bob ross painting kit
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible1.0%return rate — above 6% kills the launch gate
Avg price
Good$102.70avg listing price — sweet spot $15–$100
Market size
Good$765K$765K/yr · 301K searches
Review moat
Good737avg incumbent reviews — the moat a new listing must climb
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Price range
Bad$12.85–$408.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-24.8%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
5 flat
Sellers
42
Top-5 brand share
100%
Open market
0%
- Bob Ross77%
- Jerry's Artarama11%
- ARTALLY5%
- CHENGU4%
- ESRICH2%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bob Ross Master Paint Set
Bob Ross$97.444.7★1,383 rev
Bob Ross Basic Paint Set
Bob Ross$53.424.6★644 rev
Bob Ross Landscape Oil Full Set of 14 Paints (37ml Tubes)
Bob Ross$95.354.6★1,076 rev
Bob Ross Master Artist Oil Paint 15 Piece Bundle Plus Wood Tabletop Travel Art Easel and Canvas Panels (3pk) - 12x16 (3 Items)
Jerry's Artarama$186.184.4★138 rev
Bob Ross for Kids: Happy Lessons in a Box
Bob Ross$40.954.6★203 rev
Newest
by launch date
187Pcs Professional All-in-One Art Painting Kit with Aluminum & Beech Wood Easel 96 Acrylic Watercolor & Oil Paint Set Complete Art Supplies Painting Set for Adults Artists Beginners
ARTALLY$109.73238 rev
Set of 2 Acrylic Painting Kits for Adults and Couples Sip and Paint Kit for Date Night Acrylic Painting Kit with Canvas Boards and Easels Professional Art Set for Couples Families Beginners
ARTALLY$24.80259 rev
Bob Ross Brush Set No Mistakes Just Happy Accidents
Bob Ross$29.79129 rev
ESRICH 141PCS Deluxe Artist Painting Set Painting Supplies with 84 Paint(Oil WatercolorAcrylic Paint) Metal and Wooden Easels Canvas Paper Pads Paintbrushes etc. for Adults Kids Artists
ESRICH$88.55181 rev
Bob Ross for Kids: Happy Lessons in a Box
Bob Ross$40.95203 rev
Trending
90-day click momentumESRICH 141PCS Deluxe Artist Painting Set Painting Supplies with 84 Paint(Oil WatercolorAcrylic Paint) Metal and Wooden Easels Canvas Paper Pads Paintbrushes etc. for Adults Kids Artists
ESRICH$88.554.6★
Bob Ross Master Artist Oil Paint Set Bundle with Aluminum Table Easel & 2-Pack 12x16 Stretched Canvas for Painting (3 Items)
Jerry's Artarama$193.244.5★
Set of 2 Acrylic Painting Kits for Adults and Couples Sip and Paint Kit for Date Night Acrylic Painting Kit with Canvas Boards and Easels Professional Art Set for Couples Families Beginners
ARTALLY$24.804.7★
BOB Ross INC. 750096525 Ross ODORLESS THINNR 32OZ-Quart 1 Count (Pack of 1)
Bob Ross$26.264.6★
Bob Ross Thinner Bucket with Screen
Bob Ross$17.974.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -24.8% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“These brushes are very good quality”
“Very affordable”
“Outstanding paint brushes”
“It is what I expected”
“Terrific gift”
“Hours of enjoyment”
“With proper application of this product will create an effect that happens almost automatically”
“Perfect for blending colors with oil base paints”
“Its useful”
“New in this”
What buyers complain about
“Tiny tubes of paint”
“Rip off for the price”
“Knives smaller than expected”
“Wasn't quite what I was expecting based on description”
“No easel”
“I was hopeful that Id beat the odds-nope they arrived leaking”
“The brush smell awful like industrial cleaner was used”
“had to clean up sometimes”
“with the quality most likely compromised”
“it is small very light”