black markers for coloring
Skip itSoft demand (-16.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 6% kills the launch gate
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Price range
Okay$4.75–$23.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,585.2avg incumbent reviews — the moat a new listing must climb
Market size
Okay$187K$187K/yr · 193K searches
Avg price
Okay$10.44avg listing price — sweet spot $15–$100
Growth
Bad-16.3%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
14 rising
Sellers
72
Top-5 brand share
76%
Open market
18%
- Crayola35%
- ARTISTRO12%
- Janlaugh11%
- Pentel11%
- Hethrone7%
- Mogyann6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Crayola Washable Markers for Kids - Black (12ct) Bulk Broad Line Markers for School Classroom Essentials Teacher Classroom Must Haves for Elementary School
Crayola$9.344.7★2,863 rev
Crayola Broad Line Markers - Black (12ct) Markers for Kids Bulk School Supplies for Teachers Nontoxic Marker Refill with Reusable Box
Crayola$8.974.8★4,210 rev
ARTISTRO 5 Black Acrylic Paint Markers - Paint Pens for Drawing - For Fabric Rock Glass Wood Molds - Arts & Crafts Gift for Adults Teens Kids Classroom Must Haves & School Supplies
ARTISTRO$7.514.5★7,479 rev
Pentel SES15C-24ST Brush Touch Sign Pen Set of 24 Colors
Pentel$23.584.7★2,074 rev
Hethrone Black Markers for Drawing - Brush Pens with Felt Tips for Artists - Calligraphy Pens 12 Pack
Hethrone$9.044.3★1,449 rev
Newest
by launch date
Thboxes 12 Pack Black Drawing Pens Dual Tip Brush Fineliners Pens Washable Brush Tip Markers for Adults Art Drawing Sketching Journaling Calligraphy
Thboxes$7.46107 rev
Pagather Black and White Acrylic Paint Markers 12 Pack Dual Tip with Fine Tip and Brush Tip Pens for Stone Wood Calligraphy Canvas Ceramic Metal Glass Rock Painting DIY Crafts
Pagather$6.794,424 rev
ZSCM Black Duo Tip Marker Pens 12 Pack Fine & Brush Markers for Adult Coloring Books No Bleeding Jet Black Markers for Outlining Sketching Japanese Manga Calligraphy and Graphic Novels
ZSCM QUALITY DECIDES THE FUTURE$9.79224 rev
ARTISTRO 5 Black Acrylic Paint Markers - Paint Pens for Drawing - For Fabric Rock Glass Wood Molds - Arts & Crafts Gift for Adults Teens Kids Classroom Must Haves & School Supplies
ARTISTRO$7.517,479 rev
Janlaugh 30 Pcs Mini Washable Markers Bulk Broad Line Conical Tip Washable Mark Pen Set Short Coloring Paint Pen for Kid Art Projects Teacher Student Toddler Party Favors Classroom Ages 6+(Black)
Janlaugh$10.9363 rev
Trending
90-day click momentumThboxes 12 Pack Black Drawing Pens Dual Tip Brush Fineliners Pens Washable Brush Tip Markers for Adults Art Drawing Sketching Journaling Calligraphy
Thboxes$7.464.3★
Pagather Black and White Acrylic Paint Markers 12 Pack Dual Tip with Fine Tip and Brush Tip Pens for Stone Wood Calligraphy Canvas Ceramic Metal Glass Rock Painting DIY Crafts
Pagather$6.794.6★
ARTISTRO 5 Black Acrylic Paint Markers - Paint Pens for Drawing - For Fabric Rock Glass Wood Molds - Arts & Crafts Gift for Adults Teens Kids Classroom Must Haves & School Supplies
ARTISTRO$7.514.5★
ZSCM Black Duo Tip Marker Pens 12 Pack Fine & Brush Markers for Adult Coloring Books No Bleeding Jet Black Markers for Outlining Sketching Japanese Manga Calligraphy and Graphic Novels
ZSCM QUALITY DECIDES THE FUTURE$9.794.2★
Hethrone Black Markers for Drawing - Brush Pens with Felt Tips for Artists - Calligraphy Pens 12 Pack
Hethrone$9.044.3★
Demand
Weekly Amazon search volume, last 21 weeks — -16.3% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality pens”
“Nice colors”
“Good for the price”
“Good quality pens”
“Great for drawing”
“As advertised”
“The fine tip is great”
“Good size”
“Easy to Use”
“they write very smoothly”
What buyers complain about
“Most of the pens are dried up”
“have little pieces that start getting fuzzy at the tip”
“not very durable”
“the black was too light”
“All Dried up”
“Not exactly the quality I was expecting”
“took a long time to dry”
“Ink ran out”
“Terrible... They bleed SO bad as soon as you put the marker to any type of paper”
“To thick, no fine point”