blue tissue paper
Worth a lookShows searches that convert (15.2% search→purchase), but prices mostly outside the sweet spot ($4.67–$14.82) keeps it on the watch list.
Conversion
Incredible15.2%search→purchase rate — share of searches ending in a sale
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Returns
Good2.3%return rate — above 6% kills the launch gate
Review moat
Good1,248.3avg incumbent reviews — the moat a new listing must climb
Growth
Good+26.8%90-day search growth — must beat 0% to launch
Market size
Okay$248K$248K/yr · 223K searches
Avg price
Bad$7.33avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Price range
Bad$4.67–$14.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
19 falling
Sellers
34
Top-5 brand share
61%
Open market
33%
- woric15%
- PLULON13%
- BEISHIDA11%
- SUNCOLOR11%
- Laidans11%
- Artdly6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 37 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PLULON 60 Sheets Blue Tissue Paper Bulk Tissue Paper for Gift Bags Crafts Packaging Birthday Baby Shower Bachelorette Bridal Shower Father Day Blue Party Frozen Mermaid Party Decorations
PLULON$6.004.8★3,294 rev
120 Sheets 20X14 Baby Blue Tissue Paper for Gift Bags Wrapping Art Tissue Paper Bulk for Weddings Birthday Party Crafts Decoration
Laidans$6.984.8★1,034 rev
SUNCOLOR Blue Tissue Paper Set 36 Sheets Glitter and Solid 20 x 20 Inch 3 Assorted Shades for Gift Wrapping and Crafts
SUNCOLOR$4.955.0★67 rev
100 Sheets Blue Tissue Paper Artdly 14 x 20 Inches Blue Wrapping Paper Bulk for Weddings Birthday DIY Project Christmas
Artdly$8.324.7★6,461 rev
Jkopsnr 100 Sheets Blue Tissue Paper 20x14 Inches Tissue Paper for Gift Bags Blue Wrapping Paper Bulk for DIY Crafts Birthday Baby Shower Festival Holidays Decorative
Jkopsnr$7.804.7★946 rev
Newest
by launch date
Bobobag 100 Sheets Grey Blue Tissue Paper 20 x 14 Tissue Paper for Gift Bags Bulk Gift Wrapping Tissue for DIY Crafts Birthday Christmas and Holiday Decor
Bobobag$7.303,530 rev
BEISHIDA 60 Sheets Baby Blue Bow Tissue Paper for Gift Wrapping Gift Bags
BEISHIDA$8.807 rev
SUNCOLOR Blue Tissue Paper Set 36 Sheets Glitter and Solid 20 x 20 Inch 3 Assorted Shades for Gift Wrapping and Crafts
SUNCOLOR$4.9567 rev
woric 80 Sheets Navy Blue Tissue Paper for Gift Bags 20 X 14 Inches Gift Tissue Paper Bulk for Men Graduation Fathers Day Crafts Weddings Birthday Party Decorations
woric$6.8797 rev
woric 80 Sheets Grey Blue Tissue Paper for Gift Bags 20 X 14 Inches Gift Tissue Paper Bulk for Weddings Graduation Fathers Day Birthdays Party Decorations
woric$6.8997 rev
Trending
90-day click momentumBEISHIDA 60 Sheets Baby Blue Bow Tissue Paper for Gift Wrapping Gift Bags
BEISHIDA$8.804.8★
Bobobag 100 Sheets Grey Blue Tissue Paper 20 x 14 Tissue Paper for Gift Bags Bulk Gift Wrapping Tissue for DIY Crafts Birthday Christmas and Holiday Decor
Bobobag$7.304.7★
woric 80 Sheets Gingham Tissue Paper for Gift Bags Light Blue and White Checkered Tissue Paper Bulk for Gift Wrapping Art DIY Crafts Baby Shower Boy Birthday Wedding Decor 14 x 20 Inch
woric$8.194.9★
Luckonway 40 Sheets 20x20 Inches Baby Blue Tissue Paper for Gift Bags Bulk Gift Wrapping Paper for Christmas Weddings Parties & Art Crafts (Baby Blue)
Luckonway$5.234.6★
SUNCOLOR Blue Tissue Paper Set 36 Sheets Glitter and Solid 20 x 20 Inch 3 Assorted Shades for Gift Wrapping and Crafts
SUNCOLOR$4.955.0★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +26.8% search growth over the last 90 days.Peak months: Oct · busiest ÷ quietest = 2.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“True to Color”
“Nice quality and a true baby blue color”
“worth for the price”
“Was very helpful with my Christmas decoration”
“Does what it's supposed to”
“beautiful blue floral design”
“Great size”
“It was easy to work with”
“Thickness was not flimsy at all”
“it held up very nicely”
What buyers complain about
“Color is way darker”
“The paper measured a little short of 20”
“Wrinkled tissue”
“It wouldnt stick to glue”
“the tissue paper is average thickness”
“since is a cheap product so I let go”
“Advertised Dimensions are not Accurate”
“A little pricey”