blending brushes for card making
Skip itA small market ($58K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 6% kills the launch gate
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Review moat
Good712.63avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Price range
Good$4.69–$25.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.26avg listing price — sweet spot $15–$100
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-15.3%90-day search growth — must beat 0% to launch
Market size
Bad$58K$58K/yr · 82K searches
Competition
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
32
Top-5 brand share
88%
Open market
10%
- Yoseng41%
- UNIMEIX26%
- Youeon9%
- BAOFALI8%
- Generic3%
- CYFUN DESIGN3%
- Open — no brand owns it (6 brands, 10%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 35 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Yoseng 12 Pcs Ink Blending Brushes for Card Making 0.85 Inch
Yoseng$12.304.8★4,436 rev
UNIMEIX 6 Pack Blending Brush for Card Making Crafting Ink Blender Brushes Set Tool Paper Background Brush Drawing (Brown)
UNIMEIX$8.024.8★969 rev
Yoseng 24 Pcs Ink Blending Brushes for Card Making Ergonomic Craft Blending Tools with Color-Coded Handles for Scrapbooking Stenciling and Painting 0.85 Inch Brush Head
Yoseng$19.794.8★4,436 rev
YOUEON 20 Pack Mini Colored Ink Blending Brushes 10 Color Craft Ink Blender Brushes Set Small Ink Blending Tools with Soft Bristle Color Coded Handle for Card Making Painting Drawing Stamping
Youeon$9.824.7★316 rev
UNIMEIX 5 Pcs Craft Ink Blending Brushes Set Tool Card Making Supplies Blender Brush for Card MakingSize 4 0.82 Brush Head
UNIMEIX$8.024.7★1,244 rev
Newest
by launch date
UNIMEIX 10 Pack Blending Brush for Card Making Crafting Ink Blender Brushes Set Tool Paper Background Brush Drawing (Brown)
UNIMEIX$10.03646 rev
6 Pack Ink Blending Brushes for Crafting Stencil Brushes Tool for Stamping Scrapbooking Card Making Ink Blending for Crafter (Size 4 Black Handles)
Generic$7.18289 rev
Unlorspy 10Pcs Ink Blending Brushes for Card Making Blender Brushes for Stamping Scrapbooking Craft Blending Brush for Distress Ink Blending Tool/Card Makers(10 Colors)
Unlorspy$8.374 rev
UNIMEIX 5 Pcs Craft Ink Blending Brushes with Covers Card Making Supplies Blender Brush for Card MakingSize 4 0.82 Brush Head
UNIMEIX$8.8279 rev
10 PCS Colored Ink Blending Brushes for Card Making Colored Ink Blending Brushes Craft Inks Brush Set Inks Blendings Tools with Color Coded Handle for Stamping Stencil Drawing
Zyghjort$9.0812 rev
Trending
90-day click momentumUNIMEIX 10 Pack Blending Brush for Card Making Crafting Ink Blender Brushes Set Tool Paper Background Brush Drawing (Brown)
UNIMEIX$10.034.7★
6 Pack Ink Blending Brushes for Crafting Stencil Brushes Tool for Stamping Scrapbooking Card Making Ink Blending for Crafter (Size 4 Black Handles)
Generic$7.184.8★
Unlorspy 10Pcs Ink Blending Brushes for Card Making Blender Brushes for Stamping Scrapbooking Craft Blending Brush for Distress Ink Blending Tool/Card Makers(10 Colors)
Unlorspy$8.375.0★
Yoseng 24 Pcs Ink Blending Brushes with Cover for Card Making & Stenciling
Yoseng$25.654.7★
UNIMEIX 5 Pcs Craft Ink Blending Brushes with Covers Card Making Supplies Blender Brush for Card MakingSize 4 0.82 Brush Head
UNIMEIX$8.824.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“These brushes are great quality”
“Good product for the price”
“Easy handles to grip and use”
“They clean easily with soap”
“Nice size too”
“These are smooth”
“Exactly as pictured”
“Colorful”
“Seem durable”
“THESE WERE OK--UNIMEIX BRUSHES WORKED BETTER FOR ME--”
What buyers complain about
“Incorrect size dimentions posted”
“falling apart end of brush just fell off I am so disappointed”
“Not the best”
“anymore and it would all go on and leave a dark spot and blending wasnt the easiest”
“Used product”
“They do shed bristles just a bit”
“in my budget which is a challenge”
“Incorrect size dimentions posted”
“At least half of them are basically unusable”
“grip hard when I use pencils etc”