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bead mat

Skip it43/100

a small market ($55K/yr) — bead mat doesn't clear our bar today.

Market/yr

$55K

Growth (1y)

+301.8%

Products

12

Brands

9

was 9 a year ago

Sellers

15

Price range

$5.20–$21.17

Returns

1.8%

Rating

4.5★

43/100

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Scored 43/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
3
×0.30
Growth
85
×0.30
Competition
16
×0.20
Quality gap
45
×0.10
Returns
86
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +301.8% year over year.
4K2KPrime Day '25Holiday '25Jul '24Nov '24Mar '25Jun '25Oct '25Feb '26

Seasonality

Monthly demand index across the year — 1.00 is average.

No pronounced peak months · busiest ÷ quietest = 1.3×

Competition

67%The Beadsmith
  • The Beadsmith67%
  • TUNQISM11%
  • hobbyworker4%
  • HSZCTUY4%
  • BENECREAT4%
  • Petoysoso3%
  • Other (3 brands)7%

The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack. 9 brands and 15 sellers compete here.

Brands

9 flat

was 9 a year ago

Sellers

15

Top 5 brand share

89%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 12 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Good quality”

Ease Of Use11%

“It really comes in handy”

Advertised Vs Actual Product10%

“Exactly what I needed”

Size-Overall10%

“Nice size tray”

Strength7%

“Very sturdy”

Value For Money5%

“Excellent value”

Ease Of Cleaning3%

“cleanly with a knife”

Material Quality3%

“Fabric is fine”

Design-Overall3%

“Helpful Layout”

Durability2%

“quite durable”

What buyers complain about

Thickness23%

“Not very thick”

Size-Overall12%

“the circles should be smaller”

Material Quality11%

“Thinner material than expected”

Strength8%

“It is very weak and pliable”

Adhesion/Stickiness8%

“Its Sticky”

Measurement/Reading Accuracy5%

“The printed measurements seem to be ever so slightly off”

Quality-Overall4%

“Very cheap quality item”

Durability2%

“It wont last”

Ease Of Cleaning2%

“holds dust and dirt and doesn't clean off easily”

Defective Material/Parts2%

“Came with a piece broken off”

Top return reasons

  • Size-Overall41%
  • Thin15%
  • Material Quality8%
  • Advertised Vs Actual Product6%
  • Thickness4%
  • Adhesion/Stickiness4%
  • Quality-Overall4%
  • Defective Material/Parts3%
  • Strength3%
  • Value For Money2%

Data scraped July 6, 2026 · Marketplace baseline: 4.4★ avg rating · $22.71 median price · 2.2% median returns across 13,812 tracked niches.