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blue yarn

Skip it50/100

a small market ($89K/yr) — blue yarn doesn't clear our bar today.

Market/yr

$89K

Growth (1y)

+252.8%

Products

41

Brands

11

was 13 a year ago

Sellers

140

Price range

$3.81–$23.99

Returns

1.3%

Rating

4.7★

50/100

Skip it

Scored 50/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
4
×0.30
Growth
82
×0.30
Competition
64
×0.20
Quality gap
23
×0.10
Returns
90
×0.10

Demand

Weekly Amazon search volume, last 103 weeks — +252.8% year over year.
7K3KSpike '24Spike '25Black Friday '25Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Nov, Dec · busiest ÷ quietest = 1.7×

Competition

82%Red Heart
  • Red Heart82%
  • Caron9%
  • KITHED2%
  • YarnArt1%
  • NC1%
  • Lion Brand Yarn1%
  • Other (5 brands)4%

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them. 11 brands and 140 sellers compete here.

Brands

11 falling

was 13 a year ago

Sellers

140

Top 5 brand share

95%

#ProductBrandPriceRatingReviewsClick shareTrend
1Red Heart$8.014.8★1,16814%rising
3Red Heart$6.044.7★32,2289%rising
4Red Heart$6.214.6★2,8207%rising
5Red Heart$8.214.8★1,7107%rising
6Red Heart$6.314.7★32,2286%rising
8Red Heart$7.824.7★32,2282%rising
11Red Heart$8.704.7★32,9582%rising
12Red Heart$23.844.7★6,3102%flat

Product shelf

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Color27%

“Beautiful color”

Soft Feel18%

“So soft”

Quality-Overall12%

“Good, consistent quality through the entire skein”

Upholstery/Fabric Quality5%

“High quality soft yarn”

Ease Of Use5%

“Easy to use”

Value For Money5%

“Affordable price”

Advertised Vs Actual Product5%

“As shown”

Material Quality3%

“Beautiful yarn”

Thickness3%

“Perfect thickness for crocheting dishcloths”

Size-Overall1%

“The super saver jumbo size skein is great for afgans”

What buyers complain about

Color19%

“messed up my color pattern”

Hard Feel16%

“very rough”

Size-Overall9%

“These are tiny little skeins”

Thickness9%

“Thinner than I expected”

Value For Money6%

“expensive”

Material Quality5%

“This yarn is horrible”

Display Colors5%

“Light blue color is not the same as image”

Fluffiness3%

“Very fuzzy yarn”

Advertised Vs Actual Product2%

“Misleading”

Smell2%

“Both skeins are dirty and smell odd”

Top return reasons

  • Color40%
  • Thin11%
  • Material Quality9%
  • Size-Overall8%
  • Advertised Vs Actual Product8%
  • Display Colors7%
  • Value For Money4%
  • Quality-Overall2%
  • Hard Feel2%
  • Thickness2%

Data scraped July 9, 2026 · Marketplace baseline: 4.4★ avg rating · $22.71 median price · 2.2% median returns across 13,969 tracked niches.