★2,020 rev
Opret 25 Slots Bobbin Organizer Transparent Plastic Bobbin Case Empty Spools Box For Sewing Supplies 4 Pack Compatible With Class 15 & SA156 Bobbins
Opret$9.994.8★151 rev
HONEYSEW Set of 2 Bobbin Box Organizers Sewing Machine bobbins Holder Contain 28 bobbins Storage Case
HONEYSEW$9.364.6★1,104 rev
Newest
by launch date
Bobbins Case 25 Slots Bobbins Box Bobbins Sewing Machine Spools with Storage Box for DIY Embroidery Accessories Household Tools 2Pack
Generic$4.8916 rev
4-Pack Rubber Bobbin Holders Round Sewing Thread Organizer for Metal & Plastic Machine Bobbins Includes 4 Colorful Spool Holders (Blue Purple Turquoise Rose Red)
dangjuacua$9.8553 rev
LOYORTY 12PCS Plastic Empty Bobbin Storage Case 25 Slots Bobbin Case Holder Transparent Bobbin Organizer Storage Box Bobbins Spools Case for Sewing Machine
LOYORTY$19.4519 rev
Fbshicung 25 Slots Sky Blue Bobbin Box Sewing Machine Bobbin Organizer Plastic Case Transparent Empty Bobbins Spools Box for Sewing
Fbshicung$5.94190 rev
wennuo Sewing Machine Bobbins Box 2 Pack(25Slots) Empty Bobbins Spools Box Sewing Craft Plastic Case Storage Box for Sewing Machine.
wennuo$6.0997 rev
Trending
90-day click momentum4-Pack Rubber Bobbin Holders Round Sewing Thread Organizer for Metal & Plastic Machine Bobbins Includes 4 Colorful Spool Holders (Blue Purple Turquoise Rose Red)
dangjuacua$9.854.8★
Bobbins Case 25 Slots Bobbins Box Bobbins Sewing Machine Spools with Storage Box for DIY Embroidery Accessories Household Tools 2Pack
Generic$4.894.6★
Bobbin Storage Holds 10
Dritz$5.384.7★
GXXMEI 100PCS Bobbin Thread Holders Thread Buddies Clips Sewing Machine Accessories for Thread Spool Organizing 5 Colors
GXXMEI$9.934.6★
AKIRO 25 Slots Empty Bobbins Spools Box Sewing Craft Plastic Case Storage Box for Sewing Machine 2 Pack
AKIRO$5.414.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.9% search growth over the last 90 days.Peak months: Jan, Feb · busiest ÷ quietest = 1.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Good Quality”
“Exactly as pictured”
“The fit snug which I like”
“Easy to use”
“Great value”
“Cute colors too”
“Great storage”
“The box itself seems sturdy enough”
“Functional”
“Cute little organizer”
What buyers complain about
“Too large”
“Not well made”
“Fatal flaw”
“the spinning device is flimsy”
“the tab to keep shut broke off”
“Hard plastic”
“One broke a few days after purchase”
“False advertisement”
“Does not fit my Singer model 401 A”
“Hard to use”