art sets for girls ages 7-12
Worth a lookShows no brand lock-in (top 5 brands take 39% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible39%top-5 brand share — no brand owns this niche
Avg price
Incredible$23.51avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 6% kills the launch gate
Competition
Great31%top-5 click share — an open shelf
Price range
Great$6.81–$48.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$741K$741K/yr · 922K searches
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Review moat
Bad4,514.35avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-20.6%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.Brands
39 rising
Sellers
68
Top-5 brand share
39%
Open market
56%
- Caliart13%
- iBayam8%
- Crayola8%
- PRINA6%
- Heshengping5%
- DLUCKY4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 48 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Caliart 176PCS Art Supplies Sketching Kit with 100 Sheets 3-Color Sketch Book Graphite Colored Charcoal Watercolor & Metallic Pencils Drawing Set Gifts for Adults Teens Girls Boys Kids
Caliart$25.714.8★3,884 rev
78pcs Drawing Kit Sketching Set Art Supplies with 3-Color Sketchbook Colorful Portable Case Colored Graphite Charcoal Watercolor Mettallic Pencil sketch draw gift set for Artist Adult Beginner
Heshengping$21.484.8★677 rev
![Crayola Inspiration Art Case Coloring Set - Tie-Dye (140ct) Art Supplies Set For Kids Travel Drawing Kit Gift for Girls & Boys Ages 5+ [Amazon Exclusive]](https://m.media-amazon.com/images/I/51wKWtC3NLL.jpg)
Crayola Inspiration Art Case Coloring Set - Tie-Dye (140ct) Art Supplies Set For Kids Travel Drawing Kit Gift for Girls & Boys Ages 5+ [Amazon Exclusive]
Crayola$24.534.8★18,467 rev
PRINA 81 Drawing Set Sketching Kit Pro Sketch Pencils Art Supplies with Rainbow Colored Graphite Watercolor Metallic Charcoal Pencil Sketchbook Coloring Book Gift Case for Artists Adults Kids
PRINA$24.614.8★1,026 rev
DLUCKY 208 PCS Art Supplies Drawing Art Kit Adults for Kids Art Set Pink
DLUCKY$22.384.6★1,583 rev
Newest
by launch date
ARTISTRO 36 Precision Dual-Tip Acrylic Paint Markers Paint Pens Set with Dot & Fine Tips for Fabric Rock Glass Wood Coloring Books Arts & Crafts Gift Classroom Must Haves & School Supplies
ARTISTRO$10.2212,126 rev
Lumiboard Led Drawing Board with 13 Light Effects 16 Rechargeable Glow Doodle LED Note Board with Colors Neon Light Up Drawing Tablet Gifts for Kids for Easter Birthday Christmas Gift Ideas
Lumiboard$35.03991 rev
LED Drawing Board for Kids 17 Light Up Doodle Board Reusable Glow in The Dark Drawing Tablet with 7 Colors Erasable & No Mess Art Toy for Ages 3-12+ Best Birthday Gift for Girls Boys (2026 New)
ABCOOL$32.29266 rev
KALOUR 206 Drawing Set Sketching Kit Art Supplies with 3-color Sketchbook & Coloring Paper Include Tutorial Colored Graphite Charcoal Watercolor & Metallic Pencil for Artists Adults Teens Beginner
KALOUR$27.35622 rev
beefunni Unicorn Washable Markers Set 48 pcs with Glitte Pencil Case Art Supplies for Kids Ages 4-6-8 Arts Crafts Coloring Set with Stickers - Birthday Gifts for Girls 4 5 6 7 8 9 Year Old
beefunni$23.86358 rev
Trending
90-day click momentumARTISTRO 36 Precision Dual-Tip Acrylic Paint Markers Paint Pens Set with Dot & Fine Tips for Fabric Rock Glass Wood Coloring Books Arts & Crafts Gift Classroom Must Haves & School Supplies
ARTISTRO$10.224.5★
LED Drawing Board for Kids 17 Light Up Doodle Board Reusable Glow in The Dark Drawing Tablet with 7 Colors Erasable & No Mess Art Toy for Ages 3-12+ Best Birthday Gift for Girls Boys (2026 New)
ABCOOL$32.294.5★
Artbreezing Mixed Media Art Set 55 Pack Painting Supplies Kit with Tabletop Sketch Box Easel and Various Accessories Complete Painting Set for Students Artists Beginners
Artbreezing$48.784.9★
Lumiboard Led Drawing Board with 13 Light Effects 16 Rechargeable Glow Doodle LED Note Board with Colors Neon Light Up Drawing Tablet Gifts for Kids for Easter Birthday Christmas Gift Ideas
Lumiboard$35.034.3★
ARTISTRO 24 Acrylic Paint Markers - Paint Pens for Drawing - For Fabric Rock Glass Wood Molds - Arts & Crafts Gift for Adults Teens Kids Classroom Must Haves & School Supplies
ARTISTRO$8.764.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -20.6% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 12.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing entertainment”
“Amazing colors”
“Great quality for $”
“Fun Gift”
“Very fair price”
“Easy to operate”
“As described”
“She loves to draw”
“Great Set of Markers”
“Encourages creativity”
What buyers complain about
“Bad quality”
“not as dark as color looks”
“Looks NOTHING like the picture”
“Broke on first use”
“did not work well”
“No glow”
“It was a little pricey”
“Not a lot of paint”
“Arrived Dried Out”
“Cheap and flimsy”