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57

bath bomb molds

Worth a look

Shows low returns (1.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 31Growth 11Conversion 48Competition 80Returns 91Price range 78Avg price 82Brand share 81Review moat 49Quality gap 62

Returns

Great1.2%

return rate — above 6% kills the launch gate

Avg price

Great$17.82

avg listing price — sweet spot $15–$100

Brand share

Great54%

top-5 brand share — no brand owns this niche

Competition

Great35%

top-5 click share — an open shelf

Price range

Great$6.88–$115.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,578.36

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.9%

search→purchase rate — share of searches ending in a sale

Market size

Okay$139K

$139K/yr · 202K searches

Growth

Bad-27.2%

90-day search growth — must beat 0% to launch

Competition

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

30 falling

Sellers

37

Top-5 brand share

54%

Open market

40%

  • Petutu15%
  • WARMBUY13%
  • Patelai11%
  • DecorRom9%
  • Smarimple6%
  • ddseexhe6%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$4K6%$8K9%$13K12%$17K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 39 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -27.2% search growth over the last 90 days.
8K6KBlack Friday '24Holiday '24Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.4×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Color31%

“Amazing colors”

Quality-Overall14%

“its a great variety”

Ease Of Use8%

“Easy to use”

Value For Money5%

“Great deal”

Fun/Entertainment Experience4%

“Its also a fun activity to do with kids or as a creative project”

Ease Of Cleaning3%

“easy to clean”

Advertised Vs Actual Product3%

“AS ADvertised”

Efficiency3%

“Their soap line has done exceptionally well”

Size-Overall2%

“Fit my needs perfectly”

Smell2%

“Wow, it smells really good”

What buyers complain about

Quality-Overall12%

“Please work on better quality control”

Size-Overall10%

“I thought it would have been a bigger container”

Color8%

“No red colors that actually look red”

Instructions/User Manual/Troubleshooting8%

“The instructions are not good”

Durability4%

“The heating element broke within 3 days”

Functionality-Overall4%

“Didn't work”

Ease Of Use3%

“Overall, difficult to use”

Smell3%

“The colors do not have a scent”

Thickness2%

“Made very thin”

Strength2%

“flimsy great for candles”

Top return reasons

Size-Overall35%
Color11%
Advertised Vs Actual Product10%
Functionality-Overall8%
Value For Money6%
Defective Material/Parts3%
Leak-Proof2%
Quality-Overall2%
Material Quality2%
Shape/Style2%